Finder makes money from featured partners, but editorial opinions are our own. Advertiser Disclosure

Buy-sell life insurance agreements explained

A convenient insurance option for your business and family.

You’ve spent years building your company. And now you want to ensure that your family, business and employees will be taken care off if you’re no longer able to. A buy-sell agreement could be a solid insurance option to put your mind at ease.

What is a buy-sell life insurance agreement?

It’s a legally binding agreement between co-owners or shareholders that kicks in if a co-owner dies or otherwise leaves the business. The surviving co-owners or shareholders defined in the agreement can buy the remaining share of the business from the family of the deceased, who then sell their shares.

How does a buy-sell life insurance agreement work?

When taking out a buy-sell life insurance agreement, business partners purchase life insurance policies on the lives on each co-owner, but not on themselves. If a co-owner dies, other co-owners are paid a lump-sum benefit that’s forwarded to the deceased’s surviving family members. This payment allows the owners to acquire the share of business from the deceased while compensating grieving family.

What are the benefits of a buy-sell life insurance agreement?

Advantages of a buy-sell life insurance agreement include:

  • Mutual benefits. Not only does the deceased’s family benefit from this agreement, but the company also doesn’t suffer financial loss.
  • Extends to serious illness and injury. Buy-sell life insurance can cover total permanent disabilities or eligible serious medical trauma.

Why do people put buy-sell insurance agreements in place?

A buy-sell agreement is an integral part of the business planning process. When a partner is unable to continue running the business due to death or disability, this type of insurance agreement can protect the business — especially for the surviving owners.

Buy-sell agreements can extend coverage for events other than death and disability, like:

  • Divorce or separation
  • Retirement
  • Change in lifestyle or careers
  • Bankruptcy

Funding a buy-sell life insurance agreement

You fund your buy-sell agreement by purchasing life insurance policy on the lives of your business’s co-owners.

Buy-sell agreements tend to fall within three main types:

  • Cross-purchase agreement. Co-owners purchase the insurance policy for the other owners. When a co-owner dies, the death benefits of the insurance agreement are used by remaining co-owners to purchase the deceased’s company shares.
  • Entity redemption agreement. The company buys the life insurance policy for each co-owner and can use the benefits to purchase the shares of the deceased co-owners from their heirs or estates.
  • Hybrid agreement. A combination of two types of agreements, it’s enacted when co-owners offer their shares to the company. If the company declines the offer, other co-owners can purchase the shares. Other longtime employees also could be offered to purchase the shares.

Compare life insurance companies

Name Product Issue age Minimum Coverage Maximum Coverage Term Lengths Medical Exam Required
Policygenius - Life Insurance
18 - 85 years old
10, 15, 20, 25, 30 years
Depends on provider and policy
Compare 12+ top insurers side-by-side to get the best possible deal, and shop return of premium policies online.
20 - 60 years old
10, 15, 20, 25 or 30 years
No, for coverage up to $3M
Apply for term life insurance online without the medical exam. Get an instant decision and adjust your coverage at no charge.
18 - 60 years old
5, 10, 15, 20, 25 and 30 years
Compare 40+ insurers and apply online to get the lowest possible price — no medical exam required.
Everyday Life
18 - 70
10, 15, 20, 25, 30, 35 and 40 years.
Ladder multiple life insurance policies to save on the coverage you need for all your debts.
18 - 60 years old
10, 15, 20, 25, 30 years
Get a quote and apply.

Compare up to 4 providers

Features of a buy-sell life insurance agreement

A typical buy-sell life insurance agreement includes features that include:

  • Guarantee to buy the owner’s shares. Owners guarantee they’ll purchase the shares of an owner if any of the trigger events stated in the buy-sell agreement occur.
  • Purchaser of owner’s shares. The agreement states who buys the shares of the departing owner. The remaining owners may be bound to purchase the shares of the departing owner, or the company itself may be required to buy out the shares
  • Valuation of the departing owner’s interest in the business. The interest is typically valued using the market rate of shares at the time the trigger event occurs. Valuation of owners’ shares is typically reviewed and recalculated at least annually to keep up with market changes.
  • How to fund the buyout. The buyout of the shares of the departing owner is typically funded through life insurance policies on the owners’ lives. In some instances, these policies include disability and critical illness coverage.

How much coverage should I purchase?

Consider the value of each owner’s share of the business to determine the level of coverage you and your partners need. This value amount should reflect the sum insured on the buy-sell life insurance agreement. And business owners should review this amount annually to ensure that adequate coverage stays in place.

For example, if a business has two owners and each has an equal share of the business that’s valued at $2 million, the amount insured on the life of each partner should be $1 million on a buy-sell life insurance agreement.

How to determine your business’s value for a buy-sell life insurance agreement

The value of your business for a buy-sell life insurance agreement depends on business income, tangible and intangible assets. Valuation methods fall into three main types.

Formula-based valuation

This formula should reflect an industry standard that’s appropriate for the specific business. Business owners should assess the value of the business at least annually using this formula to determine whether it’s realistic.

Ask your business accountant to conduct additional assessment on the valuation and confirm whether it’s acceptable on ordinary commercial terms, which may be an underwriting requirement depending on the amounts insured.

Third-party valuation

This unbiased process helps determine the value of a company while considering each owner’s best interests. Each party involved is allowed to insert their two cents about the buy-sell agreement if only one valuation firm is chosen for the task.

When each owner hires separate valuation firms, the process is taken a step further to reach a compromise between the two valuations. Third-party firms back up their valuations with market research and clear analysis of the company.


Before a trigger event occurs, owners of the business can come together to discuss the value of the business among themselves. After they agree on the value of the business, document and revisit the value with shareholders each year to keep up with the market price.

Two drawbacks of this method are that it may be hard to come to an agreement and the value of the company isn’t calculated by business valuation experts.

Ownership structures of buy-sell life insurance agreements

When life insurance is used to fund a buy-sell agreement, business owners or partners must consider an ownership structure that’s

Sole proprietorship

A key employee takes out a life insurance policy on the life of the business owner. When the owner dies, their share of the business is bought by the key employee using the death benefit.
Guide to key man insurance

Cross ownership

Each shareholder owns an insurance policy on the other owners of the business. If an owner dies or becomes permanently disabled, surviving owners can use the insurance benefit to purchase the departing owner’s share of the business. A buy-sell life insurance agreement with a cross-ownership structure puts in place the requirements for the transfer without compromising the company’s liquidity needs.

Corporate ownership

The business partners do not own life insurance policies on one another. Rather, the corporate entity owns the insurance policies on behalf of the owners of the business. If an owner dies or suffers a permanent disability, the entity buys out the departing owner’s share of the business using the proceeds from the insurance policy.

Dividing up shares in the business

Once the company purchases the interest of the departing owner, it doesn’t mean that the shares of surviving business owners automatically increase. This is because they don’t buy the shares in their own names. The percentage of ownership of each surviving owner increases, however.

A buy-sell agreement with corporate ownership is typically easier to put in place for a company with multiple owners. The company buys an insurance policy on each of the owners, rather than all the owners buying policies on one another.

Consider the benefits of business buy-sell life insurance agreement

Unexpected death, illness and injury can greatly affect the financial well-being of a business. You and your partners are exposed to the risk of significant financial loss should key stakeholders in your company die or suffer major disabilities.

A buy-sell life insurance agreement is designed to help you eliminate unpredictability and ensure a smooth business transition — even in difficult times.

Compare life insurance companies to find the best fit for your business and budget.

More guides on Finder

Ask an Expert

You are about to post a question on

  • Do not enter personal information (eg. surname, phone number, bank details) as your question will be made public
  • is a financial comparison and information service, not a bank or product provider
  • We cannot provide you with personal advice or recommendations
  • Your answer might already be waiting – check previous questions below to see if yours has already been asked provides guides and information on a range of products and services. Because our content is not financial advice, we suggest talking with a professional before you make any decision.

By submitting your comment or question, you agree to our Privacy and Cookies Policy and Terms of Use.

Questions and responses on are not provided, paid for or otherwise endorsed by any bank or brand. These banks and brands are not responsible for ensuring that comments are answered or accurate.
Go to site