Finder Share Dealing Customer Satisfaction Awards 2023

Find out the share trading platforms that customers love based on our latest poll of 805 users.

Welcome to the Finder Customer Satisfaction Awards 2023

Our awards are decided by the only votes that really matter – yours. We asked customers of all the major share dealing platforms to tell us about their experiences. Now we can reveal which share dealing platforms were rated the best for customer satisfaction.

The winners

The winning and highly commended companies were decided with both their overall customer satisfaction scores (star ratings out of 5) and their recommendation scores (the percentage of survey respondents who would recommend the brand to a friend). Read more on our methodology and see our full results below.

Now without any further ado, here are the victors.


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Share Dealing Customer Satisfaction Winner

Hargreaves Lansdown

Hargreaves Lansdown took the top spot for the second year running. It is one of the UK’s largest investment services with more than 983,000 clients, holding £82 billion worth of investments. In our survey, 86% of customers said that they would recommend Hargreaves Lansdown.

Read review


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Share Dealing Customer Satisfaction Highly Commended

Nutmeg

For those not ready to buy individual shares, Nutmeg is an app-based investment platform and robo-advisor. By just choosing a portfolio that matches your investment goals and risk appetite, it invests your money for you. 88% of Nutmeg customers would recommend the provider.

Read review


Our 2023 customer satisfaction league table

We asked customers of the investing platforms featured in this table to rate their satisfaction with the brand and whether they’d recommend it to a friend. We’ve shown both and ordered the table by overall satisfaction. Our independent survey of 805 customers was carried out in December 2022.

Overall satisfactionCustomers who’d recommendPlatformReview
★★★★★86%Hargreaves lansdown logoHargreaves Lansdown is one of the UK’s largest investment services. It has more than 983,000 clients and holds £82 billion worth of investments.Go to siteCapital at risk
★★★★★88%Nutmeg logoNutmeg is an app-based investment platform and robo-advisor. It chooses investments for you that are suited to your investment goals and risk appetite.Read reviewCapital at risk
★★★★★85%trading 212 logoTrading 212 is one of the UK’s most popular investment platforms. It lets you trade stocks, exchange-traded funds (ETFs), forex, commodities and more with zero commission.Read reviewCapital at risk
★★★★★82%Freetrade logoFreetrade is an app-only trading and investment platform. It lets investors buy UK and US stocks and invest in ETFs. It’s aimed at inexperienced investors who want to get started with investing.Read reviewCapital at risk
★★★★★80%Vanguard Bank logoVanguard is a leading investment platform with 30 million customers worldwide. It has more than 75 funds that pool money from investors to reduce costs. You can choose your own investments or try a ready-made portfolio.Read reviewCapital at risk
★★★★★77%DEGIRO logoDEGIRO is a share dealing platform suited for intermediate and experienced investors looking for great charting features and tools. Read reviewCapital at risk
★★★★★76%Revolut trading logoRevolut is a digital bank that offers trading to its customers, with the option of more trades for those with higher-tier accounts. Read reviewCapital at risk
★★★★★84%moneybox logoMoneybox is a savings app that uses open banking to round up your purchases and put the savings into investments for you. It aims to make saving and investing a seamless part of everyday life.Go to siteCapital at risk
★★★★★78%wealthify logoWealthify is a semi-automated robo-investor designed to simplify investing. You can choose a portfolio based on how much risk you want to be exposed to.Go to siteCapital at risk
★★★★★77%Fidelity logoFidelity is an investment provider that offers a huge range of products, including stocks and shares ISAs, self-invested personal pensions (SIPPs), junior ISAs and junior SIPPs.Read reviewCapital at risk
★★★★★74%bestinvest logoBestInvest lets you invest in flexible ISAs, pensions and junior products. One of our favourite features of Bestinvest is it offers free coaching so investors can make a financial plan with expert help.Go to siteCapital at risk
★★★★★79%fineco logoFineco Bank (often shortened to just “Fineco”) is a popular choice for those who want to be exposed to global markets. It has a pretty detailed platform and lets you trade more than 75,000 financial instruments worldwide across 26 global markets.Read reviewCapital at risk
★★★★★76%InvestEngine logoInvestEngine is an ETF-only trading platform. You can choose to create your own portfolio from its large selection of ETFs or you can pick a ready-made portfolio.Go to siteCapital at risk
★★★★★73%interactive investor logointeractive investor is a flat-fee investment platform that offers a range of shares, funds, investment trusts, ETFs, venture capital trusts, bonds and gilts. You can invest in ISAs, SIPPS and junior accounts.Go to siteCapital at risk
★★★★★71%IG logoIG is one of the UK’s largest investment services. It has nearly 200,000 customers and offers ISAs and pensions. It’s aimed at all types of investors but is more suitable for those with more experience.Capital at risk
★★★★★68%eToro logoeToro is a low-cost multi-asset trading platform known for its social trading element which lets you copy other people’s trades./td>Go to siteCapital at risk
★★★★★68%Stake logoStake was the first UK platform to offer access to US stocks and ETFs with its mobile-only app. It has 2 fee tiers.Read reviewCapital at risk
★★★★★61%dodl logoDodl is a brand-new investment provider, launched by AJ Bell in 2022. It lets you buy individual shares, choose a ready-made portfolio or invest in themed collections. Read reviewCapital at risk

Customer satisfaction ratings methodology

We asked people who’d used a share dealing platform within the previous 12 months to rate their satisfaction with the service they received and whether they’d recommend the provider to a friend. Our independent survey of 805 share dealing customers was carried out in December 2022.

We have shown both survey results for the brands listed in the table above and used these ratings to decide the winners of our awards. Where there was a draw on the satisfaction star rating, we used the “would recommend” percentage as a tie-breaker.

Share dealing ratings

★★★★★ — Excellent
★★★★★ — Good
★★★★★ — Average
★★★★★ — Subpar
★★★★★ — Poor
Our customer satisfaction scores (“Customers say”) are based on a survey of 805 customers carried out in December 2022.

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

Zoe Stabler DipFA's headshot
Senior writer

Zoe was a senior writer at Finder specialising in investment and banking, and during this time, she joined the Women in FinTech Powerlist 2022. She is currently a senior money writer at Be Clever With Your Cash. Zoe has a BA in English literature and a Diploma for Financial Advisers. She has several years of experience in writing about all things personal finance. Zoe has a particular love for spreadsheets, having also worked as a management accountant. In her spare time, you’ll find Zoe skating at her local ice rink. See full bio

Zoe's expertise
Zoe has written 176 Finder guides across topics including:
  • Share dealing
  • Reviews and comparisons of trading platforms
  • Robo-advisors
  • Pensions
  • Banking

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