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How to buy Secoo Holding stock

Own Secoo Holding stock in just a few minutes.

Secoo Holding Limited is an internet retail business based in the US. Secoo Holding shares (SECO) are listed on the NASDAQ and all prices are listed in US Dollars. Secoo Holding employs 1,010 staff and has a market cap (total outstanding shares value) of 0.00.

How to buy shares in Secoo Holding

  1. Compare share trading platforms. Use our comparison table to help you find a platform that fits you.
  2. Open your brokerage account. Complete an application with your details.
  3. Confirm your payment details. Fund your account.
  4. Research the stock. Find the stock by name or ticker symbol – SECO – and research it before deciding if it's a good investment for you.
  5. Purchase now or later. Buy your desired number of shares with a market order or use a limit order to delay your purchase until the stock reaches a desired price.
  6. Check in on your investment. Optimize your portfolio by tracking your stock.

Secoo Holding share price

Use our graph to track the performance of SECO stocks over time.

Secoo Holding shares at a glance

Information last updated 2021-03-10.
52-week range$2.11 - $5.85
50-day moving average $2.85
200-day moving average $2.69
Wall St. target price$8.79
PE ratio 6.009
Dividend yield N/A (0%)
Earnings per share (TTM) $0.45

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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

Is it a good time to buy Secoo Holding stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Is Secoo Holding under- or over-valued?

Valuing Secoo Holding stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Secoo Holding's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Secoo Holding's P/E ratio

Secoo Holding's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 6x. In other words, Secoo Holding shares trade at around 6x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

Secoo Holding financials

Gross profit TTM $1.2 billion
Return on assets TTM 1.48%
Return on equity TTM 1.4%
Profit margin 0.47%
Book value $4.33
Market capitalisation $189.3 million

TTM: trailing 12 months

Shorting Secoo Holding shares

There are currently 161,161 Secoo Holding shares held short by investors – that's known as Secoo Holding's "short interest". This figure is 28.4% down from 225,188 last month.

There are a few different ways that this level of interest in shorting Secoo Holding shares can be evaluated.

Secoo Holding's "short interest ratio" (SIR)

Secoo Holding's "short interest ratio" (SIR) is the quantity of Secoo Holding shares currently shorted divided by the average quantity of Secoo Holding shares traded daily (recently around 342895.74468085). Secoo Holding's SIR currently stands at 0.47. In other words for every 100,000 Secoo Holding shares traded daily on the market, roughly 470 shares are currently held short.

However Secoo Holding's short interest can also be evaluated against the total number of Secoo Holding shares, or, against the total number of tradable Secoo Holding shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Secoo Holding's short interest could be expressed as 0% of the outstanding shares (for every 100,000 Secoo Holding shares in existence, roughly 0 shares are currently held short) or 0% of the tradable shares (for every 100,000 tradable Secoo Holding shares, roughly 0 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Secoo Holding.

Find out more about how you can short Secoo Holding stock.

Secoo Holding share dividends

We're not expecting Secoo Holding to pay a dividend over the next 12 months.

Secoo Holding share price volatility

Over the last 12 months, Secoo Holding's shares have ranged in value from as little as $2.11 up to $5.85. A popular way to gauge a stock's volatility is its "beta".

SECO.US volatility(beta: 1.51)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while Secoo Holding's is 1.5093. This would suggest that Secoo Holding's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

Secoo Holding overview

Secoo Holding Limited, through its subsidiaries, operates an integrated online and offline shopping platform in the People's Republic of China, Hong Kong, and internationally. The company provides upscale brand products and services, including bags, watches, women's and men's wear, footwear, children's wear, sportswear, cosmetics and skin care products, jewelry, accessories, home goods, fine food and beverage products, arts, 3C electronic devices, and Chinese original products, as well as lifestyle services through its Website, mobile applications, and offline experience centers. It also offers its Website as a marketplace to third party merchants to facilitate their sales of upscale products and services. Secoo Holding Limited has a strategic alliance with Parkson Group. The company was founded in 2011 and is headquartered in Beijing, China. .

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