How to buy Rosetta Stone stock | 29.99

Rosetta Stone Inc is a software—application business based in the US. Rosetta Stone shares (RST) are listed on the NYSE and all prices are listed in US Dollars. Rosetta Stone employs 746 staff and has a trailing 12-month revenue of around USD$188.5 million.

How to buy shares in Rosetta Stone

1. Compare share trading platforms. If you're a beginner, look for a platform with low commissions, expert ratings and investment tools to track your portfolio. Narrow down top brands with our comparison table.
2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and bank information. Fund your account with a bank transfer, credit card or debit card.
3. Search for Rosetta Stone. Find the stock by name or ticker symbol: RST. Research its history to confirm it's a solid investment against your financial goals.
4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until Rosetta Stone reaches your desired price. To spread out your purchase, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
5. Decide on how many to buy. At last close price of USD$29.99, weigh your budget against a diversified portfolio that can minimize risk through the market's ups and downs. You may be able to buy a fractional share of Rosetta Stone, depending on your broker.
6. Check in on your investment. Congratulations, you own a part of Rosetta Stone. Optimize your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

How has coronavirus impacted Rosetta Stone's share price?

Since the stock market crash in March caused by coronavirus, Rosetta Stone's share price has had significant positive movement.

Its last market close was USD$29.99, which is 36.31% up on its pre-crash value of USD$19.1 and 238.87% up on the lowest point reached during the March crash when the shares fell as low as USD$8.85.

If you had bought USD$1,000 worth of Rosetta Stone shares at the start of February 2020, those shares would have been worth USD$642.94 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth USD$1,735.52.

Rosetta Stone share price

Use our graph to track the performance of RST stocks over time.

Rosetta Stone shares at a glance

• Key figures

Information last updated 2020-10-14.

Latest market close	USD$29.99
52-week range	USD$8.85 - USD$31.24
50-day moving average	USD$29.7926
200-day moving average	USD$21.8349
Wall St. target price	USD$30
PE ratio	N/A
Dividend yield	N/A (0%)
Earnings per share (TTM)	USD$-0.619

Compare trading platforms

Compare special offers, low fees and a wide range of types of investments among top trading platforms.

Is it a good time to buy Rosetta Stone stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Technical Analysis of Rosetta Stone Inc by TradingView

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Rosetta Stone price performance over time

Historical closes compared with the close of $29.99 from 2020-10-16

1 week (2020-10-18)	N/A
1 month (2020-09-29)	0.30%
3 months (2020-07-29)	17.79%
6 months (2020-04-29)	67.64%

1 year (2019-10-29)	56.44%
2 years (2018-10-29)	49.28%
3 years (2017-10-27)	201.71%
5 years (2015-10-29)	351.66%

Is Rosetta Stone under- or over-valued?

Valuing Rosetta Stone stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Rosetta Stone's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Rosetta Stone's EBITDA

Rosetta Stone's EBITDA (earnings before interest, taxes, depreciation and amortisation) is USD$2.9 million.

The EBITDA is a measure of a Rosetta Stone's overall financial performance and is widely used to measure a its profitability.

Rosetta Stone financials

Revenue TTM	USD$188.5 million
Gross profit TTM	USD$145.4 million
Return on assets TTM	-5.9%
Return on equity TTM	0%
Profit margin	-10.28%
Book value	$-0.39
Market capitalisation	USD$738.1 million

TTM: trailing 12 months

Shorting Rosetta Stone shares

There are currently 611,785 Rosetta Stone shares held short by investors – that's known as Rosetta Stone's "short interest". This figure is 46.2% down from 1.1 million last month.

There are a few different ways that this level of interest in shorting Rosetta Stone shares can be evaluated.

Rosetta Stone's "short interest ratio" (SIR)

Rosetta Stone's "short interest ratio" (SIR) is the quantity of Rosetta Stone shares currently shorted divided by the average quantity of Rosetta Stone shares traded daily (recently around 1.9 million). Rosetta Stone's SIR currently stands at 0.32. In other words for every 100,000 Rosetta Stone shares traded daily on the market, roughly 320 shares are currently held short.

However Rosetta Stone's short interest can also be evaluated against the total number of Rosetta Stone shares, or, against the total number of tradable Rosetta Stone shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Rosetta Stone's short interest could be expressed as 0.02% of the outstanding shares (for every 100,000 Rosetta Stone shares in existence, roughly 20 shares are currently held short) or 0.0263% of the tradable shares (for every 100,000 tradable Rosetta Stone shares, roughly 26 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Rosetta Stone.

Find out more about how you can short Rosetta Stone stock.

Rosetta Stone share dividends

We're not expecting Rosetta Stone to pay a dividend over the next 12 months.

Have Rosetta Stone's shares ever split?

Rosetta Stone's shares were split on a 1:4 basis on 5 November 2014. So if you had owned 4 shares the day before before the split, the next day you'd have owned 1 share. This wouldn't directly have changed the overall worth of your Rosetta Stone shares – just the quantity. However, indirectly, the new 300% higher share price could have impacted the market appetite for Rosetta Stone shares which in turn could have impacted Rosetta Stone's share price.

Rosetta Stone share price volatility

Over the last 12 months, Rosetta Stone's shares have ranged in value from as little as $8.85 up to $31.24. A popular way to gauge a stock's volatility is its "beta".

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Rosetta Stone's is 0.7711. This would suggest that Rosetta Stone's shares are less volatile than average (for this exchange).

Rosetta Stone overview

Rosetta Stone Inc., together with its subsidiaries, provides technology-based learning products in the United States and internationally. It operates through three segments: Literacy, E&E Language, and Consumer Language. The company develops, markets, and supports a suite of language-learning and literacy solutions consisting of web-based software subscriptions, online and professional services, and mobile applications, as well as practice applications. It also provides administrative tools for performance monitoring, and measure and track learner progress; professional services; and custom solutions, including curriculum development, global collaboration programs, group and live tutoring, and language courses for mission-critical government programs. The company offers its products under the Rosetta Stone, The Blue Stone Logo, Lexia, Lexia PowerUP Literacy, and TruAccent trademarks. It sells its products and services through call centers, websites, app-stores, third party e-commerce websites, retail resellers, consignment distributors, daily deal partners, home shopping resellers, and third-party resellers and distributors, as well as directly to individuals, educational institutions, corporations, and government agencies. Rosetta Stone Inc. was founded in 1992 and is headquartered in Arlington, Virginia.

Frequently asked questions

• What percentage of Rosetta Stone is owned by insiders or institutions?

  Currently 4.648% of Rosetta Stone shares are held by insiders and 92.375% by institutions.

• How many people work for Rosetta Stone?

  Latest data suggests 746 work at Rosetta Stone.

• When does the fiscal year end for Rosetta Stone?

  Rosetta Stone's fiscal year ends in December.

• Where is Rosetta Stone based?

  Rosetta Stone's address is: 1621 North Kent Street, Arlington, VA, United States, 22209

• What is Rosetta Stone's ISIN number?

  Rosetta Stone's international securities identification number is: US7777801074

• What is Rosetta Stone's CUSIP number?

  Rosetta Stone's Committee on Uniform Securities Identification Procedures number is: 777780107