Prudential Financial Inc (PRU) is a leading insurance-life business based in the US. It opened the day at $110.8 after a previous close of $109.78. During the day the price has varied from a low of $110.31 to a high of $111.49. The latest price was $110.59 (25 minute delay). Prudential Financial is listed on the NYSE and employs 41,671 staff. All prices are listed in US Dollars.
How to buy shares in Prudential Financial
- Choose a platform. If you're a beginner, our share-dealing table below can help you choose.
- Open your account. You'll need your ID, bank details and national insurance number.
- Confirm your payment details. You'll need to fund your account with a bank transfer, debit card or credit card.
- Search the platform for stock code: PRU in this case.
- Research Prudential Financial shares. The platform should provide the latest information available.
- Buy your Prudential Financial shares. It's that simple.
What's in this guide?
- Can I buy shares in Prudential Financial?
- Has coronavirus impacted Prudential Financial shares?
- Prudential Financial shares summary
- Compare share dealing platforms
- Is Prudential Financial stock a buy or sell?
- Performance over time
- Can I short Prudential Financial shares?
- Is Prudential Financial suitable for ethical investing?
- Are Prudential Financial shares over-valued?
- How volatile are Prudential Financial shares?
- Does Prudential Financial pay a dividend?
- Other common questions
How has coronavirus impacted Prudential Financial's share price?
Since the stock market crash that started in February 2020, Prudential Financial's share price has had significant positive movement.
Its last market close was $110.59, which is 16.27% up on its pre-crash value of $92.6 and 186.35% up on the lowest point reached during the March 2020 crash when the shares fell as low as $38.62.
If you had bought $1,000 worth of Prudential Financial shares at the start of February 2020, those shares would have been worth $428.67 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth $1,208.75.
Prudential Financial share price (NYSE:PRU)Use our graph to track the performance of PRU stocks over time.
Prudential Financial shares at a glance
|52-week range||$57.3995 - $111.91|
|50-day moving average||$105.4823|
|200-day moving average||$102.9064|
|Wall St. target price||$111.18|
|Dividend yield||$4.5 (4.1%)|
|Earnings per share (TTM)||$18.197|
Fees for buying 5x Prudential Financial shares with popular platforms
Both exchange rates and share prices fluctuate in real time, so the costs presented here should be considered as a guide only. They do not incorporate stamp duty. Always refer to the platform itself for availability and pricing – which may differ from our information.
|Platform||Platform fee||Min. initial deposit||Trading fee estimate|
|Capital at risk|
|Capital at risk|
|Capital at risk|
|Capital at risk|
|Capital at risk|
|Capital at risk|
|£9.99 per month||No minimum||£14.04
|Capital at risk|
|£36 per year||£20||£14.54
|Capital at risk|
All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.
Is it a good time to buy Prudential Financial stock?
The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.
Prudential Financial price performance over time
|1 week (2021-10-07)||1.94%|
|1 month (2021-09-17)||7.22%|
|3 months (2021-07-16)||12.01%|
|6 months (2021-04-16)||11.84%|
|1 year (2020-10-16)||66.88%|
|2 years (2019-10-17)||23.73%|
|3 years (2018-10-17)||10.92%|
|5 years (2016-10-17)||30.86%|
Is Prudential Financial under- or over-valued?
Valuing a stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of overall performance. However, analysts commonly use some key metrics to help gauge value.
Prudential Financial's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 6x. In other words, Prudential Financial shares trade at around 6x recent earnings.
That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.
Prudential Financial's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.5121. A PEG ratio over 1 can be interpreted as meaning shares are overvalued at the current rate of growth, or may anticipate an acceleration in growth.
The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Prudential Financial's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.
Prudential Financial's EBITDA (earnings before interest, taxes, depreciation and amortisation) is a whopping $8.7 billion (£6.3 billion).
The EBITDA is a measure of a Prudential Financial's overall financial performance and is widely used to measure a its profitability.
|Revenue TTM||$64.3 billion|
|Operating margin TTM||13.27%|
|Gross profit TTM||$13.6 billion|
|Return on assets TTM||0.58%|
|Return on equity TTM||11.55%|
|Market capitalisation||$42.7 billion|
TTM: trailing 12 months
How to short and sell Prudential Financial shares
- Create a CFD or spread betting account.
- Search for the stock code. E.g. "PRU.US"
- Choose your position size.
- Select "sell" rather than "buy".
- Confirm your position and keep tabs on it. You may wish to set limits on your position.
There are currently 6.4 million Prudential Financial shares held short by investors – that's known as the "short interest". This figure is 6.4% down from 6.8 million last month.
There are a few different ways that this level of interest in shorting Prudential Financial shares can be evaluated.
Short interest ratio (SIR)
Prudential Financial's "short interest ratio" (SIR) is the quantity of Prudential Financial shares currently shorted divided by the average quantity of Prudential Financial shares traded daily (recently around 1.9 million). Prudential Financial's SIR currently stands at 3.29. In other words for every 100,000 Prudential Financial shares traded daily on the market, roughly 3290 shares are currently held short.
However Prudential Financial's short interest can also be evaluated against the total number of Prudential Financial shares, or, against the total number of tradable Prudential Financial shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Prudential Financial's short interest could be expressed as 0.02% of the outstanding shares (for every 100,000 Prudential Financial shares in existence, roughly 20 shares are currently held short) or 0.0166% of the tradable shares (for every 100,000 tradable Prudential Financial shares, roughly 17 shares are currently held short).
Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Prudential Financial.
Find out more about how you can short Prudential Financial stock.
Environmental, social and governance track record
Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Prudential Financial.
Total ESG risk score
Prudential Financial's total ESG risk: 17.58
Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Prudential Financial's overall score of 17.58 (as at 01/01/2019) is pretty good – landing it in it in the 21st percentile of companies rated in the same sector.
ESG scores are increasingly used to estimate the level of risk a company like Prudential Financial is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).
Prudential Financial's environmental score: 0.62/100
Prudential Financial's environmental score of 0.62 puts it squarely in the 1st percentile of companies rated in the same sector. This could suggest that Prudential Financial is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.
Prudential Financial's social score: 11.32/100
Prudential Financial's social score of 11.32 puts it squarely in the 1st percentile of companies rated in the same sector. This could suggest that Prudential Financial is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.
Prudential Financial's governance score: 7.64/100
Prudential Financial's governance score puts it squarely in the 1st percentile of companies rated in the same sector. That could suggest that Prudential Financial is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.
Prudential Financial's controversy score: 2/5
ESG scores also evaluate any incidences of controversy that a company has been involved in. A high-profile company, Prudential Financial scored a 2 out of 5 for controversy – the second-highest score possible, reflecting that Prudential Financial has, for the most part, managed to keep its nose clean.
Environmental, social, and governance (ESG) summary
|Total ESG score||17.58|
|Total ESG percentile||21.14|
|Environmental score percentile||1|
|Social score percentile||1|
|Governance score percentile||1|
|Level of controversy||2|
Prudential Financial share dividends
Dividend yield: 4.1% of stock value
Forward annual dividend yield: 4.16% of stock value
Dividend payout ratio: 32.41% of net profits
Prudential Financial has recently paid out dividends equivalent to 4.10% of its share value annually.
Prudential Financial has paid out, on average, around 32.41% of recent net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 4.16% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), shareholders could enjoy a 4.16% return on their shares, in the form of dividend payments. In Prudential Financial's case, that would currently equate to about $4.5 per share.
While Prudential Financial's payout ratio might seem fairly standard, it's worth remembering that it may be investing much of the rest of its net profits in future growth.
Prudential Financial's most recent dividend payout was on 16 September 2021. The latest dividend was paid out to all shareholders who bought their shares by 23 August 2021 (the "ex-dividend date").
Share price volatility
Over the last 12 months, Prudential Financial's shares have ranged in value from as little as $57.3995 up to $111.91. A popular way to gauge a stock's volatility is its "beta".
Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Prudential Financial's is 1.6434. This would suggest that Prudential Financial's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).
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