How to buy Viacom shares

Own Viacom shares in just a few minutes. Share price changes are updated daily.

Fact checked

Viacom Inc (VIAB) is a leading other business based in the US. Viacom is listed on the NASDAQ and employs 10,700 staff. All prices are listed in US Dollars.

How to buy shares in Viacom

  1. Choose a platform. If you're a beginner, our share-dealing table below can help you choose.
  2. Open your account. You'll need your ID, bank details and national insurance number.
  3. Confirm your payment details. You'll need to fund your account with a bank transfer, debit card or credit card.
  4. Search the platform for stock code: VIAB in this case.
  5. Research Viacom shares. The platform should provide the latest information available.
  6. Buy your Viacom shares. It's that simple.
The whole process can take as little as 15 minutes.

Viacom share price

Use our graph to track the performance of VIAB stocks over time.

Viacom shares at a glance

Information last updated 2020-04-12.
52-week range$0 - $0
50-day moving average $24.22
200-day moving average $22.901
Wall St. target price$28.44
PE ratio 6.4244
Dividend yield $0.8 (2.48%)
Earnings per share (TTM) $3.834
Promoted
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Other fees may apply. Your capital is at risk.

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Share dealing platform comparison

Table: sorted by promoted deals first
Data indicated here is updated regularly
Name Product Price per trade Frequent trader rate Platform fees Brand description
Fineco
£2.95
£2.95
Zero platform fee
Your first 100 trades are free with Fineco, T&Cs apply.
Fineco Bank is good for share traders and investors looking for a complete platform and wide offer. Capital at risk.
eToro Free Stocks
0% commission, no markup, no ticket fee, no management fee
N/A
Withdrawal fee & GDP to USD deposit conversion
Capital at risk. 0% commission but other fees may apply.
Stake
£0
£0
Zero platform fee
Join and receive a free share worth up to £100
Access unlimited commission-free trading on 3,800+ US stocks and ETFs with Stake. Capital at risk.
IG
0% commission on US shares, and £3 on UK shares
From £5
£0 - £24 per quarter
IG is good for experienced traders, and offers learning resources for beginners, all with wide access to shares, ETFs and funds. Capital at risk.
Degiro Share Dealing
£1.75 + 0.022% (max £5.00)
£1.75 + 0.022% (max £5.00)
Portfolio transfer fees (in & out)
Degiro is widely seen as one of the best low-cost share brokers, for people who are looking to trade regularly. Capital at risk.
Hargreaves Lansdown Fund and Share Account
£11.95
£5.95
No fees
Hargreaves Lansdown is the UK's number one platform for private investors, with the depth of features you'd expect from an established platform. Capital at risk.
Interactive Investor
From £7.99 on the Investor Service Plan
From £7.99 on the Investor Service Plan
No transfer fees or exit fees. £9.99 a month on the Investor Service Plan
Open an ISA, Trading Account or SIPP you will get £100 of free trades to buy or sell any investment (new customers only).
Interactive Investor offers everything most investors need. Its flat fees makes it pricey for small portfolios, but cheap for big ones. Capital at risk.
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Compare up to 4 providers

Data indicated here is updated regularly
Name Product Minimum deposit Maximum annual fee Price per trade Brand description
Interactive Investor stocks and shares ISA
Any lump sum or £25 a month
£119.88
£7.99
Interactive Investor offers everything most investors need. Its flat fees makes it pricey for small portfolios, but cheap for big ones. Capital at risk.
Moneyfarm stocks and shares ISA
£1500
0.75%
£0
Moneyfarm helps you meet your investment goals with fully-managed portfolios designed around you. Capital at risk.
Hargreaves Lansdown stocks and shares ISA
£100
0.45%
£11.95
Hargreaves Lansdown is the UK's biggest wealth manager. It's got everything you'll need, from beginners to experienced investors. Capital at risk.
Nutmeg stocks and shares ISA
£100
0.75%
£0
Nutmeg offers three types of portfolios. Choose the one that goes with your investment style. Capital at risk.
Saxo Markets stocks and shares ISA
No minimum deposit requirement
0.12%
£8.00
Saxo Markets offers a wide access to a range of stocks, ETFs and funds. Capital at risk.
AJ Bell stocks and shares ISA
£500
0.25%
£9.95
AJ Bell is a good all-rounder for people who to choose between shares, funds, ISAs and pensions. Capital at risk.
Fidelity stocks and shares ISA
£1000 or a regular savings plan from £50
0.35%
£10.00
Fidelity is another good all-rounder, offering a good package at a decent price. Not suited for trading shares. Capital at risk.
Legal & General stocks and shares ISA
Legal & General stocks and shares ISA
£100 or £20 a month
0.61%
N/A
Legal & General is a big financial services company which offers insurance, lifetime mortgage, pensions and stocks and shares ISAs. Capital at risk.
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Compare up to 4 providers

Data indicated here is updated regularly
Name Product Minimum investment Choose from Annual fee Brand description
Interactive Investor Pension
Any lump sum or £25 a month
Over 3,000 funds
£10/month
interactive investor is a flat-fee platform, which makes it cost effective for larger portfolios. Capital at risk.
Moneyfarm Pension
£1,500 (initial investment)
7 funds
0.35%-0.75%
Moneyfarm has pensions that are matched against your risk appetite, goals and planned retirement date. Capital at risk.
AJ Bell Pension
£1,000
Over 2,000 funds
0.05-0.25%
AJ Bell has two different pension options, a self managed pension and one that is managed for you. Capital at risk.
PensionBee Pension
No minimum
7 funds
0.5% - 0.95%
Pension Bee is a newbie in the pension market. It helps consolidate your pension plans into one place. Capital at risk.
Hargreaves Lansdown Pension
£100 or £25 a month
2,500 funds
0-0.45%
Hargreaves Lansdown is the UK's biggest wealth manager. It's got three different retirement options. Capital at risk.
Saxo Markets Pension
Saxo Markets Pension
£10
Over 11,000 funds
No annual fee
Saxo Markets gives flexibility and control over your investment strategy. Capital at risk.
Penfold
Penfold
No minimum
4 portfolios
0.75-0.88%
Moneybox Pension
£1
3 funds
0.15% - 0.45% charged monthly
Manage your money with an easy-to-use Moneybox app. Capital at risk.
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All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

Is it a good time to buy Viacom stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Is Viacom under- or over-valued?

Valuing Viacom stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Viacom's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Viacom's P/E ratio

Viacom's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 6x. In other words, Viacom shares trade at around 6x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

Viacom's PEG ratio

Viacom's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.17. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Viacom's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

Viacom's EBITDA

Viacom's EBITDA (earnings before interest, taxes, depreciation and amortisation) is a whopping $2.9 billion (£2.1 billion).

The EBITDA is a measure of a Viacom's overall financial performance and is widely used to measure a its profitability.

Viacom financials

Gross profit TTM $6.1 billion
Return on assets TTM 0%
Return on equity TTM 0%
Profit margin 0%
Book value $20.941
Market capitalisation $9.9 billion

TTM: trailing 12 months

How to short and sell Viacom shares

  1. Create a CFD or spread betting account.
  2. Search for the stock code. E.g. "VIAB.US"
  3. Choose your position size.
  4. Select "sell" rather than "buy".
  5. Confirm your position and keep tabs on it. You may wish to set limits on your position.

There are currently 13.6 million Viacom shares held short by investors – that's known as Viacom's "short interest". This figure is 2.9% up from 13.2 million last month.

There are a few different ways that this level of interest in shorting Viacom shares can be evaluated.

Viacom's "short interest ratio" (SIR)

Viacom's "short interest ratio" (SIR) is the quantity of Viacom shares currently shorted divided by the average quantity of Viacom shares traded daily (recently around inf billion). Viacom's SIR currently stands at 0. In other words for every 100,000 Viacom shares traded daily on the market, roughly 0 shares are currently held short.

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Viacom.

Find out more about how you can short Viacom stock.

Viacom's environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Viacom.

When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.

Viacom's total ESG risk score

Total ESG risk: 16.78

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Viacom's overall score of 16.78 (as at 01/01/2019) is excellent – landing it in it in the 10th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like Viacom is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

Viacom's environmental score

Environmental score: 5.12/100

Viacom's environmental score of 5.12 puts it squarely in the 6th percentile of companies rated in the same sector. This could suggest that Viacom is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.

Viacom's social score

Social score: 11.13/100

Viacom's social score of 11.13 puts it squarely in the 6th percentile of companies rated in the same sector. This could suggest that Viacom is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.

Viacom's governance score

Governance score: 12.04/100

Viacom's governance score puts it squarely in the 6th percentile of companies rated in the same sector. That could suggest that Viacom is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.

Viacom's controversy score

Controversy score: 3/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. A high-profile company, Viacom scored a 3 out of 5 for controversy – a middle-of-the-table result reflecting that Viacom hasn't always managed to keep its nose clean.

Environmental, social, and governance (ESG) summary

Viacom Inc was last rated for ESG on: 2019-01-01.

Total ESG score 16.78
Total ESG percentile 10.38
Environmental score 5.12
Environmental score percentile 6
Social score 11.13
Social score percentile 6
Governance score 12.04
Governance score percentile 6
Level of controversy 3

Viacom share dividends

We're not expecting Viacom to pay a dividend over the next 12 months. However, you can browse other dividend-paying shares in our guide.

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Viacom overview

As of December 4, 2019, Viacom Inc. was acquired by CBS Corporation. Viacom Inc. operates media brands that create entertainment content worldwide. It operates in two segments, Media Networks and Filmed Entertainment. The Media Networks segment offers entertainment content, services, and related branded products to advertisers, content distributors, and retailers through approximately 320 locally programmed and operated television channels, including Nickelodeon, MTV, BET, Comedy Central, Paramount Network, Nick Jr., VH1, TV Land, CMT, Logo, Channel 5, Milkshake!, Telefe, COLORS, Paramount Channel, TeenNick, Nicktoons, Nick Music, MTV2, MTV Classic, MTV Live, BET Her, BET Gospel, and BET Hip Hop, as well as through online, mobile, and apps. The Filmed Entertainment segment develops, produces, finances, acquires, and distributes films, television programming, and other entertainment content under the Paramount Pictures, Paramount Players, Paramount Animation, Paramount Television, Nickelodeon Movies, MTV Films, and BET Films brands. This segment exhibits films theatrically through home entertainment, licensing to television and digital platforms, and ancillary activities. The company releases its content through DVDs, Blu-ray discs, syndication and transactional video-on-demand, subscription video-on-demand, over-the-top distributors, pay television, cable television, free television, and free video-on-demand, as well as airlines and hotels. Viacom Inc. was incorporated in 2005 and is headquartered in New York, New York.

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