How to buy Triller (ILLR) shares when it goes public

Here's everything we know so far about the Triller IPO.

Video sharing platform Triller plans to go public through a merger with SeaChange International. The deal will value the combined company at approximately $5 billion and is expected to close in the first quarter of 2022.

We'll update this page as new information becomes available.

How to buy shares in Triller when it goes public

Once Triller goes public, you'll need a brokerage account to invest. Consider opening a brokerage account today so you're ready as soon as the stock hits the market.

  1. Compare share trading platforms. Find a platform that suits your investing style. In this case, you might need a brokerage providing access to newly listed stocks. Narrow down top brands with our comparison table.
  2. Open and fund your brokerage account. Create an account using basic personal details along with your ID and bank information. You can make a deposit with a bank transfer, credit card or debit card.
  3. Search for Triller. Find the stock by name or the ticker symbol : ILLR.
  4. Buy Triller shares. Once ILLR shares become available on your platform, decide how much stock you want to buy and create an order.

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Triller is planning to go public through a merger with SeaChange International, a video delivery and advertising company. The deal is expected to close in the first quarter of 2022.

SeaChange International shares are currently available for purchase on the Nasdaq under the ticker symbol SEAC. After the merger is completed, all shares of SeaChange will be converted to shares in Triller, and the ticker symbol will change to ILLR.

What is Triller?

Triller is a music video app that allows users to take an entire song and shoot an editable, high-quality music video to it. With music as its focus, Triller has received investments from major recording artists such as Snoop Dogg, Lil Wayne and The Weeknd. Big names like Cardi B and Alicia Keys have also used the app to shoot their own music videos. Triller even allowed fans to stream the hotly anticipated boxing match between former heavyweight champion Mike Tyson and Roy Jones Jr.

Triller is co-owned by movie producer Ryan Kavanagh. It's currently valued at about $1.5 billion, or 10 times more than it was worth in 2019. The app has been downloaded more than 250 million times worldwide as of August 2020. Kavanagh notes that Triller has about 65 million active users. However, Business Insider spoke with former employees who claim the numbers were inflated, something Kavanagh denies. Nonetheless, Triller still falls behind its rival TikTok. That video app giant has been downloaded more than 2 billion times despite being younger than Triller.

On March 9, Billboard reported that Triller Network had acquired Verzuz, the livestream music platform created by Swizz Beatz and Timbaland. The deal brought a long list of artists into the network as equity holders.

How do similar companies perform?

It's impossible to predict how any stock will perform — and IPOs can be particularly volatile. But evaluating the performance of companies like Triller can be useful in determining how the market is performing and whether now is a good time to invest in this industry. Select a company to learn more about what it does and how its stock performs, including market capitalisation, the price-to-earnings (P/E) ratio, price/earnings-to-growth (PEG) ratio and dividend yield. While this list includes a selection of the most well-known and popular stocks, it doesn't include every stock available.

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