Finder makes money from featured partners, but editorial opinions are our own. Advertiser Disclosure

How to buy Alibaba Group Holding stock

Learn how to easily invest in Alibaba Group Holding stock.

Alibaba Group Holding (BABA) is a leading internet retail business based in the US. It opened the day at $80.15 after a previous close of $81.67. During the day the price has varied from a low of $79.48 to a high of $81.90. The latest price was $81.00 (25 minute delay). Alibaba Group Holding is listed on the NYSE and employs 239,740 staff. All prices are listed in US Dollars.

How to buy Alibaba Group Holding stock

  1. Choose a stock trading platform. Use our comparison table or choose from our Top Picks below.
  2. Open an account. Provide your personal information and sign up.
  3. Fund your account. Deposit funds unto your account by linking your banking information or transfer funds from another trading account.
  4. Search for the stock name – BABA. Search for the stock by name or ticker symbol.
  5. Buy the stock. Place your order. It's that simple.

Best for low fees

Finder Award

SoFi Invest

  • Trade stocks for $0 and no annual fee
  • Start trading with a $0 minimum deposit
  • Get up to $1,000 when you fund a new account within 30 days

Best for beginners

Finder Award


  • Easy to use platform with $0 stock trading & no annual fees
  • Social trading allows you to copy popular portfolios
  • FINDER EXCLUSIVE: Guaranteed $15 bonus when you sign up and deposit $100

Promoted for options trading


  • $0 commissions on stocks and ETFs
  • $0 closing commissions on stock and ETF options
  • Get $100 - $2,000 when you open and fund an account with $5,000 to $100,000+

Alibaba Group Holding stock price (NYSE: BABA)

Use our graph to track the performance of BABA stocks over time.

Alibaba Group Holding shares at a glance

Information last updated 2023-03-20.
Previous close$81.67
Change $-0.67
Change % -0.8204%
Volume 18,922,532
Information last updated 2023-03-15.
52-week range$58.01 - $125.84
50-day moving average $102.83
200-day moving average $93.25
Wall St. target price$146.75
PE ratio 46.408
Dividend yield $0 (0%)
Earnings per share (TTM) $1.74

Buy Alibaba Group Holding stocks from these online trading platforms

Compare special offers, low fees and a wide range of investment options among top trading platforms.
1 - 7 of 7
Name Product Available asset types Stock trade fee Minimum deposit Signup bonus
SoFi Invest
Stocks, Options, ETFs, Cryptocurrency
Get up to $1,000
when you fund a new account within 30 days.
Winner of Finder’s Best Low-Cost Broker award.
Finder Award
Stocks, Options, ETFs, Cryptocurrency
FINDER EXCLUSIVE: Get a guaranteed $15 bonus
when you sign up and deposit $100
Winner of Finder’s Best Broker for Beginners award. Not available in NY, NV, MN, TN, and HI.
Stocks, Options, ETFs, Cryptocurrency, Futures
Get $100 - $2,000
when you you open and fund an account with $5,000 to $100,000+
Highly commended for Best Derivatives Trading Platform award.
Stocks, Options, ETFs, Cryptocurrency
Get a free stock
when you successfully sign up and link your bank account.
Make unlimited commission-free trades, plus earn 4% interest on uninvested cash in your account with Robinhood Gold.
Stocks, ETFs, Cryptocurrency, Alternatives, Treasury Bills
Get up to $300 in either stocks or crypto
when you use code FINDERUS to sign up and fund a new account.
Diversify your portfolio by trading stocks, ETFs, T-Bills, crypto, rare collectibles and more.
JPMorgan Self-Directed Investing
Stocks, Bonds, Options, Mutual funds, ETFs, Treasury Bills
Get $50 - $700
when you open and fund an account with $10,000 - $250,000+
Stocks, Bonds, Options, Mutual funds, ETFs, Futures
Get up to $600 or more
when you open and fund a new account.
E*TRADE offers commission-free stocks, access to mutual funds and advanced trading tools. Other fees apply.

Information on this page is for educational purposes only. Finder is not an advisor or brokerage service, and we don't recommend investors to trade specific stocks or other investments.

Finder is not a client of any featured partner. We may be paid a fee for referring prospective clients to a partner, though it is not a recommendation to invest in any one partner.

Is it a good time to buy Alibaba Group Holding stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Alibaba Group Holding price performance over time

Historical closes compared with the close of $81 from 2023-03-17

1 week (2023-03-13) -2.29%
1 month (2023-02-17) -19.01%
3 months (2022-12-20) -5.73%
6 months (2022-09-20) -5.59%
1 year (2022-03-17) -19.30%
2 years (2021-03-19) -66.22%
3 years (2020-03-20) 181.3
5 years (2018-03-20) 198.95

Is Alibaba Group Holding stock undervalued or overvalued?

Valuing Alibaba Group Holding stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Alibaba Group Holding's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Alibaba Group Holding financials

Revenue TTM $864.5 billion
Operating margin TTM 12.29%
Gross profit TTM $314.4 billion
Return on assets TTM 3.76%
Return on equity TTM 2.28%
Profit margin 3.82%
Book value $377.18
Market capitalisation $208.9 billion

TTM: trailing 12 months

Alibaba Group Holding share dividends

We're not expecting Alibaba Group Holding to pay a dividend over the next 12 months.

Alibaba Group Holding share price volatility

Over the last 12 months, Alibaba Group Holding's shares have ranged in value from as little as $58.01 up to $125.84. A popular way to gauge a stock's volatility is its "beta".

BABA.US volatility(beta: 0.63)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Alibaba Group Holding's is 0.6296. This would suggest that Alibaba Group Holding's shares are less volatile than average (for this exchange).

Alibaba Group Holding overview

Alibaba Group Holding Limited, through its subsidiaries, provides technology infrastructure and marketing reach to help merchants, brands, retailers, and other businesses to engage with their users and customers in the People's Republic of China and internationally. The company operates through seven segments: China Commerce, International Commerce, Local Consumer Services, Cainiao, Cloud, Digital Media and Entertainment, and Innovation Initiatives and Others. It operates Taobao Marketplace, a social commerce platform; Tmall, a third-party online and mobile commerce platform for brands and retailers; Alimama, a monetization platform; 1688. com and Alibaba. com, which are online wholesale marketplaces; AliExpress, a retail marketplace; Lazada, Trendyol, and Daraz that are e-commerce platforms; Freshippo, a self-operated retail chain; and Tmall Global, an import e-commerce platform. The company also operates Taoxianda, an online-offline integration service for FMCG brands and third-party grocery retail partners; Cainiao Network logistic services platform; Ele. me, an on-demand delivery and local services platform; Koubei, a restaurant and local services guide platform; and Fliggy, an online travel platform.

Frequently asked questions

What percentage of Alibaba Group Holding is owned by insiders or institutions?
Currently 0.014% of Alibaba Group Holding shares are held by insiders and 14.933% by institutions.
How many people work for Alibaba Group Holding?
Latest data suggests 239,740 work at Alibaba Group Holding.
When does the fiscal year end for Alibaba Group Holding?
Alibaba Group Holding's fiscal year ends in March.
Where is Alibaba Group Holding based?
Alibaba Group Holding's address is: 969 West Wen Yi Road, Hangzhou, China, 311121
What is Alibaba Group Holding's ISIN number?
Alibaba Group Holding's international securities identification number is: US01609W1027
What is Alibaba Group Holding's CUSIP number?
Alibaba Group Holding's Committee on Uniform Securities Identification Procedures number is: 01609W102

More guides on Finder

Ask an Expert provides guides and information on a range of products and services. Because our content is not financial advice, we suggest talking with a professional before you make any decision.

By submitting your comment or question, you agree to our Privacy and Cookies Policy and Terms of Use.

Questions and responses on are not provided, paid for or otherwise endorsed by any bank or brand. These banks and brands are not responsible for ensuring that comments are answered or accurate.
Go to site