Finder is committed to editorial independence. While we receive compensation when you click links to partners, they do not influence our content.

Sports stocks

Ready to invest in the athletics industry? Consider these 9 stocks.

The best sports stocks depend on your portfolio and investment goals — while volatility can be ideal for day traders, long-term investors will want to look to stocks with steadier gains over time.

How to buy sports stocks

Sign up with an online broker or platform to invest in one of more of these sports stocks.

  1. Compare share trading platforms. Use our comparison table to narrow down top brokers by fees and bonuses.
  2. Open and fund your brokerage account. You’ll need personal and financial details, like your contact and bank information.
  3. Search for the stock you're interested in. Find the stock by name or ticker symbol, like MSGS or MANU.
  4. Decide on how many to buy. Some brokers will allow you to purchase fractional shares, while others require you to purchase whole shares.
  5. Choose an order type. Invest in the sports stocks now with a market order or use a limit order to delay your purchase until the stock reaches your desired price.
  6. Buy the stock. Tap or click the Buy button on your brokerage account. Once you’ve invested in the athletics industry, track how your stock performs to decide when it’s time to sell.

Take a deeper dive into sports stocks

We round up a selection of stocks in or related to the athletics industry, weighting the list more heavily towards popular mid- and large-cap US stocks.

1. Madison Square Garden Sports (MSGS)

Madison Square Garden Sports Corp. operates as a professional sports company. Its portfolio of assets include the New York Knickerbockers of the National Basketball Association (NBA), and the New York Rangers of the National Hockey League; two development league teams, including the Hartford Wolf Pack of the American Hockey League, and the Westchester Knicks of the NBA G League; Knicks Gaming, an esports franchise; and esports teams.

Madison Square Garden Sports stock opened the day at $170.58 after a previous close of $169.39. The latest price was $172.91 (25 minute delay). Madison Square Garden Sports is listed on the NYSE, has a trailing 12-month revenue of around USD261.9 million and employs 450 staff.

  • Market capitalization: $3,985,509,120

Back to top


2. Manchester United (MANU)

Manchester United plc, together with its subsidiaries, owns and operates a professional sports team in the United Kingdom. The company operates Manchester United Football Club, a professional football club. It develops marketing and sponsorship relationships with international and regional companies to leverage its brand.

Manchester United stock opened the day at $14.76 after a previous close of $14.91. The latest price was $15.02 (25 minute delay). Manchester United is listed on the NYSE, has a trailing 12-month revenue of around USD$481.6 million and employs 976 staff.

  • Market capitalization: $2,602,136,064
  • PEG ratio: 1556.6

Back to top


3. NIKE (NKE)

NIKE, Inc. , together with its subsidiaries, designs, develops, markets, and sells athletic footwear, apparel, equipment, and accessories worldwide. The company offers NIKE brand products in six categories, including running, NIKE basketball, the Jordan brand, football, training, and sportswear.

NIKE stock opened the day at $166.59 after a previous close of $166.99. The latest price was $167.51 (25 minute delay). NIKE is listed on the NYSE, has a trailing 12-month revenue of around USD$44.5 billion and employs 73,300 staff.

  • Market capitalization: $264,144,781,312
  • P/E ratio: 46.9073
  • PEG ratio: 2.7953

Back to top


4. MSG Networks (MSGN)

MSG Networks Inc. engages in the sports production, and content development and distribution businesses in the United States. The company owns and operates MSG Network and MSG+, which are regional sports and entertainment networks.

MSG Networks stock opened the day at $15.49 after a previous close of $15.55. The latest price was $15.54 (25 minute delay). MSG Networks is listed on the NYSE, has a trailing 12-month revenue of around USD$633.6 million and employs 475 staff.

  • Market capitalization: $808,375,808
  • P/E ratio: 4.5858
  • PEG ratio: 2.24

Back to top


5. World Wrestling Entertainment (WWE)

World Wrestling Entertainment, Inc. , an integrated media and entertainment company, engages in the sports entertainment business in North America, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. It operates through three segments: Media, Live Events, and Consumer Products.

World Wrestling Entertainment stock opened the day at $55.64 after a previous close of $55.72. The latest price was $56.34 (25 minute delay). World Wrestling Entertainment is listed on the NYSE, has a trailing 12-month revenue of around USD$946.7 million and employs 900 staff.

  • Market capitalization: $3,672,939,776
  • P/E ratio: 27.283
  • PEG ratio: 2.22

Back to top


6. DraftKings (DKNG)

DraftKings Inc. operates as a digital sports entertainment and gaming company in the United States. It operates through two segments, Business-to-Consumer and Business-to-Business.

DraftKings stock opened the day at $48.86 after a previous close of $48.51. The latest price was $47.85 (25 minute delay). DraftKings is listed on the NASDAQ, has a trailing 12-month revenue of around USD$838.3 million and employs 2,600 staff.

  • Market capitalization: $20,343,269,376

Back to top


7. DICKS Sporting Goods (DKS)

DICK'S Sporting Goods, Inc. , together with its subsidiaries, operates as a sporting goods retailer primarily in the eastern United States. It provides hardlines, including sporting goods equipment, fitness equipment, golf equipment, and hunting and fishing gear products; apparel; and footwear and accessories.

DICKS Sporting Goods stock opened the day at $99.19 after a previous close of $98.11. The latest price was $101.31 (25 minute delay). DICKS Sporting Goods is listed on the NYSE, has a trailing 12-month revenue of around USD$11.2 billion and employs 16,800 staff.

  • Market capitalization: $9,383,106,560
  • P/E ratio: 9.9772
  • PEG ratio: 4.9841

Back to top


8. Under Armour (UAA)

Under Armour, Inc. , together with its subsidiaries, develops, markets, and distributes branded performance apparel, footwear, and accessories for men, women, and youth primarily in North America, Europe, the Middle East, Africa, the Asia-Pacific, and Latin America. The company offers its apparel in compression, fitted, and loose types to be worn in hot and cold.

Under Armour stock opened the day at $20.81 after a previous close of $20.44. The latest price was $21.34 (25 minute delay). Under Armour is listed on the NYSE, has a trailing 12-month revenue of around USD$4.8 billion and employs 7,000 staff.

  • Market capitalization: $8,596,143,104
  • P/E ratio: 78.1395
  • PEG ratio: 5.43

Back to top


9. fuboTV (FUBO)

fuboTV Inc. operates a live TV streaming platform for live sports events, news, and entertainment content in the United States and Europe. Its fuboTV platform allows customers to access content through streaming devices, as well as on SmartTVs, computers, mobile phones, and tablets.

fuboTV stock opened the day at $26.21 after a previous close of $28.91. The latest price was $28.83 (25 minute delay). fuboTV is listed on the NYSE, has a trailing 12-month revenue of around USD$330.2 million and employs 220 staff.

  • Market capitalization: $3,885,289,472

Back to top

Compare trading platforms

Compare online trading platforms by fees, asset types and bonuses to find the best for your investment in sports stocks.
Name Product Asset types Signup bonus
Sofi Invest
Stocks, ETFs, Cryptocurrency
Get one free stock worth up to $1,000
Open an account
A free way to invest in stocks, ETFs and crypto.
Robinhood
Stocks, Options, ETFs
Free stock (chosen randomly with a value anywhere between $2.50 and $200)
Sign up using the "go to site" link
Make unlimited commission-free trades in stocks, funds, and options with Robinhood Financial.
Public
Stocks, ETFs
Download and sign up with Public.com; approved accounts receive a free stock slice worth up to $70, selected from 9 popular stocks.
Open an account
Commission-free trading in stocks and ETFs with a social networking twist.
J.P. Morgan Self-Directed Investing
Stocks, Bonds, Options, Mutual funds, ETFs
N/A
INVESTMENT AND INSURANCE PRODUCTS ARE: NOT A DEPOSIT • NOT FDIC INSURED • NO BANK GUARANTEE • MAY LOSE VALUE
Webull
Stocks, Options, ETFs
Get one free stock valued between $3.00 and $300 when you open an account, one more with a deposit
Open an account
Margin financing rates start at 3.99%. No monthly subscription fees for margin.
TD Ameritrade
Stocks, Bonds, Options, Mutual funds, ETFs, Currencies
TD Ameritrade features $0 commission for online stock trades. Online options fees are $0.65/contract.
loading

Compare up to 4 providers

*Signup bonus information updated weekly.

The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

Bottom line

While it’s possible to turn a profit investing in sports stocks, keep in mind that — like any investment — sports stocks are not immune to risk. These stocks are subject to fluctuating conditions — both in the market and in the athletics industry, so carefully vet your picks before you invest. And if you’re new to investing, or if it’s been awhile since you’ve taken a critical look at your investing accounts, compare brokers to make sure you’re getting the best features in your trading account.

More guides on Finder

Ask an Expert

You are about to post a question on finder.com:

  • Do not enter personal information (eg. surname, phone number, bank details) as your question will be made public
  • finder.com is a financial comparison and information service, not a bank or product provider
  • We cannot provide you with personal advice or recommendations
  • Your answer might already be waiting – check previous questions below to see if yours has already been asked

Finder.com provides guides and information on a range of products and services. Because our content is not financial advice, we suggest talking with a professional before you make any decision.

By submitting your comment or question, you agree to our Privacy and Cookies Policy and finder.com Terms of Use.

Questions and responses on finder.com are not provided, paid for or otherwise endorsed by any bank or brand. These banks and brands are not responsible for ensuring that comments are answered or accurate.
Go to site