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How to buy SimilarWeb (SMWB) stock when it goes public

Here's everything we know so far about the SimilarWeb IPO.

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Dawn Daniels
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Israeli market intelligence company SimilarWeb is expected to conduct an initial public offering in the United States. The deal is expected to close in the second quarter of 2021. We'll update this page as new information emerges.

What we know about the SimilarWeb IPO

SimilarWeb, a software company that allows clients to analyze consumer behavior and compare it to their competitors, is set to come to market with an initial public offering during the second quarter of 2021. JPMorgan Chase is said to be the lead manager for the offering.

SimilarWeb's valuation is around $2 billion.

Two months ago, the company completed a $120 million funding round led by ION Crossover Partners and Viola Growth.

We will update this page as new information is available.

How to buy shares in SimilarWeb when it goes public

Once SimilarWeb goes public, you'll need a brokerage account to invest. Consider opening a brokerage account today so you're ready as soon as the stock hits the market.

  1. Compare share trading platforms. Use our comparison table to help you find a platform that fits you.
  2. Open your brokerage account. Complete an application with your details.
  3. Confirm your payment details. Fund your account.
  4. Research the stock. Find the stock by name or ticker symbol – SMWB – and research it before deciding if it's a good investment for you.
  5. Purchase now or later. Buy your desired number of shares with a market order or use a limit order to delay your purchase until the stock reaches a desired price.

How do similar companies perform?

It's impossible to predict how any stock will perform — and IPOs can be particularly volatile. But evaluating the performance of companies like SimilarWeb can be useful in determining how the market is performing and whether now is a good time to invest in this industry. Select a company to learn more about what they do and how their stock performs, including market capitalization, the price-to-earnings (P/E) ratio, price/earnings-to-growth (PEG) ratio and dividend yield. While this list includes a selection of the most well-known and popular stocks, it doesn't include every stock available.

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