How to buy Planet Fitness shares

Own Planet Fitness shares in just a few minutes. Share price changes are updated daily.

Fact checked

Planet Fitness, Inc (PLNT) is a leading leisure business based in the US. Planet Fitness is listed on the NYSE and employs 1,735 staff. All prices are listed in US Dollars.

How to buy shares in Planet Fitness

  1. Choose a platform. If you're a beginner, our share-dealing table below can help you choose.
  2. Open your account. You'll need your ID, bank details and national insurance number.
  3. Confirm your payment details. You'll need to fund your account with a bank transfer, debit card or credit card.
  4. Search the platform for stock code: PLNT in this case.
  5. Research Planet Fitness shares. The platform should provide the latest information available.
  6. Buy your Planet Fitness shares. It's that simple.
The whole process can take as little as 15 minutes.

Planet Fitness share price

Use our graph to track the performance of PLNT stocks over time.

Planet Fitness shares at a glance

Information last updated 2021-01-23.
52-week range$23.77 - $88.77
50-day moving average $77.7703
200-day moving average $65.4043
Wall St. target price$76.14
PE ratio 1057.7333
Dividend yield N/A (0%)
Earnings per share (TTM) $0.075
Promoted
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Invest in Planet Fitness shares with 0% commission

Other fees may apply. Your capital is at risk.

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Share dealing platform comparison

Table: sorted by promoted deals first
Data indicated here is updated regularly
Name Product Price per trade Frequent trader rate Platform fees Brand description
Fineco
£2.95
£2.95
Zero platform fee
Your first 100 trades are free with Fineco, T&Cs apply.
Fineco Bank is good for share traders and investors looking for a complete platform and wide offer. Capital at risk.
eToro Free Stocks
0% commission, no markup, no ticket fee, no management fee
N/A
Withdrawal fee & GDP to USD deposit conversion
Capital at risk. 0% commission but other fees may apply.
Stake
£0
£0
Zero platform fee
Join and receive a free share worth up to £100
Access unlimited commission-free trading on 3,800+ US stocks and ETFs with Stake. Capital at risk.
IG
0% commission on US shares, and £3 on UK shares
From £5
£0 - £24 per quarter
IG is good for experienced traders, and offers learning resources for beginners, all with wide access to shares, ETFs and funds. Capital at risk.
Degiro Share Dealing
£1.75 + 0.022% (max £5.00)
£1.75 + 0.022% (max £5.00)
Portfolio transfer fees (in & out)
Degiro is widely seen as one of the best low-cost share brokers, for people who are looking to trade regularly. Capital at risk.
Hargreaves Lansdown Fund and Share Account
£11.95
£5.95
No fees
Hargreaves Lansdown is the UK's number one platform for private investors, with the depth of features you'd expect from an established platform. Capital at risk.
Interactive Investor
From £7.99 on the Investor Service Plan
From £7.99 on the Investor Service Plan
No transfer fees or exit fees. £9.99 a month on the Investor Service Plan
Open an ISA, Trading Account or SIPP you will get £100 of free trades to buy or sell any investment (new customers only).
Interactive Investor offers everything most investors need. Its flat fees makes it pricey for small portfolios, but cheap for big ones. Capital at risk.
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Data indicated here is updated regularly
Name Product Minimum deposit Maximum annual fee Price per trade Brand description
Interactive Investor stocks and shares ISA
Any lump sum or £25 a month
£119.88
£7.99
Interactive Investor offers everything most investors need. Its flat fees makes it pricey for small portfolios, but cheap for big ones. Capital at risk.
Moneyfarm stocks and shares ISA
£1500
0.75%
£0
Moneyfarm helps you meet your investment goals with fully-managed portfolios designed around you. Capital at risk.
Hargreaves Lansdown stocks and shares ISA
£100
0.45%
£11.95
Hargreaves Lansdown is the UK's biggest wealth manager. It's got everything you'll need, from beginners to experienced investors. Capital at risk.
Nutmeg stocks and shares ISA
£100
0.75%
£0
Nutmeg offers three types of portfolios. Choose the one that goes with your investment style. Capital at risk.
Saxo Markets stocks and shares ISA
No minimum deposit requirement
0.12%
£8.00
Saxo Markets offers a wide access to a range of stocks, ETFs and funds. Capital at risk.
AJ Bell stocks and shares ISA
£500
0.25%
£9.95
AJ Bell is a good all-rounder for people who to choose between shares, funds, ISAs and pensions. Capital at risk.
Fidelity stocks and shares ISA
£1000 or a regular savings plan from £50
0.35%
£10.00
Fidelity is another good all-rounder, offering a good package at a decent price. Not suited for trading shares. Capital at risk.
Legal & General stocks and shares ISA
Legal & General stocks and shares ISA
£100 or £20 a month
0.61%
N/A
Legal & General is a big financial services company which offers insurance, lifetime mortgage, pensions and stocks and shares ISAs. Capital at risk.
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Compare up to 4 providers

Data indicated here is updated regularly
Name Product Minimum investment Choose from Annual fee Brand description
Interactive Investor Pension
Any lump sum or £25 a month
Over 3,000 funds
£10/month
interactive investor is a flat-fee platform, which makes it cost effective for larger portfolios. Capital at risk.
Moneyfarm Pension
£1,500 (initial investment)
7 funds
0.35%-0.75%
Moneyfarm has pensions that are matched against your risk appetite, goals and planned retirement date. Capital at risk.
AJ Bell Pension
£1,000
Over 2,000 funds
0.05-0.25%
AJ Bell has two different pension options, a self managed pension and one that is managed for you. Capital at risk.
PensionBee Pension
No minimum
7 funds
0.5% - 0.95%
Pension Bee is a newbie in the pension market. It helps consolidate your pension plans into one place. Capital at risk.
Hargreaves Lansdown Pension
£100 or £25 a month
2,500 funds
0-0.45%
Hargreaves Lansdown is the UK's biggest wealth manager. It's got three different retirement options. Capital at risk.
Saxo Markets Pension
Saxo Markets Pension
£10
Over 11,000 funds
No annual fee
Saxo Markets gives flexibility and control over your investment strategy. Capital at risk.
Penfold
Penfold
No minimum
4 portfolios
0.75-0.88%
Moneybox Pension
£1
3 funds
0.15% - 0.45% charged monthly
Manage your money with an easy-to-use Moneybox app. Capital at risk.
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All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

Is it a good time to buy Planet Fitness stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Is Planet Fitness under- or over-valued?

Valuing Planet Fitness stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Planet Fitness's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Planet Fitness's P/E ratio

Planet Fitness's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 1058x. In other words, Planet Fitness shares trade at around 1058x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

Planet Fitness's PEG ratio

Planet Fitness's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.69. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Planet Fitness's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

Planet Fitness's EBITDA

Planet Fitness's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $143 million.

The EBITDA is a measure of a Planet Fitness's overall financial performance and is widely used to measure a its profitability.

Planet Fitness financials

Revenue TTM $424.7 million
Operating margin TTM 21.52%
Gross profit TTM $358.1 million
Return on assets TTM 3.55%
Return on equity TTM 0%
Profit margin 1.41%
Market capitalisation $6.9 billion

TTM: trailing 12 months

How to short and sell Planet Fitness shares

  1. Create a CFD or spread betting account.
  2. Search for the stock code. E.g. "PLNT.US"
  3. Choose your position size.
  4. Select "sell" rather than "buy".
  5. Confirm your position and keep tabs on it. You may wish to set limits on your position.

There are currently 6.3 million Planet Fitness shares held short by investors – that's known as Planet Fitness's "short interest". This figure is 3% down from 6.5 million last month.

There are a few different ways that this level of interest in shorting Planet Fitness shares can be evaluated.

Planet Fitness's "short interest ratio" (SIR)

Planet Fitness's "short interest ratio" (SIR) is the quantity of Planet Fitness shares currently shorted divided by the average quantity of Planet Fitness shares traded daily (recently around 989341.71875). Planet Fitness's SIR currently stands at 6.4. In other words for every 100,000 Planet Fitness shares traded daily on the market, roughly 6400 shares are currently held short.

However Planet Fitness's short interest can also be evaluated against the total number of Planet Fitness shares, or, against the total number of tradable Planet Fitness shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Planet Fitness's short interest could be expressed as 0.07% of the outstanding shares (for every 100,000 Planet Fitness shares in existence, roughly 70 shares are currently held short) or 0.0863% of the tradable shares (for every 100,000 tradable Planet Fitness shares, roughly 86 shares are currently held short).

A SIR below 10% would generally be considered to indicate a fairly optimistic outlook for the share price, with fewer people currently willing to bet against Planet Fitness.

Find out more about how you can short Planet Fitness stock.

Planet Fitness share dividends

We're not expecting Planet Fitness to pay a dividend over the next 12 months. However, you can browse other dividend-paying shares in our guide.

Planet Fitness share price volatility

Over the last 12 months, Planet Fitness's shares have ranged in value from as little as $23.77 up to $88.77. A popular way to gauge a stock's volatility is its "beta".

PLNT.US volatility(beta: 1.28)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Planet Fitness's is 1.2789. This would suggest that Planet Fitness's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

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Planet Fitness overview

Planet Fitness, Inc., together with its subsidiaries, franchises and operates fitness centers under the Planet Fitness name. It operates through three segments: Franchise, Corporate-Owned Stores, and Equipment. The Franchise segment is involved in franchising business in the United States, Puerto Rico, Canada, the Dominican Republic, Panama, Mexico, and Australia. The Corporate-Owned Stores segment operates corporate-owned stores in the United States and Canada. The Equipment segment engages in the sale of fitness equipment to franchisee-owned stores in the United States. As of December 31, 2019, the company had 2,001 stores, including 1,903 franchised and 98 corporate-owned stores in the District of Columbia, Puerto Rico, Canada, the Dominican Republic, Panama, Mexico, and Australia. Planet Fitness, Inc. was founded in 1992 and is headquartered in Hampton, New Hampshire.

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