Protective Life vs. AIG

Both insurers offer term, whole and universal policies, but differ in terms of their other permanent policies.

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Protective Life and AIG are both big names in the life insurance industry. When you compare their rates, riders and reputations side-by-side, they’re remarkably similar — so your choice will come down to which policy you’re looking for.

Life insurance products with Protective Life and AIG

Protective Life
Variable universal
Indexed universal
Final expense


Your premium is a product of your age, gender, occupation and lifestyle. These insurers’ rates are on par, though you might pay a slightly higher premium as a senior with AIG.

If you’re a healthy nonsmoker, here’s what you might pay monthly for a $250,000, 20-year term life policy.

Gender Age
Protective Life
Male 20
Male 30
Male 40
Male 50
Male 60

Gender Age
Protective Life
Female 20
Female 30
Female 40
Female 50
Female 60

*Based on sample rates from Policygenius, August 2019.

Policy riders

Protective Life Riders

  • Waiver of premium rider
  • Accelerated death benefit rider
  • Accidental death benefit rider
  • Child rider
  • Disability income rider
  • Term insurance rider
  • Guaranteed insurability rider

Pacific Life Riders

  • Waiver of premium rider
  • Accelerated death benefit rider
  • Accidental death benefit rider
  • Child rider
  • Terminal illness rider
  • Lifestyle income rider

Financial strength

An insurer’s financial strength points to its ability to pay out claims. Protective Life and AIG score excellent rating with the major agencies, which means they have the money to meet their financial obligations.

In J.D. Power’s latest life insurance study on customer satisfaction, Protective Life ranked seventh of 23 insurers surveyed. AIG landed the second-to-last slot, so there’s room for improvement.

Protective Life
Pacific Life
A.M. Best A+ (Superior) A (Excellent)
Moody’s A1 (Good) A2 (Good)
Standard & Poor’s AA- (Very strong) A+ (Strong)
Fitch A+ (Very high quality) A+ (Very high quality)
J.D. Power 4 out of 5 circles or “better than most” 2 out of 5 circles or “the rest”

Customer reviews and reputation

Protective Life has an A+ rating with the Better Business Bureau (BBB), which is the highest possible score. Customers reveal a few flaws, though. The BBB records 51 complaints for Protective Life in the past three years, with complaints about slow communication and claims processing. They award the insurer 2 out of 5 stars.

AIG holds an A- rating with the BBB, and scores 1 out of 5 stars with its customers. It also has 153 complaints to its name — but this number is relatively low given the company’s size.

Bottom line

With good rates, reputations and financials, these insurers are reliable choices. The best provider for you will come down to the type of policy you want — they both offer term, whole and universal life insurance. Protective Life also sells variable and indexed universal policies, while AIG writes variable universal policies.

If neither of these insurers are the right fit, compare life insurance providers.

Compare life insurance providers

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Affordable 2-, 10- and 20-year term life insurance policies. Instant quotes and no medical exams.
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$100,000 to $3,000,000
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Customized term life insurance policies up to $3 million, no medical exam for certain applicants.
25 - 60 years old
$100,000 to $5,000,000
Available in all states except for Montana
Offers term life insurance with accelerated underwriting. No-exam coverage up to $1,000,000 for those who qualify.

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