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How to buy Under Armour stock

Own Under Armour stock in just a few minutes.

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Under Armour, Inc is an apparel manufacturing business based in the US. Under Armour shares (UAA) are listed on the NYSE and all prices are listed in US Dollars. Under Armour employs 7,000 staff and has a trailing 12-month revenue of around USD$4.5 billion.

How to buy shares in Under Armour

  1. Compare share trading platforms. If you're a beginner, look for a platform with low commissions, expert ratings and investment tools to track your portfolio. Narrow down top brands with our comparison table.
  2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and bank information. Fund your account with a bank transfer, credit card or debit card.
  3. Search for Under Armour Find the stock by name or ticker symbol: UAA. Research its history to confirm it's a solid investment against your financial goals.
  4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until Under Armour reaches your desired price. To spread out your purchase, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
  5. Decide on how many to buy. Weigh your budget against a diversified portfolio that can minimize risk through the market's ups and downs. You may be able to buy a fractional share of Under Armour, depending on your broker.
  6. Check in on your investment. Congratulations, you own a part of Under Armour. Optimize your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

Under Armour share price

Use our graph to track the performance of UAA stocks over time.

Under Armour shares at a glance

Information last updated 2020-09-08.
52-week rangeUSD$7.15 - USD$21.96
50-day moving average USD$10.4434
200-day moving average USD$10.1494
Wall St. target priceUSD$10.39
PE ratio 45.95
Dividend yield N/A (0%)
Earnings per share (TTM) USD$0.248

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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

Is it a good time to buy Under Armour stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Under Armour price performance over time

Historical closes compared with the last close of $N/A

1 week (2020-09-09) N/A
1 month (2020-08-16) N/A
3 months (2020-06-16) N/A
6 months (2020-03-16) N/A
1 year (2019-09-16) N/A
2 years (2018-09-16) N/A
3 years (2017-09-16) N/A
5 years (2015-09-16) N/A

Is Under Armour under- or over-valued?

Valuing Under Armour stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Under Armour's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Under Armour's P/E ratio

Under Armour's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 46x. In other words, Under Armour shares trade at around 46x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

Under Armour's PEG ratio

Under Armour's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.5317. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Under Armour's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

Under Armour's EBITDA

Under Armour's EBITDA (earnings before interest, taxes, depreciation and amortisation) is USD$151.9 million.

The EBITDA is a measure of a Under Armour's overall financial performance and is widely used to measure a its profitability.

Under Armour financials

Revenue TTM USD$4.5 billion
Gross profit TTM USD$2.5 billion
Return on assets TTM -0.36%
Return on equity TTM -39.5%
Profit margin -15.21%
Book value $3.133
Market capitalisation USD$4.5 billion

TTM: trailing 12 months

Shorting Under Armour shares

There are currently 19.2 million Under Armour shares held short by investors – that's known as Under Armour's "short interest". This figure is 18.5% down from 23.5 million last month.

There are a few different ways that this level of interest in shorting Under Armour shares can be evaluated.

Under Armour's "short interest ratio" (SIR)

Under Armour's "short interest ratio" (SIR) is the quantity of Under Armour shares currently shorted divided by the average quantity of Under Armour shares traded daily (recently around 8.3 million). Under Armour's SIR currently stands at 2.3. In other words for every 100,000 Under Armour shares traded daily on the market, roughly 2300 shares are currently held short.

However Under Armour's short interest can also be evaluated against the total number of Under Armour shares, or, against the total number of tradable Under Armour shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Under Armour's short interest could be expressed as 0.04% of the outstanding shares (for every 100,000 Under Armour shares in existence, roughly 40 shares are currently held short) or 0.1184% of the tradable shares (for every 100,000 tradable Under Armour shares, roughly 118 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Under Armour.

Find out more about how you can short Under Armour stock.

Under Armour's environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Under Armour.

When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.

Under Armour's total ESG risk score

Total ESG risk: 16.71

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Under Armour's overall score of 16.71 (as at 08/01/2020) is excellent – landing it in it in the 10th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like Under Armour is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

Under Armour's environmental score

Environmental score: 0.44/100

Under Armour's environmental score of 0.44 puts it squarely in the 1st percentile of companies rated in the same sector. This could suggest that Under Armour is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.

Under Armour's social score

Social score: 4.78/100

Under Armour's social score of 4.78 puts it squarely in the 1st percentile of companies rated in the same sector. This could suggest that Under Armour is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.

Under Armour's governance score

Governance score: 4.37/100

Under Armour's governance score puts it squarely in the 1st percentile of companies rated in the same sector. That could suggest that Under Armour is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.

Under Armour's controversy score

Controversy score: 2/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. Under Armour scored a 2 out of 5 for controversy – the second-highest score possible, reflecting that Under Armour has, for the most part, managed to keep its nose clean.

Environmental, social, and governance (ESG) summary

Under Armour, Inc was last rated for ESG on: 2020-08-01.

Total ESG score 16.71
Total ESG percentile 9.88
Environmental score 0.44
Environmental score percentile 1
Social score 4.78
Social score percentile 1
Governance score 4.37
Governance score percentile 1
Level of controversy 2

Under Armour share dividends

We're not expecting Under Armour to pay a dividend over the next 12 months.

Have Under Armour's shares ever split?

Under Armour's shares were split on a 2:1 basis on 8 April 2016. So if you had owned 1 share the day before before the split, the next day you'd have owned 2 shares. This wouldn't directly have changed the overall worth of your Under Armour shares – just the quantity. However, indirectly, the new 50% lower share price could have impacted the market appetite for Under Armour shares which in turn could have impacted Under Armour's share price.

Under Armour share price volatility

Over the last 12 months, Under Armour's shares have ranged in value from as little as $7.15 up to $21.96. A popular way to gauge a stock's volatility is its "beta".

UAA.US volatility(beta: 1.17)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Under Armour's is 1.1656. This would suggest that Under Armour's shares are a little bit more volatile than the average for this exchange and represent, relatively-speaking, a slightly higher risk (but potentially also market-beating returns).

Under Armour overview

Under Armour, Inc., together with its subsidiaries, develops, markets, and distributes branded performance apparel, footwear, and accessories for men, women, and youth primarily in North America, Europe, the Middle East, Africa, the Asia-Pacific, and Latin America. The company offers its apparel in compression, fitted, and loose types to be worn in hot and cold. It also provides various footwear products for running, basketball, cleated sports, training, and outdoor. In addition, the company offers accessories, which include gloves, bags, and headwear; and digital fitness subscriptions, as well as digital advertising through MapMyFitness, MyFitnessPal, and Endomondo platforms. It primarily offers its products under the HEATGEAR, COLDGEAR, RUSH or RECOVER, UA Logo, UNDER ARMOUR, UA, ARMOUR, PROTECT THIS HOUSE, I WILL, ARMOURBOX, ARMOUR BRA, and ARMOUR FLEECE, as well as MyFitnessPal, MapMyFitness, and UNDER ARMOUR CONNECTED FITNESS brands. The company sells its products through wholesale channels, including national and regional sporting goods chains, independent and specialty retailers, department store chains, institutional athletic departments, and leagues and teams, as well as independent distributors; and directly to consumers through a network of 388 brand and factory house stores, as well as through e-commerce websites. Under Armour, Inc. was founded in 1996 and is headquartered in Baltimore, Maryland.

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