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How to buy Sotherly Hotels stock

Own Sotherly Hotels stock in just a few minutes.

Sotherly Hotels Inc is a reit-hotel & motel business based in the US. Sotherly Hotels shares (SOHO) are listed on the NASDAQ and all prices are listed in US Dollars.

How to buy shares in Sotherly Hotels

  1. Compare share trading platforms. Use our comparison table to help you find a platform that fits you.
  2. Open your brokerage account. Complete an application with your details.
  3. Confirm your payment details. Fund your account.
  4. Research the stock. Find the stock by name or ticker symbol – SOHO – and research it before deciding if it's a good investment for you.
  5. Purchase now or later. Buy your desired number of shares with a market order or use a limit order to delay your purchase until the stock reaches a desired price.
  6. Check in on your investment. Optimize your portfolio by tracking your stock.

Sotherly Hotels share price

Use our graph to track the performance of SOHO stocks over time.

Sotherly Hotels shares at a glance

Information last updated 2021-03-10.
52-week range$1.43 - $4.45
50-day moving average $3.25
200-day moving average $2.42
Wall St. target price$3.88
PE ratio N/A
Dividend yield $0.13 (3.37%)
Earnings per share (TTM) $-0.68

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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

Is it a good time to buy Sotherly Hotels stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Is Sotherly Hotels under- or over-valued?

Valuing Sotherly Hotels stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Sotherly Hotels's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Sotherly Hotels's EBITDA

Sotherly Hotels's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $1.9 million.

The EBITDA is a measure of a Sotherly Hotels's overall financial performance and is widely used to measure a its profitability.

Sotherly Hotels financials

Revenue TTM $71.5 million
Gross profit TTM $-3,224,309
Return on assets TTM -3.86%
Return on equity TTM -74.68%
Profit margin -69.45%
Book value $3.26
Market capitalisation $57.9 million

TTM: trailing 12 months

Shorting Sotherly Hotels shares

There are currently 124,582 Sotherly Hotels shares held short by investors – that's known as Sotherly Hotels's "short interest". This figure is 7.4% up from 115,979 last month.

There are a few different ways that this level of interest in shorting Sotherly Hotels shares can be evaluated.

Sotherly Hotels's "short interest ratio" (SIR)

Sotherly Hotels's "short interest ratio" (SIR) is the quantity of Sotherly Hotels shares currently shorted divided by the average quantity of Sotherly Hotels shares traded daily (recently around 173030.55555556). Sotherly Hotels's SIR currently stands at 0.72. In other words for every 100,000 Sotherly Hotels shares traded daily on the market, roughly 720 shares are currently held short.

However Sotherly Hotels's short interest can also be evaluated against the total number of Sotherly Hotels shares, or, against the total number of tradable Sotherly Hotels shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Sotherly Hotels's short interest could be expressed as 0.01% of the outstanding shares (for every 100,000 Sotherly Hotels shares in existence, roughly 10 shares are currently held short) or 0.0096% of the tradable shares (for every 100,000 tradable Sotherly Hotels shares, roughly 10 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Sotherly Hotels.

Find out more about how you can short Sotherly Hotels stock.

Sotherly Hotels share dividends

We're not expecting Sotherly Hotels to pay a dividend over the next 12 months.

Sotherly Hotels share price volatility

Over the last 12 months, Sotherly Hotels's shares have ranged in value from as little as $1.43 up to $4.45. A popular way to gauge a stock's volatility is its "beta".

SOHO.US volatility(beta: 2.32)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while Sotherly Hotels's is 2.3239. This would suggest that Sotherly Hotels's shares are significantly more volatile than the average for this exchange and represent a higher risk.

Sotherly Hotels overview

Sotherly Hotels Inc. is a self-managed and self-administered lodging REIT focused on the acquisition, renovation, upbranding and repositioning of upscale to upper-upscale full-service hotels in the Southern United States. Currently, the Company's portfolio consists of investments in twelve hotel properties, comprising 3,156 rooms, as well as interests in two condominium hotels and their associated rental programs. The Company owns hotels that operate under the Hilton Worldwide, Hyatt Hotels Corporation, and Marriott International, Inc. brands, as well as independent hotels. Sotherly Hotels Inc. was organized in 2004 and is headquartered in Williamsburg, Virginia.

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