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How to buy Direct Digital Holdings stock (Direct Digital Holdings)

Buy Direct Digital Holdings stock in 5 easy steps, view past price performance and learn what’s ahead for the company.

Direct Digital Holdings is an advertising agencies business based in the US. Direct Digital Holdings shares (DRCT) are listed on the NASDAQ and all prices are listed in US Dollars. Its last market close was $2.95 – a decrease of 18.28% over the previous week.

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How to buy Direct Digital Holdings stock

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  3. Fund your account. Deposit funds into your account by linking your banking information or transfer funds from another trading account.
  4. Search for the stock name – DRCT. Search for the stock by name or ticker symbol.
  5. Buy the stock. Place your order. It's that simple.

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Direct Digital Holdings stock price (NASDAQ: DRCT)

Use our graph to track the performance of DRCT stocks over time.

Direct Digital Holdings shares at a glance

Information last updated 2024-10-15.
Latest market close$2.95
52-week range$1.85 - $35.88
50-day moving average $2.73
200-day moving average $8.42
Wall St. target price$15.83
PE ratio 27.7692
Dividend yield N/A
Earnings per share (TTM) $0.13

Is it a good time to buy Direct Digital Holdings stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Direct Digital Holdings price performance over time

Historical closes compared with the close of $2.95 from 2024-10-18

1 week (2024-10-15) -17.83%
1 month (2024-09-20) 38.50%
3 months (2024-07-22) -30.42%
6 months (2024-04-22) -58.86%
1 year (2023-10-20) 12.60%
2 years (2022-10-21) 18.00%
3 years (2021-10-18) N/A
5 years (2019-10-18) N/A

Is Direct Digital Holdings stock undervalued or overvalued?

Valuing Direct Digital Holdings stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Direct Digital Holdings's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Direct Digital Holdings's P/E ratio

Direct Digital Holdings's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 28x. In other words, Direct Digital Holdings shares trade at around 28x recent earnings.

That's comparable to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29).

However, Direct Digital Holdings's P/E ratio is best considered in relation to those of others within the advertising agencies industry or those of similar companies.

Direct Digital Holdings's EBITDA

Direct Digital Holdings's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $8.9 million.

The EBITDA is a measure of a Direct Digital Holdings's overall financial performance and is widely used to measure a its profitability.

To put Direct Digital Holdings's EBITDA into context you can compare it against that of similar companies.

Direct Digital Holdings financials

Revenue TTM $157.1 million
Operating margin TTM 0.09%
Gross profit TTM $28 million
Return on assets TTM 6.53%
Return on equity TTM 57.37%
Profit margin 1.26%
Book value $0.16
Market Capitalization $51.8 million

TTM: trailing 12 months

Direct Digital Holdings share dividends

We're not expecting Direct Digital Holdings to pay a dividend over the next 12 months.

You may also wish to consider:

Direct Digital Holdings share price volatility

Over the last 12 months, Direct Digital Holdings's shares have ranged in value from as little as $1.85 up to $35.884. A popular way to gauge a stock's volatility is its "beta".

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while Direct Digital Holdings's is 7.504. This would suggest that Direct Digital Holdings's shares are significantly more volatile than the average for this exchange and represent a higher risk.

To put Direct Digital Holdings's beta into context you can compare it against those of similar companies.

Direct Digital Holdings overview

Direct Digital Holdings, Inc. operates as an end-to-end full-service programmatic advertising platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, healthcare, education, financial services, consumer products, and other sectors with a focus on small and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas. .

Frequently asked questions

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What percentage of Direct Digital Holdings is owned by insiders or institutions?
Currently 15.36% of Direct Digital Holdings shares are held by insiders and 8.84% by institutions.
When does the fiscal year end for Direct Digital Holdings?
Direct Digital Holdings's fiscal year ends in December.
Where is Direct Digital Holdings based?
Direct Digital Holdings's address is: 1177 West Loop South, Houston, TX, United States, 77027
What is Direct Digital Holdings's ISIN number?
Direct Digital Holdings's international securities identification number is: US25461T1051

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