Log in Join
Finder makes money from featured partners, but editorial opinions are our own. Advertiser disclosure

10 best robo-advisors of 2023

Finder's picks of the best robo-advisors for automated investing and portfolio management.

Avatar

By

Matt Miczulski

Edited by

Holly Jennings

Reviewed by

Jaclyn Hurst

Updated

Fact checked

With the global push to advance artificial intelligence (AI), it’s no surprise that robo-advisors are also growing in popularity. They’re straightforward, affordable and take much of the legwork out of investing. With the click of a few buttons, software-based advisory services can choose investments and monitor and rebalance your portfolio over time, all on your behalf. And they’re expected to reach upwards of $2.8 trillion in assets under management (AUM) in 2023.(1)

The best robo-advisors are accessible in that they don’t require large minimums and don’t charge excessive management and advisory fees. They’re also user-friendly, with investment options that fit your approach and features that help you maximize your efforts. Which robo-advisor is right for you? We put together a list of the best robo-advisors of 2023, according to our analysis.

10 best robo-advisors of 2023

  1. M1 Finance – Best Overall
  2. SoFi Automated Investing
  3. Schwab Intelligent Portfolios
  4. Betterment
  5. Vanguard Digital Advisor
  6. Fidelity Go
  7. Wealthfront
  8. Titan
  9. Acorns
  10. E-Trade Core Portfolios

Paid non-client promotion. Finder does not invest money with providers on this page. If a brand is a referral partner, we're paid when you click or tap through to, open an account with or provide your contact information to the provider. Partnerships are not a recommendation for you to invest with any one company. Learn more about how we make money.

Finder is not an adviser or brokerage service. Information on this page is for educational purposes only and not a recommendation to invest with any one company, trade specific stocks or fund specific investments. All editorial opinions are our own.

1. M1 Finance — Best Overall

M1 Finance

Finder Rating: 3.7 / 5 ★★★★★

Go to site Read review

Automated, with a level of customization we just don't see with many robo-advisors, M1 Finance is the ideal companion for passive investors who want to leverage automation but not relinquish total control over their portfolios. Built with powerful, automated tools and driven by commission-free trading, no management fee approach, M1 combines the flexibility of stock picking with the convenience of automated investing. Build your own portfolio of stocks, exchange-traded funds (ETFs) and crypto, or choose from M1's collection of themed portfolios. Either way, M1 handles the day-to-day maintenance of your account. Upgrade to M1 Plus for even greater control, like multiple trading windows, access to custodial accounts and on-demand crypto trading.

2. SoFi Automated Investing

SoFi Automated

Finder Rating: 3.9 / 5 ★★★★★

Go to site Read review

As if SoFi wasn't versatile enough, add a no-advisory-fee robo-advisor with automatic rebalancing and top it off with unlimited, no-cost access to SoFi's team of certified financial planners and you can see why SoFi's robo-advisor is one the best on the market. Start investing automatically with as little as $1, get all your financial goals in order with the help of credentialed fiduciary financial advisors. Just a stone's throw away is the rest of SoFi's many financial products if you're so inclined to keep all your finances under one roof.

3. Schwab Intelligent Portfolio

Schwab Intelligent Portfolios

Finder Rating: 3.5 / 5 ★★★★★

Read Review

Schwab Intelligent Portfolios — a robo-advisor with 24/7 live support, a wide assortment of ETFs and no commissions or advisory fees. With up to 80 tailored portfolio variations, three investment strategies and six risk profiles, Schwab offers an impressive level of diversification. Throw in automatic rebalancing, tax-loss harvesting and a range of different accounts to choose from, and you've got a robo-advisor that means business. Upgrade to Schwab Intelligent Portfolios Premium, and you'll gain access to unlimited one-on-one guidance from Schwab's team of certified financial planners.

4. Betterment

Betterment

Finder Rating: 4.2 / 5 ★★★★★

Read Review

Betterment introduced the world to robo-advisors when it first launched onto the scene in 2010 with its automated portfolios of stocks and bonds, and it's been at the top of the robo-advisory service pack ever since. Today, Betterment's refined automated investing platform includes numerous curated portfolio options, a high-yield cash account and access to a human advisor, which has helped it rack up over 800,000 customers and more than $40 billion in assets under management.

5. Vanguard Digital Advisor

Vanguard Digital Advisor

Finder Rating: 3 / 5 ★★★★★

Read Review

Started from a single mutual fund in 1929, Vanguard has packaged its time-tested strategy of low-cost index-fund investing and robust financial planning tools with digital technologies to create Vanguard Digital Advisor. Built from a blend of ETFs and mutual funds, Vanguard robo-advisor offers three investment strategies: an all-index investment option, an active/index investment option and an ESG (Environmental, Social and Governance) option for investors who want to prioritize their personal preferences.

6. Fidelity Go

Fidelity Go

Finder Rating: 4.2 / 5 ★★★★★

Read Review

Combine zero expense ratio mutual funds, straightforward pricing, no minimum deposit requirements and no advisory fees for balances under $25,000, and what do you get? Fidelity Go. Invest with as little as $10, with automatic portfolio rebalancing and a customer support team standing by 24/7 should you need help. Cross over the $25,000 balance mark and unlock one-on-one personalized planning and advice.

7. Wealthfront

Wealthfront

Finder Rating: 4 / 5 ★★★★★

Go to site Read review

This well-equipped robo-advisor is outfitted with everything you need to set it and forget it with peace of mind: automated index investing across 17 global asset classes, automatic portfolio rebalancing and tax-loss harvesting, all across a range of account types. In fact, Wealthfront is one of the only robo-advisors we review that offers automated college savings accounts. Wealthfront offers more than 240 ETFs for its investing accounts and a separate account with access to trade individual stocks commission-free and for as little as $1 should you want more control.

8. Titan

Titan

Finder Rating: 3.75 / 5 ★★★★★

Go to site Read review

While managed portfolios are a mainstay of Titan's offerings, its no-cost robo-advisor is nothing to glance over. Titan's automated investing options include two portfolios: Automated Bonds and Automated Stocks, both of which are made up of a mix of ETFs. These advisory-fee-free portfolios include automatic rebalancing and eight different ETFs to give you balanced exposure to global markets. Did we mention there's no advisory fee?

9. Acorns

Acorns

Finder Rating: 4 / 5 ★★★★★

Go to site Read review

Beginner-friendly but no less effective at automating your investments, Acorns differs from the other percentage-based robo-advisors on our list. As a subscription-based robo-advisor, Acorns stands out for its predictable, flat-rate fees and no minimum deposit requirements. Meanwhile, its Round-Ups feature lets you automatically invest with spare change. Subscribe to Acorns Premium and unlock custom portfolios, which let you add individual stocks and ETFs to your portfolio.

10. E-Trade Core Portfolios

E*TRADE

Finder Rating: 4 / 5 ★★★★★

Read Review

Designed with a healthy selection of account types and access to 24-hour customer support, E-Trade Core Portfolios delivers an automated ETF investing strategy with automatic portfolio rebalancing to maximize your investments and meet your financial goals. Portfolio customization levels include adding smart beta ETFs to inject some active management into your portfolio and socially responsible ETFs if it's important to you to invest with companies known for their environmental, social and governance practices.

Our methodology: How we choose the best robo-advisors

Finder’s investments experts review 14 robo-advisors available on the market to narrow down the best platforms for automated investing and portfolio management.

We analyze each platform based on 45 key metrics we collect directly from brokers and assess each provider’s performance based on seven different categories, weighing each metric based on the expertise and insights of Finder’s investment experts. We then score and rank each provider depending on how it performs in each category.

5 steps to choose the best automated investing platform for you

Before you sign up, you’ll want to consider the following:

  1. Figure out how much you have to invest. Account minimums and premium tiers may come into play depending on your portfolio’s size, so consider how much you have to invest while you assess investment services.
  2. Take a look at your spending habits. If you use your debit card often, a service that offers roundups may be a particularly effective way to add to your investments.
  3. Take a look at your annual income. While some robo-advisors offer tax-loss harvesting, others don’t. But this won’t impact your finances unless your annual income is over $40,000.
  4. Factor in your communication preferences. A platform without phone support may be a dealbreaker for some, so explore the customer support options before you sign up.
  5. Consider your retirement. Not all robo-advisors offer access to retirement accounts, so if you have your heart set on an IRA, opt for a platform with a comprehensive account selection.

Frequently asked questions

More guides on Finder

Ask an Expert

Finder.com provides guides and information on a range of products and services. Because our content is not financial advice, we suggest talking with a professional before you make any decision.

By submitting your comment or question, you agree to our Privacy and Cookies Policy and finder.com Terms of Use.

Questions and responses on finder.com are not provided, paid for or otherwise endorsed by any bank or brand. These banks and brands are not responsible for ensuring that comments are answered or accurate.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Go to site