Range and Facet both offer personalized financial planning with a modern, client-focused approach. While they share similarities — including flat-fee pricing and no asset minimums — they differ in advisor structure, service depth and how investment management is delivered.
Here’s how they compare to help you decide which fits your financial life.
Digital-first with on-demand messaging, team response
Direct relationship with assigned advisor
Tax strategy
Tax-loss harvesting available in Platinum and Titanium tiers; full tax planning
Tax planning and tax-loss harvesting available
Services offered
Range
Facet
Investment management
Tax planning
Estate planning
Insurance planning
Cash flow analysis
Real estate planning
Business planning
Equity comp management
Tax strategies
Minimums and accessibility
Both firms eliminate traditional asset minimums, making them more accessible than legacy wealth managers.
Range is built specifically for high-income professionals — often those earning over $300,000 annually — especially in tech or corporate roles with complex compensation packages.
Facet serves a broader audience, including mass affluent households building toward retirement. Its membership model is structured around financial complexity rather than income or net worth thresholds.
Fee structure: Subscription vs. subscription
Both companies use flat-fee pricing instead of charging a percentage of assets under management. Pricing for both is tied to service level and complexity, not portfolio size.
Range pricing tiers:
Premium: $2,950/year
Platinum: $5,950/year
Titanium: $9,950/year
Facet pricing tiers:
Core: $2,600/year
Plus: $4,300/year
Complete: $8,700/year
For clients with large portfolios, flat-fee pricing from either provider may result in lower long-term costs compared to traditional 1% AUM models.
Advisor model and relationship
Range uses a team-based approach. Instead of relying on one generalist advisor, you receive input from specialists across different financial domains. Clients gain access to:
Certified Financial Planners (CFPs)
Tax professionals
Estate planning specialists
Equity compensation experts
Facet assigns each client a dedicated CFP professional who serves as the primary point of contact. While backed by internal support teams, the relationship centers on a one-to-one advisor connection.
If you prefer a personal advisor relationship, Facet may feel more traditional. If you want cross-functional expertise, Range’s team model may provide deeper specialization.
Scope of planning services
Range emphasizes advanced and holistic planning across:
Range provides optional investment management aligned with your broader financial plan. You can choose passive portfolios or more customized allocations depending on your needs.
Facet includes portfolio management for clients who want it, typically using diversified, long-term investment strategies. Investment decisions are integrated with retirement and tax planning.
Both emphasize long-term planning, but neither markets itself as a high-frequency or aggressively active investment manager.
Technology and user experience
Range offers a modern, tech-forward dashboard with real-time updates, financial modeling tools and team messaging. Range AI (Rai), Range’s personalized AI wealth advisor, provides members with fast, on-demand access to tailored financial insights.
Facet also provides a digital portal where clients can track goals and communicate with their advisor, though the experience leans more advisor-driven than platform-centric.
About Range
Range is a modern wealth management platform delivering flat-fee financial planning through a team of specialists. Its structure is particularly appealing to high-income professionals with complex financial lives who want integrated tax, estate and equity compensation guidance.
About Facet
Facet is a national financial planning firm offering subscription-based access to a dedicated CFP® professional. It provides holistic financial planning and investment management without asset minimums or AUM-based pricing.
Final thoughts
Range is best suited for tech-savvy, high-income professionals with complex compensation structures who want access to specialized expertise across tax, estate and equity planning. Its team-based model and tiered flat fees offer transparency and depth without tying costs to portfolio size.
Facet, on the other hand, is ideal for individuals and families who want a dedicated CFP® relationship and comprehensive financial planning under a predictable annual membership fee. While both firms avoid percentage-based pricing, their advisor models and service emphasis differ — making your choice largely dependent on whether you prefer specialist team access or a primary dedicated advisor relationship.
Matt Miczulski is an investments editor and market analyst at Finder. With over 450 bylines, Matt dissects and reviews brokers and investing platforms to expose perks and pain points, explores investment products and concepts and covers market news, making investing more accessible and helping readers to make informed financial decisions.
Before joining Finder in 2021, Matt covered everything from finance news and banking to debt and travel for FinanceBuzz. His expertise and analysis on investing and other financial topics has been featured on Yahoo Finance, CBS, MSN, Best Company and Consolidated Credit, among others. Matt holds a BA in history from William Paterson University.
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We update our data regularly, but information can change between updates. Confirm details with the provider you're interested in before making a decision.
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