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Sports stocks

Ready to invest in the athletics industry? Consider these 9 stocks.

The best sports stocks depend on your portfolio and investment goals — while volatility can be ideal for day traders, long-term investors will want to look to stocks with steadier gains over time.

9 sports stocks to watch

We round up a selection of stocks in or related to the athletics industry, weighting the list more heavily towards popular mid- and large-cap US stocks.

  1. Madison Square Garden Sports (MSGS)
  2. Manchester United (MANU)
  3. Nike (NKE)
  4. MSG Networks (MSGN)
  5. World Wrestling Entertainment (WWE)
  6. DraftKings (DKNG)
  7. Dick’s Sporting Goods (DKS)
  8. Under Armour Inc A (UAA)
  9. Fubotv Inc (FUBO)

Compare trading platforms

Compare online trading platforms by fees, asset types and bonuses to find the best for your investment in sports stocks.
1 - 6 of 6
Name Product Available asset types Signup bonus
SoFi Invest
Stocks, Options, ETFs, Cryptocurrency
Get up to $1,000
when you fund a new account within 30 days.
Winner of Finder’s Best Low-Cost Broker award.
Robinhood
Stocks, Options, ETFs, Cryptocurrency
Get a free stock
when you successfully sign up and link your bank account.
Make unlimited commission-free trades, plus earn 4% interest on uninvested cash in your account with Robinhood Gold.
tastyworks
Stocks, Options, ETFs, Cryptocurrency
Get $200 in US stocks
when you open and fund an account with min. $2,000 for 3+ mos.
Highly commended for Best Derivatives Trading Platform award.
Public.com
Stocks, ETFs, Cryptocurrency, Alternatives
Get up to $300 in either stocks or crypto
when you use code FINDERUS to sign up and fund a new account.
Trade stocks and ETFs commission-free, plus gain access to alternative investments like art, NFTs and more.
Interactive Brokers
Stocks, Bonds, Options, Mutual funds, ETFs, Cryptocurrency, Futures, Forex
N/A
Winner of Finder’s Best Overall Stock Broker award.
Finder Award
Webull
Stocks, Options, ETFs, Cryptocurrency
Get up to 12 free stocks valued up to $30,600
when you open an account and make a deposit. T&Cs apply.
A beginner-friendly broker that offers paper trading, so you can try the platform before depositing funds.
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*Signup bonus information updated weekly.

Take a deeper dive into sports stocks

If you're interested in investing in the athletics industry, take a closer look at what companies in this industry do and how the stocks have historically performed. Keep in mind that positive past performance doesn't guarantee that a stock will continue to rise in the future.

1. Madison Square Garden Sports (MSGS)

Madison Square Garden Sports Corp. operates as a professional sports company. The company owns and operates a portfolio of assets that consists of the New York Knickerbockers of the National Basketball Association (NBA) and the New York Rangers of the National Hockey League.

Madison Square Garden Sports stock opened the day at $170.58 after a previous close of $169.39. The latest price was $172.91 (25-minute delay). Madison Square Garden Sports is listed on the NYSE, has a trailing 12-month revenue of around USD826.6 million and employs 467 staff.

  • Market capitalization: $4,397,801,984
  • P/E ratio: 88.598

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2. Manchester United (MANU)

Manchester United plc, together with its subsidiaries, owns and operates a professional sports team in the United Kingdom. It operates Manchester United Football Club, a professional football club. The company develops marketing and sponsorship relationships with international and regional companies to leverage its brand.

Manchester United stock opened the day at $22.81 after a previous close of $22.78. The latest price was $22.80 (25-minute delay). Manchester United is listed on the NYSE, has a trailing 12-month revenue of around USD$600.4 million and employs 1,205 staff.

  • Market capitalization: $3,807,497,728
  • PEG ratio: 1556.6

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3. Nike (NKE)

NIKE, Inc. , together with its subsidiaries, designs, develops, markets, and sells men's, women's, and kids athletic footwear, apparel, equipment, and accessories worldwide. The company provides athletic and casual footwear, apparel, and accessories under the Jumpman trademark; and casual sneakers, apparel, and accessories under the Converse, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell trademarks.

Nike stock opened the day at $126.57 after a previous close of $127.53. The latest price was $126.64 (25-minute delay). Nike is listed on the NYSE, has a trailing 12-month revenue of around USD$49.1 billion and employs 79,100 staff.

  • Market capitalization: $198,921,338,880
  • P/E ratio: 36.2401
  • PEG ratio: 3.6301

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4. MSG Networks (MSGN)

MSG Networks Inc. engages in the sports production, and content development and distribution businesses in the United States. The company owns and operates MSG Network and MSG+, which are regional sports and entertainment networks.

MSG Networks stock opened the day at $15.49 after a previous close of $15.55. The latest price was $15.54 (25-minute delay). MSG Networks is listed on the NYSE, has a trailing 12-month revenue of around USD$633.6 million and employs 475 staff.

  • Market capitalization: $808,375,808
  • P/E ratio: 4.5858
  • PEG ratio: 2.24

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5. World Wrestling Entertainment (WWE)

World Wrestling Entertainment, Inc. , an integrated media and entertainment company, engages in the sports entertainment business in North America, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. It operates through three segments: Media, Live Events, and Consumer Products.

World Wrestling Entertainment stock opened the day at $84.13 after a previous close of $84.63. The latest price was $84.66 (25-minute delay). World Wrestling Entertainment is listed on the NYSE, has a trailing 12-month revenue of around USD$1.3 billion and employs 870 staff.

  • Market capitalization: $6,481,646,000
  • P/E ratio: 41.5905
  • PEG ratio: 2.22

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6. DraftKings (DKNG)

DraftKings Inc. operates a digital sports entertainment and gaming company. It offers multi-channel sports betting and gaming technologies, powering sports and gaming entertainment for operators in 17 countries.

DraftKings stock opened the day at $14.87 after a previous close of $15.04. The latest price was $14.99 (25-minute delay). DraftKings is listed on the NASDAQ, has a trailing 12-month revenue of around USD$1.9 billion and employs 3,400 staff.

  • Market capitalization: $6,575,623,168

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7. Dick’s Sporting Goods (DKS)

DICK'S Sporting Goods, Inc. , together with its subsidiaries, operates as a sporting goods retailer primarily in the eastern United States. The company provides hardlines, including sporting goods equipment, fitness equipment, golf equipment, and hunting and fishing gear products; apparel; and footwear and accessories.

Dick’s Sporting Goods stock opened the day at $99.19 after a previous close of $98.11. The latest price was $101.31 (25-minute delay). Dick’s Sporting Goods is listed on the NYSE, has a trailing 12-month revenue of around USD$12.1 billion and employs 17,800 staff.

  • Market capitalization: $10,453,963,776
  • P/E ratio: 11.052
  • PEG ratio: 58.874

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8. Under Armour Inc A (UAA)

Under Armour, Inc. , together with its subsidiaries, engages in the developing, marketing, and distributing performance apparel, footwear, and accessories for men, women, and youth. The company offers its apparel in compression, fitted, and loose fit types.

Under Armour Inc A stock opened the day at $12.02 after a previous close of $12.20. The latest price was $12.13 (25-minute delay). Under Armour Inc A is listed on the NYSE and has a trailing 12-month revenue of around USD$5.2 billion.

  • Market capitalization: $4,994,384,384
  • P/E ratio: 24.4167
  • PEG ratio: 2.1829

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9. Fubotv Inc (FUBO)

fuboTV Inc. operates a live TV streaming platform for live sports, news, and entertainment content in the United States and internationally. Its fuboTV platform allows customers to access content through streaming devices, as well as on SmartTVs, computers, mobile phones, and tablets.

Fubotv Inc stock opened the day at $2.35 after a previous close of $2.42. The latest price was $2.43 (25-minute delay). Fubotv Inc is listed on the NYSE, has a trailing 12-month revenue of around USD$919.8 million and employs 530 staff.

  • Market capitalization: $441,429,984

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How to buy sports stocks

Sign up with an online broker or platform to invest in one or more of these sports stocks.

  1. Compare share trading platforms. Use our comparison table to narrow down top brokers by fees and bonuses.
  2. Open and fund your brokerage account. You’ll need personal and financial details, like your contact and bank information.
  3. Search for the stock you're interested in. Find the stock by name or ticker symbol, like MSGS or MANU.
  4. Decide on how many to buy. Some brokers will allow you to purchase fractional shares, while others require you to purchase whole shares.
  5. Choose an order type. Invest in the sports stocks now with a market order or use a limit order to delay your purchase until the stock reaches your desired price.
  6. Buy the stock. Tap or click the Buy button on your brokerage account. Once you’ve invested in the athletics industry, track how your stock performs to decide when it’s time to sell.

Bottom line

While it’s possible to turn a profit investing in sports stocks, keep in mind that — like any investment — sports stocks are not immune to risk. These stocks are subject to fluctuating conditions — both in the market and in the athletics industry, so carefully vet your picks before you invest. And if you’re new to investing, or if it’s been awhile since you’ve taken a critical look at your investing accounts, compare brokers to make sure you’re getting the best features in your trading account.

Information on this page is for educational purposes only. Finder is not an advisor or brokerage service, and we don't recommend investors to trade specific stocks or other investments.

Finder is not a client of any featured partner. We may be paid a fee for referring prospective clients to a partner, though it is not a recommendation to invest in any one partner.

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