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JP Morgan Self-Directed Investing Review

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Important information. INVESTMENT AND INSURANCE PRODUCTS ARE: NOT A DEPOSIT • NOT FDIC INSURED • NO BANK GUARANTEE • MAY LOSE VALUE
INVESTMENT AND INSURANCE PRODUCTS ARE: NOT A DEPOSIT • NOT FDIC INSURED • NO BANK GUARANTEE • MAY LOSE VALUE

Our verdict

Trade stocks and exchange-traded funds without commissions, but the platform lacks some trading features and crypto.

Consider JP Morgan Self-Directed Investing if you want total control of your assets and access to a large selection of mutual funds and stocks with no account or investment minimums and no annual fees. It’s also a solid choice for Chase customers looking to keep their banking and investing under one roof — with full integration on its mobile app. But you may want to consider other options if you’re looking for alternative investment options or prefer a professionally managed account.


Best for: Existing Chase customers and beginning investors.

Pros

  • Commission-free trades on most securities
  • No minimum to open or invest
  • Large selection of fee-free mutual funds
  • Now offers fractional shares

Cons

  • Limited investment options
  • Low-yield sweep account
  • Broker-assisted trades cost $20–$30
  • No access to cryptocurrency

In this guide

  • Our verdict
  • Your reviews
  • Ask a question

JP Morgan Self-Directed Investing at a glance

FeatureRatingDetails
Investment options

★★★★★

  • Stocks
  • Exchange-traded funds (ETFs)
  • Mutual funds
  • Options
  • Fixed income securities
Trading platforms and technology

★★★★★

  • Mobile and web trading platforms
  • Account performance tracking, comparison tools, market alerts, analyst insights and research
Trading costs

★★★★★

  • 0% commission trades on stocks, ETFs, options and mutual funds
  • $0.65 fee per options contract
Account fees

★★★★★

  • No annual fee
  • No inactivity fee
  • $75 account termination and transfer fee
Account types and minimums

★★★★★

  • Individual and joint investment accounts
  • Traditional IRAs
  • Roth IRAs
  • No minimum to open
Features and amenities

★★★★★

  • 0% commissions on most trades
  • Signup cash bonus
  • No annual fee
  • No minimum to open or invest
  • Offers fractional shares
Customer support

★★★★★

Contact customer service through your mobile app or by phone, but only during regular market hours.
Mobile app ratings and security

★★★★★

Google Play app reviews: 4.4/5 based on over 1.78 million reviews, as of December 2024
Apple App Store app reviews: 4.8/5 based on over 5.9 million reviews, as of December 2024
Cash sweep rates

★★★★★

Rates are 0.01% APY on JP Morgan Deposit Sweep accounts with no minimum amount required.

To learn how our star ratings are calculated, read our methodology.

Who JP Morgan Self-Directed Investing is best for

JP Morgan’s self-directed platform aims to get new investors off the ground by offering commission-free trades and requiring no minimum deposits. It also offers the convenience of being integrated with its Chase mobile banking platform, which is ideal for existing customers.

What we like about JP Morgan Self-Directed Investing

It’s efficient that JP Morgan’s investing platform is integrated with all your Chase accounts in its mobile app. This way, you can manage all your banking, borrowing and investing needs all in one place and on the go — although this is only a real convenience for existing Chase customers.

We’re also happy to see that JP Morgan Self-Directed Investing now offers the option to trade fractional shares. This feature is particularly useful for newer investors or those with limited capital to gain exposure to more expensive stocks and funds.

Where JP Morgan Self-Directed Investing falls short

Tradable assets offered by JP Morgan are limited to traditional investments. You can’t trade crypto, and you also won’t find futures or forex. Additionally, some of its fees are higher than the industry standard, and you’ll be charged for each options contract and secondary market bond trades.

The Self-Directed Investing account also falls short by not offering a decent APY on its sweep account. You only get 0.01% APY on uninvested cash, while the best sweep accounts at other brokerages offer APYs north of 4%. Plus, it charges fees for any representative-assisted trades.

JP Morgan Self-Directed Investing fees

Type of feeFee details
Minimum deposit$0
Minimum investment$0
Annual fee$0
Stock trading fee$0
Options trading fee$0.65 per contract
Margin annual interest ratePrime rate + 3.00% to Prime rate + 4.75% for accounts from $0 to $1 million
Outgoing account transfer fee$75
Inactivity fee$0
Wire transfer fee$25 (Does not apply to internal transfers or to Chase Private Client)

Is JP Morgan legit?

Yes, JP Morgan Self-Directed Investing is a legitimate investing account provided by JP Morgan Wealth Management, a division of JPMorgan Chase. JPMorgan Chase is a 225-year-old financial services company headquartered in New York City and has over $3.9 trillion in total assets and more than $900 billion in assets under supervision.

Investment products are offered through JP Morgan Securities LLC, a registered broker-dealer and investment advisor and member of the Financial Industry Regulatory Authority (FINRA) and the Securities Investor Protection Corporation (SIPC).

In addition, the JP Morgan Self-Directed Investing platform is considered safe and secure. Chase employs multiple authentication checks, account monitoring for suspicious activity and 128-bit encryption technology to protect your account and personal information.

Customer experience

BBB accreditedNo
BBB ratingA-
BBB customer reviews1.13 out of 5 stars, based on 868 customer reviews
Trustpilot score1.4 out of 5 stars, based on 37 customer reviews
Apple App Store Score4.8 out of 5 stars, based on 6,800 customer reviews
Google Play Score4 out of 5 stars, based on 30 customer reviews
Customer reviews verified as of02 January 2025

What do people on Reddit say?

People on Reddit have mixed feelings about JPMorgan Chase. Several investors are happy with self-directed investing, although some say it’s better for a buy-and-hold strategy than trading because the platform can be a little cumbersome to navigate. Others say they prefer using large brokerages, like Fidelity, Vanguard or Schwab, over a big bank like Chase.

Compare JP Morgan Self-Directed Investing to other platforms

Compare similar platforms by available asset types, trade fees and minimum deposit requirements. Select Go to site to sign up for an account.

10 of 10 results
Finder Score Available asset types Stock trade fee Minimum deposit Cash sweep APY bullet point infobox
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Stocks, Bonds, Options, Mutual funds, ETFs, CDs
$0.01
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2.83%
Leverage powerful trading tools and low margin rates to trade stocks, options, ETFs, mutual funds and bonds.
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Stocks, Options, ETFs, Cryptocurrency, Futures, Event contracts, High-yield cash account
$0
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Get a free stock when you successfully sign up and link your bank account. T&Cs apply.
Trade stocks, options, crypto and more, with advanced trading tools, fractional shares and exclusive perks for Gold members.
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Stocks, Bonds, Options, ETFs, Cryptocurrency, Investments, Retirement, Treasury Bills, High-yield cash account
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Get up to $10,000 and transfer fees covered when you move your portfolio to Public. T&Cs apply.
Build a diversified portfolio of stocks, bonds, options, ETFs and crypto, with a high-yield cash account and options contract rebates.
Important information
*Yield as of 04/09/2025. Learn more.
SoFi Wealth Management logo
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$0
$0
0.01%
Get up to $1,000 in stock when you open and fund a new account. T&Cs apply.
Trade stocks, ETFs, and options with zero commissions, invest in IPOs or automate your portfolio, with exclusive perks available through SoFi Plus.
Important information
INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE Other fees, such as exchange fees, may apply. Please view our fee disclosure to view a full listing of fees. Investing in alternative investments and/or strategies may not be suitable for all investors and involves unique risks, including the risk of loss. An investor should consider their individual circumstances and any investment information, such as a prospectus, prior to investing. Interval Funds are illiquid instruments, the ability to trade on your timeline may be restricted. Brokerage and Active investing products offered through SoFi Securities LLC, Member FINRA (www.finra.org) /SIPC(www.sipc.org). There are limitations with fractional shares to consider before investing. During market hours fractional share orders are transmitted immediately in the order received. There may be system delays from receipt of your order until execution and market conditions may adversely impact execution prices. Outside of market hours orders are received on a not held basis and will be aggregated for each security then executed in the morning trade window of the next business day at market open. Share will be delivered at an average price received for executing the securities through a single batched order. Fractional shares may not be transferred to another firm. Fractional shares will be sold when a transfer or closure request is initiated. Please consider that selling securities is a taxable event. Options involve risks, including substantial risk of loss and the possibility an investor may lose the entire investment Before trading options please review the Characteristics and Risks of Standardized Options Advisory services are offered by SoFi Wealth LLC, an SEC-registered investment adviser. Utilizing a margin loan is generally considered more appropriate for experienced investors as there are additional costs and risks associated. It is possible to lose more than your initial investment when using margin. Please see https://www.sofi.com/wealth/assets/documents/brokerage-margin-disclosure-statement.pdf for detailed disclosure information SoFi Plus members can schedule an unlimited number of appointments with a financial planner during periods in which the SoFi Plus member meets the eligibility criteria set forth in section 10(a) of the SoFi Plus Terms and Conditions. SoFi members who are not members of SoFi Plus can schedule one (1) appointment with a financial planner. The ability to schedule appointments is subject to financial planner availability. SoFi reserves the right to change or terminate this benefit at any time with or without notice. Advisory services are offered by SoFi Wealth LLC, an SEC-registered investment adviser. Information about SoFi Wealth’s advisory operations, services, and fees is set forth in SoFi Wealth’s current Form ADV Part 2 (Brochure), a copy of which is available upon request and at www.adviserinfo.sec.gov. Probability of Member receiving $1,000 is a probability of 0.026%; If you don’t make a selection in 45 days, you’ll no longer qualify for the promo. Customer must fund their account with a minimum of $50.00 to qualify. Probability percentage is subject to decrease Robo Advisor: Automated investing is offered through SoFi Wealth LLC, an SEC-registered investment adviser. 0.25% fee is based on your account value. The wrap program fee may cost more or less than purchasing brokerage, custodial, and record keeping services separately. Terms and conditions apply*. For 401k rollovers, existing SoFi IRA members must complete 401k rollovers via this link For SoFi members without a SoFi IRA, a SoFi IRA must first be opened, and 401k rollover must be completed utilizing Capitalize via this link. SoFi and Capitalize will charge no additional fees to process a 401(k) rollover to a SoFi IRA. SoFi is not liable for any costs incurred from the existing 401k provider for rollover. Please check with your 401k provider for any fees or costs associated with the rollover. For IRA contributions, only deposits made via ACH and cash transfer from SoFi Bank accounts are eligible for the match. Click here for the 1% Match terms and conditions.
eToro logo
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Stocks, Options, ETFs, Cryptocurrency, Investments
$0
$0
3.75%
No commission stock, ETF and options trades, with 3.9% interest on your options account balance and no options contract fees. See full disclosure.
Important information
eToro securities trading offered by eToro USA Securities, Inc. (‘the BD”), member of FINRA and SIPC. Investing involves risk, and content is provided for educational purposes only, does not imply a recommendation, and is not a guarantee of future performance. Finder is not an affiliate and may be compensated if you access certain products or services offered by the BD.
Interactive Brokers logo
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Stocks, Options, Mutual funds, ETFs, Cryptocurrency
$0
$0
3.83% Lite
4.83% Pro
Trade in a simulated trading environment and access a wide range of tradable assets.
Webull logo
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$0
3.60%
Deposit or transfer $100,000+ to earn a 4% Match Bonus, or $2,000+ to earn a 3% Match Bonus. Plus: Get a $100 transfer fee reimbursement on your first brokerage transfer of $2,000 or more. T&Cs apply.
Trade stocks, ETFs and equity options commission-free, with access to futures, advanced charting tools, a robo-advisor and event trading powered by Kalshi.
Acorns logo
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N/A
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Stash Investments LLC logo
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Stocks, ETFs
$0
$0
0.1%
Get $5 when you sign up and deposit $5. T&Cs apply.
Bank, automate your portfolio or invest in individual stocks and ETFs for as low as $3 per month.
Important information
Investment advisory services offered by Stash Investment LLC, a SEC registered investment advisor. Investing involves risk and investments may lose value. Holdings and performance are hypothetical. *Offer is subject to T&Cs
Wealthfront logo
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Stocks, ETFs, High-yield cash account
$0
$500
3.75%
Get a $50 bonus when you sign up and fund a taxable automated investing account with at least $500. T&Cs apply.
Automate your stock and bond portfolio or trade individual stocks for as little as $1 apiece. Plus, earn 3.50% APY on your cash.
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What is the Finder Score?

The Finder Score crunches 147 key metrics we collected directly from 18+ brokers and assessed each provider’s performance based on nine different categories, weighing each metric based on the expertise and insights of Finder’s investment experts. We then scored and ranked each provider to determine the best brokerage accounts.

We update our best picks as products change, disappear or emerge in the market. We also regularly review and revise our selections to ensure our best provider lists reflect the most competitive available.

Read the full Finder Score breakdown

Frequently asked questions

What is the difference between JP Morgan’s Self-Directed Investing account and its Personal Advisors account?

The JP Morgan Self-Directed Investing account is all about choosing investments yourself with little to no professional advice, but it also has almost no fees. By contrast, a Personal Advisors account is a professionally managed account with customizable portfolios, but it charges an annual fee of 0.5% to 0.6%, depending on your account’s size.

Is self-directed investing worth it?

Self-directed investing isn’t for everyone, because you need to know at least a little bit about what you’re doing — or know who to ask for advice — to get a decent return. On the other hand, it’s a much less expensive way to invest your money than paying for a professionally managed account, and it gives you more control over your money.

Is JP Morgan a good place to invest your money?

The JP Morgan Self-Directed Investing account is a solid platform for beginner investors or those who prefer a more hands-on approach with only traditional investment options. But this might not be the best option for more experienced investors who want to trade crypto or have access to more investment options and advanced tools.

Finder Scores: What they mean

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If you want peace of mind, this rating will give it to you. These products offer the best value and outcomes considering various product features, terms, conditions and price.

Finder rating

Well-balanced products that provide what you need, offering a healthy mix of competitive features at a good price. However, they're not quite the best in class.

Finder rating

Bottom line: You can find better, but these products still offer reasonable value and have the basics sorted.

Finder rating

These products may not offer much value in the long run, and there are better options available.

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