Finder makes money from featured partners, but editorial opinions are our own. Advertiser Disclosure

How to buy Natures Sunshine Products stock

Learn how to easily invest in Natures Sunshine Products stock.

Nature's Sunshine Products Inc is a packaged foods business based in the US. Natures Sunshine Products shares (NATR) are listed on the NASDAQ and all prices are listed in US Dollars. Natures Sunshine Products employs 837 staff and has a trailing 12-month revenue of around 0.00.

How to buy shares in Natures Sunshine Products

  1. Compare share trading platforms. Use our comparison table to help you find a platform that fits you.
  2. Open your brokerage account. Complete an application with your details.
  3. Confirm your payment details. Fund your account.
  4. Research the stock. Find the stock by name or ticker symbol – NATR – and research it before deciding if it's a good investment for you.
  5. Purchase now or later. Buy your desired number of shares with a market order or use a limit order to delay your purchase until the stock reaches a desired price.
  6. Check in on your investment. Optimize your portfolio by tracking your stock.

Natures Sunshine Products stock price (NASDAQ: NATR)

Use our graph to track the performance of NATR stocks over time.

Natures Sunshine Products shares at a glance

Information last updated 2022-01-17.
Latest market close$18.27
52-week range$13.85 - $21.50
50-day moving average $18.09
200-day moving average $17.87
Wall St. target price$24.00
PE ratio 17.7238
Dividend yield $1 (5.23%)
Earnings per share (TTM) $1.05

Buy Natures Sunshine Products shares from these brokerages

Compare special offers, low fees and a wide range of types of investments among top trading platforms.
Name Product Asset types Option trade fee Annual fee Signup bonus
M1 Finance
Free 1-year trial of M1 Plus
when you sign up for M1 Finance
Invest in your favorite stocks or in curated portfolios with automatic rebalancing.
SoFi Invest
Stocks, ETFs, Cryptocurrency
Get one free stock worth up to $1,000
Open an account
A free way to invest in most equities.
Stocks, Bonds, Options, Mutual funds, ETFs, Cryptocurrency
$0 + $0.50/contract
$0 per month
$10 of crypto
Open an account with access to crypto
A platform built for all kinds of traders and all styles of trading
Stocks, Options, ETFs, Cryptocurrency
Free stock (chosen randomly with a value anywhere between $2.50 and $200)
Sign up using the "go to site" link
Make unlimited commission-free trades in stocks, funds, and options with Robinhood Financial.
Stash Invest
Stocks, ETFs
$1 per month
Add at least $5 to your Invest account
Stash is more than an investment app. You’ll have access to tools that can help you become a confident investor.
Stocks, ETFs, Cryptocurrency
$0 per month
Download and sign up with; approved accounts receive a free stock slice worth up to $300, selected from 9 popular stocks.
Open an account
Commission-free trading in stocks and ETFs with a social networking twist.

Compare up to 4 providers

*Signup bonus information updated weekly.

The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

Is it a good time to buy Natures Sunshine Products stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Natures Sunshine Products price performance over time

Historical closes compared with the close of $18.27 from 2022-01-20

1 week (2022-01-14) -1.83%
1 month (2021-12-22) 0.66%
3 months (2021-10-22) 13.69%
6 months (2021-07-22) 4.94%
1 year (2021-01-22) 13.13%
2 years (2020-01-22) 85.48%
3 years (2019-01-22) 131.85%
5 years (2017-01-20) 43.86%

Is Natures Sunshine Products stock undervalued or overvalued?

Valuing Natures Sunshine Products stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Natures Sunshine Products's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Natures Sunshine Products's P/E ratio

Natures Sunshine Products's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 18x. In other words, Natures Sunshine Products shares trade at around 18x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

Natures Sunshine Products's EBITDA

Natures Sunshine Products's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $40.6 million.

The EBITDA is a measure of a Natures Sunshine Products's overall financial performance and is widely used to measure a its profitability.

Natures Sunshine Products financials

Revenue TTM $427.9 million
Operating margin TTM 6.87%
Gross profit TTM $283.9 million
Return on assets TTM 7.7%
Return on equity TTM 15.58%
Profit margin 4.97%
Book value $7.32
Market capitalisation $367.7 million

TTM: trailing 12 months

Natures Sunshine Products share dividends


Dividend payout ratio: 95.33% of net profits

Recently Natures Sunshine Products has paid out, on average, around 95.33% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 0% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Natures Sunshine Products shareholders could enjoy a 0% return on their shares, in the form of dividend payments. In Natures Sunshine Products's case, that would currently equate to about $1 per share.

Natures Sunshine Products's payout ratio would broadly be considered high, and as such this stock could appeal to those looking to generate an income. Bear in mind however that companies should normally also look to re-invest a decent amount of net profits to ensure future growth.

Natures Sunshine Products's most recent dividend payout was on 8 April 2021. The latest dividend was paid out to all shareholders who bought their shares by 25 March 2021 (the "ex-dividend date").

Have Natures Sunshine Products's shares ever split?

Natures Sunshine Products's shares were split on a 3:2 basis on 24 March 1996. So if you had owned 2 shares the day before before the split, the next day you'd have owned 3 shares. This wouldn't directly have changed the overall worth of your Natures Sunshine Products shares – just the quantity. However, indirectly, the new 33.3% lower share price could have impacted the market appetite for Natures Sunshine Products shares which in turn could have impacted Natures Sunshine Products's share price.

Natures Sunshine Products share price volatility

Over the last 12 months, Natures Sunshine Products's shares have ranged in value from as little as $13.85 up to $21.5. A popular way to gauge a stock's volatility is its "beta".

NATR.US volatility(beta: 0.81)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while Natures Sunshine Products's is 0.8079. This would suggest that Natures Sunshine Products's shares are less volatile than average (for this exchange).

Natures Sunshine Products overview

Nature's Sunshine Products, Inc. , a natural health and wellness company, primarily manufactures and sells nutritional and personal care products in Asia, Europe, North America, Latin America, and internationally. The company offers general health products related to blood sugar support, bone health, cellular health, cognitive function, joint health, mood, sexual health, sleep, sports and energy, and vision. It also provides immunity, cardiovascular, and digestive products; and personal care products, such as oils and lotions, aloe vera gels, herbal shampoos, herbal skin treatment, toothpaste, and skin cleansers, as well as weight management products. The company offers its products under the Nature's Sunshine and Synergy WorldWide brands through a sales force of independent consultants. Nature's Sunshine Products, Inc. was founded in 1972 and is based in Lehi, Utah.

Frequently asked questions

What percentage of Natures Sunshine Products is owned by insiders or institutions?
Currently 3.425% of Natures Sunshine Products shares are held by insiders and 75.801% by institutions.
How many people work for Natures Sunshine Products?
Latest data suggests 837 work at Natures Sunshine Products.
When does the fiscal year end for Natures Sunshine Products?
Natures Sunshine Products's fiscal year ends in December.
Where is Natures Sunshine Products based?
Natures Sunshine Products's address is: 2901 West Bluegrass Boulevard, Lehi, UT, United States, 84043
What is Natures Sunshine Products's ISIN number?
Natures Sunshine Products's international securities identification number is: US6390271012
What is Natures Sunshine Products's CUSIP number?
Natures Sunshine Products's Committee on Uniform Securities Identification Procedures number is: 639027101

More guides on Finder

Ask an Expert

You are about to post a question on

  • Do not enter personal information (eg. surname, phone number, bank details) as your question will be made public
  • is a financial comparison and information service, not a bank or product provider
  • We cannot provide you with personal advice or recommendations
  • Your answer might already be waiting – check previous questions below to see if yours has already been asked provides guides and information on a range of products and services. Because our content is not financial advice, we suggest talking with a professional before you make any decision.

By submitting your comment or question, you agree to our Privacy and Cookies Policy and Terms of Use.

Questions and responses on are not provided, paid for or otherwise endorsed by any bank or brand. These banks and brands are not responsible for ensuring that comments are answered or accurate.
Go to site