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How to buy The Simply Good Foods Company stock | $29.43

Own The Simply Good Foods Company stock in just a few minutes.

Fact checked

The Simply Good Foods Company is a packaged foods business based in the US. The Simply Good Foods Company shares (SMPL) are listed on the NASDAQ and all prices are listed in US Dollars. The Simply Good Foods Company employs 300 staff and has a trailing 12-month revenue of around USD$895.6 million.

How to buy shares in The Simply Good Foods Company

  1. Compare share trading platforms. If you're a beginner, look for a platform with low commissions, expert ratings and investment tools to track your portfolio. Narrow down top brands with our comparison table.
  2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and bank information. Fund your account with a bank transfer, credit card or debit card.
  3. Search for The Simply Good Foods Company. Find the stock by name or ticker symbol: SMPL. Research its history to confirm it's a solid investment against your financial goals.
  4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until The Simply Good Foods Company reaches your desired price. To spread out your purchase, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
  5. Decide on how many to buy. At last close price of USD$29.43, weigh your budget against a diversified portfolio that can minimize risk through the market's ups and downs. You may be able to buy a fractional share of The Simply Good Foods Company, depending on your broker.
  6. Check in on your investment. Congratulations, you own a part of The Simply Good Foods Company. Optimize your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

The Simply Good Foods Company share price

Use our graph to track the performance of SMPL stocks over time.

The Simply Good Foods Company shares at a glance

Information last updated 2021-01-19.
Latest market closeUSD$29.43
52-week rangeUSD$14.08 - USD$32.03
50-day moving average USD$26.9582
200-day moving average USD$23.7565
Wall St. target priceUSD$33.5
PE ratio 44.7145
Dividend yield N/A (0%)
Earnings per share (TTM) USD$0.613

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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

Is it a good time to buy The Simply Good Foods Company stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

The Simply Good Foods Company price performance over time

Historical closes compared with the close of $29.43 from 2021-01-11

1 week (2021-01-09) N/A
1 month (2020-12-16) N/A
3 months (2020-10-16) N/A
6 months (2020-07-16) N/A
1 year (2020-01-16) N/A
2 years (2019-01-16) N/A
3 years (2018-01-16) N/A
5 years (2016-01-16) N/A

Is The Simply Good Foods Company under- or over-valued?

Valuing The Simply Good Foods Company stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of The Simply Good Foods Company's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

The Simply Good Foods Company's P/E ratio

The Simply Good Foods Company's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 45x. In other words, The Simply Good Foods Company shares trade at around 45x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

The Simply Good Foods Company's PEG ratio

The Simply Good Foods Company's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.486. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into The Simply Good Foods Company's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

The Simply Good Foods Company's EBITDA

The Simply Good Foods Company's EBITDA (earnings before interest, taxes, depreciation and amortisation) is USD$163.1 million.

The EBITDA is a measure of a The Simply Good Foods Company's overall financial performance and is widely used to measure a its profitability.

The Simply Good Foods Company financials

Revenue TTM USD$895.6 million
Operating margin TTM 16.5%
Gross profit TTM USD$331.9 million
Return on assets TTM 4.58%
Return on equity TTM 5.08%
Profit margin 6.92%
Book value $13.127
Market capitalisation USD$2.6 billion

TTM: trailing 12 months

Shorting The Simply Good Foods Company shares

There are currently 6.4 million The Simply Good Foods Company shares held short by investors – that's known as The Simply Good Foods Company's "short interest". This figure is 96.7% up from 3.2 million last month.

There are a few different ways that this level of interest in shorting The Simply Good Foods Company shares can be evaluated.

The Simply Good Foods Company's "short interest ratio" (SIR)

The Simply Good Foods Company's "short interest ratio" (SIR) is the quantity of The Simply Good Foods Company shares currently shorted divided by the average quantity of The Simply Good Foods Company shares traded daily (recently around 1.8 million). The Simply Good Foods Company's SIR currently stands at 3.55. In other words for every 100,000 The Simply Good Foods Company shares traded daily on the market, roughly 3550 shares are currently held short.

However The Simply Good Foods Company's short interest can also be evaluated against the total number of The Simply Good Foods Company shares, or, against the total number of tradable The Simply Good Foods Company shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case The Simply Good Foods Company's short interest could be expressed as 0.07% of the outstanding shares (for every 100,000 The Simply Good Foods Company shares in existence, roughly 70 shares are currently held short) or 0.0819% of the tradable shares (for every 100,000 tradable The Simply Good Foods Company shares, roughly 82 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against The Simply Good Foods Company.

Find out more about how you can short The Simply Good Foods Company stock.

The Simply Good Foods Company share dividends

We're not expecting The Simply Good Foods Company to pay a dividend over the next 12 months.

The Simply Good Foods Company share price volatility

Over the last 12 months, The Simply Good Foods Company's shares have ranged in value from as little as $14.08 up to $32.03. A popular way to gauge a stock's volatility is its "beta".

SMPL.US volatility(beta: 0.95)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while The Simply Good Foods Company's is 0.9524. This would suggest that The Simply Good Foods Company's shares are less volatile than average (for this exchange).

The Simply Good Foods Company overview

The Simply Good Foods Company operates as a consumer packaged food and beverage company in North America and internationally. The company develops, markets, and sells snacks and meal replacements. It offers primarily nutrition bars, ready-to-drink (RTD) shakes, sweet and salty snacks, protein bars, cookies, pizza, protein chips, recipes, and confectionery products, as well as licensed frozen meals under the Atkins, Atkins Endulge, and Quest brand names. The company distributes its products to various retail channels, such as mass merchandise, grocery and drug channels, club stores, convenience stores, gas stations, and other channels. It also sells its products through e-commerce channels, including atkins.com, questnutrition.com, and amazon.com. The Simply Good Foods Company is headquartered in Denver, Colorado.

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