Finder makes money from featured partners, but editorial opinions are our own. Advertiser Disclosure
Betterment vs. Fidelity
Compare annual advisory fees and access to financial planners when looking at these two robo-advisors.
Betterment and Fidelity both offer robo-advisor services that match you to a set of recommended portfolios. But only one platform lets you step in and fine-tune your portfolio.
Which one is better?
- Choose Betterment if you want to tweak a preset investment portfolio.
- Choose Fidelity if you can invest at least $25,000 and prefer to work with a financial advisor, or if you’re an active trader.
Both Betterment and Fidelity offer investment portfolios with no minimum balance requirement to open an account. While Betterment has a more competitive advisory fee — 0.25% to Fidelity’s 0.35% — you’ll need deep pockets to access a financial adviser. Betterment’s premium plan has a $100,000 minimum investment to speak to a professional, but your annual fee shoots up to 0.4% on the premium plan.
On the other hand, Fidelity provides advisers with a $25,000 minimum investment — a lower threshold, but you pay for the service with a 0.5% advisory fee. And at this service tier, you’ll unlock tax benefits that come standard at Betterment.
On top of its robo-advisor service, Fidelity has a powerful trading platform for traders that want complete control over their investments. While Betterment allows you to customize your portfolio, it doesn’t have the robust tools and analytics that Fidelity does.
How do Betterment and Fidelity compare?
|Overview||Betterment is an online financial advisor that makes investing easy by creating a portfolio just for you, based on your preferences and financial goals. It’s a solid choice for those new to investing.||Fidelity Investments is a platform catering to new and active traders. Its range of trading services span wealth management services, access to international markets and actively-managed ETFs. While it lacks access to crypto, forex and futures, it has almost everything else a trader needs to get up and running, including a hybrid advisor service that combines automated portfolio management with one-on-one financial coaching.|
|Minimum deposit to open||$0||$25,000|
|Tools and research|
|Reputation and customer reviews|
|Apple App Store reviews|
|Google Play Store reviews|
Betterment and Fidelity offer similar robo-advisor services. But Betterment gives you the reins on your portfolio and lets you adjust the weights of individual asset classes, making it a good option if you want to customize your portfolio.
On the other hand, Fidelity is pretty strict about making sure your investment strategy matches your profile. If you want ultimate control over your investments, consider ditching the robo-advisor altogether and start trading on Fidelity’s platform.
If neither of these robo-advisors fit the bill, or if you’re interested in trading online, consider a few other trading platforms.
Frequently asked questions
Can I choose specific securities on my Betterment portfolio?
No. Betterment’s Flexible Portfolios lets you adjust the weights of each asset class in your portfolio, but you cannot buy or sell specific securities.
Who manages my Fidelity Go portfolio?
Strategic Advisers LLC, a registered investment adviser part of the Fidelity company, makes the investment and trading decisions on your portfolio.
What is the minimum amount to open a Fidelity brokerage account?
There is no minimum balance requirement to open a brokerage account.
More guides on Finder
Fidelity® Youth Account review
Fidelity Youth Account is a brokerage account for teens, but parents must also use Fidelity.
Earning on KuCoin
Explore all of the ways to earn interest on a variety of cryptocurrency assets by using KuCoin exchange, including staking and lending.
5 best Vanguard funds for 2022
Find out the best 5 Vanguard index funds to invest in.
How to gift Bitcoin: 5 ways compared
Buying Bitcoin as a gift for someone has never been easier. Here’s how to do it safely and stress-free.
7 Reddit stocks to watch for 2022
See 7 of the stocks that Redditors are talking about most often.
Rocket Mortgage vs. Bank of America
Bank of America has more loan options, but Rocket Mortgage has left a better overall impression on customers. We compare the key features between these two established lenders.
Otis Wealth review
An investment platform that lets you buy and sell fractional shares of culturally significant items.
6 fun games that teach kids how to invest
These games broach the topic of investing in a fun and engaging way.
7 best short-term investments
Our picks of the best short-term investments of five years or less.
7 best long-term investments
Grow your wealth over the long term with these top seven picks.
Ask an Expert