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How to buy Coca-Cola stock (KO)

Buy Coca-Cola stock in 5 easy steps, view past price performance and learn what’s ahead for the company.

The Coca-Cola Company is a multinational beverage company based in Atlanta, Georgia. Founded in 1892 by pharmacist John Stith Pemberton, Coca-Cola is best known for its Coca-Cola carbonated beverage thats global popularity helped propel the beverage company to becoming one of the world's largest companies. Today’s Coca Cola has a beverage line that also includes popular brands such as Sprite, Minute Maid, Zico Coconut Water, Honest Tea, Dasani and Powerade.

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How to buy The Coca-Cola Company stock

  1. Choose a stock trading platform. Use our comparison table
  2. Open an account. Provide your personal information and sign up.
  3. Fund your account. Deposit funds into your account by linking your banking information or transfer funds from another trading account.
  4. Search for the stock name – KO. Search for the stock by name or ticker symbol.
  5. Buy the stock. Place your order. It's that simple.

Latest updates for The Coca-Cola Company

October 11, 2024: Shares of Coca-Cola inched 0.46% higher to $69.57 Friday, on what proved to be an all-around favorable trading session for the stock market. Coca-Cola Co. closed $3.96 below its 52-week high ($73.53), which the company reached on September 4, according to MarketWatch.

October 5, 2024: HBW Advisory Services LLC raised its stake in shares of The Coca-Cola Company by 202.5% during the third quarter, according to the company in its most recent 13F filing with the SEC, according to MarketBeat.

September 17, 2024: The Coca-Cola Company and Bacardi Limited today announced an agreement to debut BACARDÍ rum and Coca-Cola as a ready-to-drink (RTD) pre-mixed cocktail, according to Business Wire.

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The Coca-Cola Company stock price (NYSE: KO)

Use our graph to track the performance of KO stocks over time.

The Coca-Cola Company shares at a glance

Information last updated 2024-10-15.
Open$70.46
High$71.21
Low$70.16
Close$70.76
Previous close$70.34
Change $0.42
Change % 0.5971%
Volume 2,864,887
Information last updated 2024-10-11.
52-week range$51.25 - $73.03
50-day moving average $70.42
200-day moving average $63.71
Wall St. target price$73.40
PE ratio 28.2805
Dividend yield $1.89 (2.8%)
Earnings per share (TTM) $2.46

Is it a good time to buy The Coca-Cola Company stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

The Coca-Cola Company price performance over time

Historical closes compared with the close of $70.76 from 2024-10-14

1 week (2024-10-08) 2.28%
1 month (2024-09-13) -0.91%
3 months (2024-07-15) 11.59%
6 months (2024-04-15) 21.71%
1 year (2023-10-13) 33.79%
2 years (2022-10-14) 36.75%
3 years (2021-10-15) 42.18%
5 years (2019-10-15) 41.03%

Is The Coca-Cola Company stock undervalued or overvalued?

Valuing The Coca-Cola Company stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of The Coca-Cola Company's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

The Coca-Cola Company's P/E ratio

The Coca-Cola Company's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 28x. In other words, The Coca-Cola Company shares trade at around 28x recent earnings.

That's comparable to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29).

However, The Coca-Cola Company's P/E ratio is best considered in relation to those of others within the beverages - non-alcoholic industry or those of similar companies.

The Coca-Cola Company's PEG ratio

The Coca-Cola Company's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.8475. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into The Coca-Cola Company's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

However, it's sensible to consider The Coca-Cola Company's PEG ratio in relation to those of similar companies.

The Coca-Cola Company's EBITDA

The Coca-Cola Company's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $14.9 billion.

The EBITDA is a measure of a The Coca-Cola Company's overall financial performance and is widely used to measure a its profitability.

To put The Coca-Cola Company's EBITDA into context you can compare it against that of similar companies.

The Coca-Cola Company financials

Revenue TTM $46.5 billion
Operating margin TTM 32.45%
Gross profit TTM $25 billion
Return on assets TTM 8.65%
Return on equity TTM 38.77%
Profit margin 22.92%
Book value $6.00
Market Capitalization $299.8 billion

TTM: trailing 12 months

The Coca-Cola Company share dividends

69%

Dividend payout ratio: 68.64% of net profits

Recently The Coca-Cola Company has paid out, on average, around 68.64% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 2.8% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), The Coca-Cola Company shareholders could enjoy a 2.8% return on their shares, in the form of dividend payments. In The Coca-Cola Company's case, that would currently equate to about $1.89 per share.

The Coca-Cola Company's payout ratio would broadly be considered high, and as such this stock could appeal to those looking to generate an income. Bear in mind however that companies should normally also look to re-invest a decent amount of net profits to ensure future growth.

The Coca-Cola Company's most recent dividend payout was on 30 September 2024. The latest dividend was paid out to all shareholders who bought their shares by 12 September 2024 (the "ex-dividend date").

The Coca-Cola Company's dividend payout ratio is perhaps best considered in relation to those of similar companies.

Have The Coca-Cola Company's shares ever split?

The Coca-Cola Company's shares were split on a 2:1 basis on 12 August 2012. So if you had owned 1 share the day before before the split, the next day you'd have owned 2 shares. This wouldn't directly have changed the overall worth of your The Coca-Cola Company shares – just the quantity. However, indirectly, the new 50% lower share price could have impacted the market appetite for The Coca-Cola Company shares which in turn could have impacted The Coca-Cola Company's share price.

The Coca-Cola Company share price volatility

Over the last 12 months, The Coca-Cola Company's shares have ranged in value from as little as $51.2548 up to $73.0293. A popular way to gauge a stock's volatility is its "beta".

KO.US volatility(beta: 0.61)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while The Coca-Cola Company's is 0.608. This would suggest that The Coca-Cola Company's shares are less volatile than average (for this exchange).

To put The Coca-Cola Company's beta into context you can compare it against those of similar companies.

The Coca-Cola Company overview

The Coca-Cola Company, a beverage company, manufactures, markets, and sells various nonalcoholic beverages worldwide. The company provides sparkling soft drinks, sparkling flavors; water, sports, coffee, and tea; juice, value-added dairy, and plant-based beverages; and other beverages. It also offers beverage concentrates and syrups, as well as fountain syrups to fountain retailers, such as restaurants and convenience stores. The company sells its products under the Coca-Cola, Diet Coke/Coca-Cola Light, Coca-Cola Zero Sugar, caffeine free Diet Coke, Cherry Coke, Fanta Orange, Fanta Zero Orange, Fanta Zero Sugar, Fanta Apple, Sprite, Sprite Zero Sugar, Simply Orange, Simply Apple, Simply Grapefruit, Fresca, Schweppes, Thums Up, Aquarius, Ayataka, BODYARMOR, Ciel, Costa, Dasani, dogadan, FUZE TEA, Georgia, glacéau smartwater, glacéau vitaminwater, Gold Peak, Ice Dew, I LOHAS, Powerade, Topo Chico, AdeS, Del Valle, fairlife, innocent, Minute Maid, and Minute Maid Pulpy brands. It operates through a network of independent bottling partners, distributors, wholesalers, and retailers, as well as through bottling and distribution operators. The company was founded in 1886 and is headquartered in Atlanta, Georgia. .

Frequently asked questions

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What percentage of The Coca-Cola Company is owned by insiders or institutions?
Currently 9.946% of The Coca-Cola Company shares are held by insiders and 63.996% by institutions.
How many people work for The Coca-Cola Company?
Latest data suggests 79,100 work at The Coca-Cola Company.
When does the fiscal year end for The Coca-Cola Company?
The Coca-Cola Company's fiscal year ends in December.
Where is The Coca-Cola Company based?
The Coca-Cola Company's address is: One Coca-Cola Plaza, Atlanta, GA, United States, 30313
What is The Coca-Cola Company's ISIN number?
The Coca-Cola Company's international securities identification number is: US1912161007
What is The Coca-Cola Company's CUSIP number?
The Coca-Cola Company's Committee on Uniform Securities Identification Procedures number is: 191216100
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Matt Miczulski is an investments editor at Finder. With over 450 bylines, Matt dissects and reviews brokers and investing platforms to expose perks and pain points, explores investment products and concepts and covers market news, making investing more accessible and helping readers to make informed financial decisions. Before joining Finder in 2021, Matt covered everything from finance news and banking to debt and travel for FinanceBuzz. His expertise and analysis on investing and other financial topics has been featured on CBS, MSN, Best Company and Consolidated Credit, among others. Matt holds a BA in history from William Paterson University. See full bio

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