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Digital publisher LBG Media, owner of LADbible, made a successful debut onto the UK stock market on 15 December. LADbible is known for creating viral content - think Katie Price getting into scrapes, and Danny Dyer fearing aliens - and driving revenue through adverts. It receives thousands of pieces of user-generated content every month from its global audience, to add to its library of 75,000+ videos. The group licenses content to brands from this archive.
LADbible group claims to be one of the largest youth publishers in the world, with a global audience nearing 1 billion.
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