9 top life insurance stocks to buy in 2024

The best life insurance stocks depend on your portfolio and investment goals — while volatility can be ideal for day traders, long-term investors will want to look to stocks with steadier gains over time.

9 popular life insurance stocks picks to buy in 2024

We round up a selection of stocks in or related to the insurance industry, weighting the list more heavily towards popular mid- and large-cap US stocks.

1. Aflac Incorporated (AFL)
2. Lincoln National Corporation (LNC)
3. MetLife (MET)
4. Primerica (PRI)
5. Globe Life (GL)
6. Brighthouse Financial (BHF)
7. Atlantic American Corporation (AAME)
8. Independence Holding Company (IHC)
9. CNO Financial Group (CNO)

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The life insurance stocks industry is affected by a range of complex factors such as trade policies, regulations, and fluctuating supply and demand. So when considering life insurance stocks to buy, it's important that you have access to vital information about a company's financial health, leadership team, and market positioning.

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How to invest in life insurance stocks

1. Choose an online stock trading platform. Choose from our Top Picks above, use our comparison table below or jump straight to the best stock trading apps of 2024.
2. Sign up for an account. Provide your personal information and sign up.
3. Set up a funding method to pay for the transaction. Deposit funds into your account by linking your banking information.
4. Choose the stocks you want to buy. Search for the stock by name or ticker symbol like AFL or LNC.
5. Place your order. Buy the stock. It's that simple.

Take a deeper dive into life insurance stocks

If you're interested in investing in the insurance industry, take a closer look at what companies in this industry do and how the stocks have historically performed. Keep in mind that positive past performance doesn't guarantee that a stock will continue to rise in the future.

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1. Aflac Incorporated (AFL)

Aflac Incorporated, through its subsidiaries, provides supplemental health and life insurance products. The company operates through Aflac Japan and Aflac U. S. segments.

Aflac Incorporated stock opened the day at $80.97 after a previous close of $80.26. The latest price was $80.98 (25-minute delay). Aflac Incorporated is listed on the NYSE, has a trailing 12-month revenue of around USD18.7 billion and employs 12,785 staff.

• Market capitalization: $45,825,490,944
• P/E ratio: 10.2365
• PEG ratio: 0.93

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2. Lincoln National Corporation (LNC)

Lincoln National Corporation, through its subsidiaries, operates multiple insurance and retirement businesses in the United States. It operates in four segments: Life Insurance, Annuities, Group Protection, and Retirement Plan Services. The Life Insurance segment provides life insurance products, including term insurance, universal life insurance (UL), indexed universal life insurance, variable universal life insurance (VUL), linked-benefit UL and VUL products, and critical illness and long-term care riders.

Lincoln National Corporation stock opened the day at $27.10 after a previous close of $26.85. The latest price was $27.23 (25-minute delay). Lincoln National Corporation is listed on the NYSE, has a trailing 12-month revenue of around USD$11.6 billion and employs 11,024 staff.

• Market capitalization: $4,740,071,424
• PEG ratio: 1.24

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3. MetLife (MET)

MetLife, Inc. , a financial services company, provides insurance, annuities, employee benefits, and asset management services worldwide. It operates through six segments: Retirement and Income Solutions; Group Benefits; Asia; Latin America; Europe, the Middle East and Africa; and MetLife Holdings.

MetLife stock opened the day at $69.41 after a previous close of $68.92. The latest price was $69.95 (25-minute delay). MetLife is listed on the NYSE, has a trailing 12-month revenue of around USD$66.9 billion and employs 45,000 staff.

• Market capitalization: $49,837,772,800
• P/E ratio: 38.0829
• PEG ratio: 0.1052

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4. Primerica (PRI)

Primerica, Inc. , together with its subsidiaries, provides financial products and services to middle-income households in the United States and Canada. The company operates in four segments: Term Life Insurance; Investment and Savings Products; Senior Health; and Corporate and Other Distributed Products.

Primerica stock opened the day at $212.81 after a previous close of $211.64. The latest price was $210.09 (25-minute delay). Primerica is listed on the NYSE, has a trailing 12-month revenue of around USD$2.9 billion and employs 2,849 staff.

• Market capitalization: $7,706,145,280
• P/E ratio: 13.9241
• PEG ratio: 1.05

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5. Globe Life (GL)

Globe Life Inc. , through its subsidiaries, provides various life and supplemental health insurance products, and annuities to lower middle- and middle-income families in the United States. The company operates in four segments: Life Insurance, Supplemental Health Insurance, Annuities, and Investments.

Globe Life stock opened the day at $63.27 after a previous close of $63.23. The latest price was $65.00 (25-minute delay). Globe Life is listed on the NYSE, has a trailing 12-month revenue of around USD$5.4 billion and employs 3,636 staff.

• Market capitalization: $4,623,794,176
• P/E ratio: 4.8828

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6. Brighthouse Financial (BHF)

Brighthouse Financial, Inc. provides annuity and life insurance products in the United States. It operates through three segments: Annuities, Life, and Run-off.

Brighthouse Financial stock opened the day at $47.25 after a previous close of $46.94. The latest price was $47.58 (25-minute delay). Brighthouse Financial is listed on the NASDAQ, has a trailing 12-month revenue of around USD$4.5 billion and employs 1,500 staff.

• Market capitalization: $3,005,764,352
• PEG ratio: 0

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7. Atlantic American Corporation (AAME)

Atlantic American Corporation, through its subsidiaries, provides life and health, and property and casualty insurance products in the United States. It operates through American Southern and Bankers Fidelity segments. The company offers property and casualty insurance products, including commercial automobile insurance coverage for state governments, local municipalities, and other motor pools and fleets; general liability; and inland marine insurance products.

Atlantic American Corporation stock opened the day at $2.01 after a previous close of $1.96. The latest price was $1.95 (25-minute delay). Atlantic American Corporation is listed on the NASDAQ, has a trailing 12-month revenue of around USD$186.8 million and employs 154 staff.

• Market capitalization: $45,497,128
• PEG ratio: 0

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8. Independence Holding Company (IHC)

Independence Holding Company, through its subsidiaries, engages in health, pet, and life insurance businesses. The company's dental portfolio includes indemnity and PPO plans for employer groups of two or more lives, and for individuals; vision plans that offer a flat reimbursement amount for exams and materials; and short-term medical products for people with temporary needs for health coverage. It also provides supplemental products, including hospital indemnity, fixed indemnity limited benefit, critical illness, accident medical coverage, and life insurance products; pet insurance; and occupational accident insurance products, such as accidental death, accident disability, and accident medical benefits for occupational injuries to employees of companies.

Independence Holding Company is listed on the NYSE, has a trailing 12-month revenue of around USD$439.3 million and employs 550 staff.

• Market capitalization: $841,467,584
• P/E ratio: 7.988
• PEG ratio: 0

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9. CNO Financial Group (CNO)

CNO Financial Group, Inc. , through its subsidiaries, develops, markets, and administers health insurance, annuity, individual life insurance, insurance products, and financial services for senior and middle-income markets in the United States. It offers Medicare supplement, supplemental health, and long-term care insurance policies; life insurance; and annuities, as well as Medicare advantage plans to individuals through phone, online, mail, and face-to-face.

CNO Financial Group stock opened the day at $25.28 after a previous close of $25.12. The latest price was $25.69 (25-minute delay). CNO Financial Group is listed on the NYSE, has a trailing 12-month revenue of around USD$4.1 billion and employs 3,500 staff.

• Market capitalization: $2,761,755,904
• P/E ratio: 10.4609
• PEG ratio: 1.58

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Bottom line

While it’s possible to turn a profit investing in life insurance stocks, keep in mind that — like any investment — life insurance stocks are not immune to risk. These stocks are subject to fluctuating conditions — both in the market and in the insurance industry, so carefully vet your picks before you invest. And if you’re new to investing, or if it’s been awhile since you’ve taken a critical look at your investing accounts, compare brokers to make sure you’re getting the best features in your trading account.

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