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How to buy GoPro stock

Learn how to easily invest in GoPro stock.

GoPro Inc
NASDAQ: GPRO - USD
$5.16
- $0.07 ( - 1.34%)
CONSUMER ELECTRONICS

GoPro Inc is a consumer electronics business based in the US. GoPro shares (GPRO) are listed on the NASDAQ and all prices are listed in US Dollars. GoPro employs 766 staff and has a trailing 12-month revenue of around $1.2 billion.

How to buy shares in GoPro

  1. Compare share trading platforms. Use our comparison table to help you find a platform that fits you.
  2. Open your brokerage account. Complete an application with your details.
  3. Confirm your payment details. Fund your account.
  4. Research the stock. Find the stock by name or ticker symbol – GPRO – and research it before deciding if it's a good investment for you.
  5. Purchase now or later. Buy your desired number of shares with a market order or use a limit order to delay your purchase until the stock reaches a desired price.
  6. Check in on your investment. Optimize your portfolio by tracking your stock.
Client disclaimer: US Brokerage services through eToro USA Securities Inc, member of FINRA, SIPC. Crypto assets through eToro USA LLC.

GoPro stock price (NASDAQ: GPRO)

Use our graph to track the performance of GPRO stocks over time.

GoPro shares at a glance

Information last updated 2022-10-04.
Latest market close$5.16
52-week range$4.90 - $12.14
50-day moving average $6.02
200-day moving average $7.53
Wall St. target price$8.80
PE ratio 2.2987
Dividend yield $0 (0%)
Earnings per share (TTM) $2.26

Buy GoPro shares from these brokerages

Compare special offers, low fees and a wide range of types of investments among top trading platforms.
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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

Is it a good time to buy GoPro stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

GoPro price performance over time

Historical closes compared with the close of $5.16 from 2022-10-05

1 week (2022-09-25) N/A
1 month (2022-09-02) N/A
3 months (2022-07-05) -9.47%
6 months (2022-04-06) -37.68%
1 year (2021-10-06) -41.83%
2 years (2020-10-06) 4.03%
3 years (2019-10-04) 29.97%
5 years (2017-10-06) 9.88

Is GoPro stock undervalued or overvalued?

Valuing GoPro stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of GoPro's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

GoPro's P/E ratio

GoPro's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 2x. In other words, GoPro shares trade at around 2x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

GoPro's PEG ratio

GoPro's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.0108. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into GoPro's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

GoPro's EBITDA

GoPro's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $121.3 million.

The EBITDA is a measure of a GoPro's overall financial performance and is widely used to measure a its profitability.

GoPro financials

Revenue TTM $1.2 billion
Operating margin TTM 10.31%
Gross profit TTM $477.2 million
Return on assets TTM 8.4%
Return on equity TTM 89.71%
Profit margin 31.7%
Book value $3.80
Market capitalisation $783.6 million

TTM: trailing 12 months

GoPro share dividends

We're not expecting GoPro to pay a dividend over the next 12 months.

GoPro share price volatility

Over the last 12 months, GoPro's shares have ranged in value from as little as $4.9 up to $12.137. A popular way to gauge a stock's volatility is its "beta".

GPRO.US volatility(beta: 1.16)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while GoPro's is 1.1614. This would suggest that GoPro's shares are a little bit more volatile than the average for this exchange and represent, relatively-speaking, a slightly higher risk (but potentially also market-beating returns).

GoPro overview

GoPro, Inc. develops and sells cameras, mountable and wearable accessories, and subscription services and software in the United States and internationally. The company offers cloud connected HERO10 Black, HERO9 Black, and HERO8 Black waterproof cameras; MAX, a 360-degree waterproof camera; GoPro, a subscription service that includes full access to the Quik app, cloud storage supporting source video and photo quality, camera replacement, and damage protection; Quik subscription provides access to editing tools, which allows users to edit photos, videos, and create cinematic stories; and Quik app, a mobile app that enable users to get their favorite photos and videos with footage from any phone or camera. It also offers mounts and accessories comprising equipment-based mounts consisting of helmet, handlebar, roll bar, and tripod mounts that enable consumers to wear the mount on their bodies, such as wrist housings, magnetic swivel clips, chest harnesses, and head straps; media, display, and light mods; spare batteries, dive filters, and charging accessories and cables; and lifestyle gears. In addition, the company provides mobile and web applications that provides media workflow for archiving, editing, multi-clip story creation, and sharing content on the fly. GoPro, Inc. markets and sells its products through retailers and distributors, as well as through its GoPro.

Frequently asked questions

What percentage of GoPro is owned by insiders or institutions?
Currently 1.473% of GoPro shares are held by insiders and 70.518% by institutions.
How many people work for GoPro?
Latest data suggests 766 work at GoPro.
When does the fiscal year end for GoPro?
GoPro's fiscal year ends in December.
Where is GoPro based?
GoPro's address is: 3025 Clearview Way, San Mateo, CA, United States, 94402
What is GoPro's ISIN number?
GoPro's international securities identification number is: US38268T1034
What is GoPro's CUSIP number?
GoPro's Committee on Uniform Securities Identification Procedures number is: 38268T103

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