How to buy Prudential Financial stock

Prudential Financial, Inc is an insurance-life business based in the US. Prudential Financial shares (PRU) are listed on the NYSE and all prices are listed in US Dollars.

How to buy shares in Prudential Financial

1. Compare share trading platforms. If you're a beginner, look for a platform with low commissions, expert ratings and investment tools to track your portfolio. Narrow down top brands with our comparison table.
2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and bank information. Fund your account with a bank transfer, credit card or debit card.
3. Search for Prudential Financial. Find the stock by name or ticker symbol: PRU. Research its history to confirm it's a solid investment against your financial goals.
4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until Prudential Financial reaches your desired price. To spread out your purchase, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
5. Decide on how many to buy. Weigh your budget against a diversified portfolio that can minimize risk through the market's ups and downs. You may be able to buy a fractional share of Prudential Financial, depending on your broker.
6. Check in on your investment. Congratulations, you own a part of Prudential Financial. Optimize your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

Prudential Financial share price

Use our graph to track the performance of PRU stocks over time.

Prudential Financial shares at a glance

• Key figures

Information last updated 2021-02-24.

52-week range	USD$36.204 - USD$87.19
50-day moving average	USD$81.7539
200-day moving average	USD$73.3328
Wall St. target price	USD$84.36
PE ratio	8.854
Dividend yield	USD$4.4 (5.11%)
Earnings per share (TTM)	USD$7.266

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Is it a good time to buy Prudential Financial stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Technical Analysis of Prudential Financial, Inc by TradingView

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Prudential Financial financials

Revenue TTM	USD$57.1 billion
Gross profit TTM	USD$13.6 billion
Return on assets TTM	-0.02%
Return on equity TTM	-0.22%
Profit margin	-0.65%
Book value	$170.077
Market capitalisation	USD$33.9 billion

TTM: trailing 12 months

Shorting Prudential Financial shares

There are currently 4.3 million Prudential Financial shares held short by investors – that's known as Prudential Financial's "short interest". This figure is 1.6% down from 4.4 million last month.

There are a few different ways that this level of interest in shorting Prudential Financial shares can be evaluated.

Prudential Financial's "short interest ratio" (SIR)

Prudential Financial's "short interest ratio" (SIR) is the quantity of Prudential Financial shares currently shorted divided by the average quantity of Prudential Financial shares traded daily (recently around 1.9 million). Prudential Financial's SIR currently stands at 2.26. In other words for every 100,000 Prudential Financial shares traded daily on the market, roughly 2260 shares are currently held short.

However Prudential Financial's short interest can also be evaluated against the total number of Prudential Financial shares, or, against the total number of tradable Prudential Financial shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Prudential Financial's short interest could be expressed as 0.01% of the outstanding shares (for every 100,000 Prudential Financial shares in existence, roughly 10 shares are currently held short) or 0.0109% of the tradable shares (for every 100,000 tradable Prudential Financial shares, roughly 11 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Prudential Financial.

Find out more about how you can short Prudential Financial stock.

Prudential Financial's environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Prudential Financial.

When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.

Prudential Financial's total ESG risk score

Total ESG risk: 17.58

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Prudential Financial's overall score of 17.58 (as at 01/01/2019) is pretty good – landing it in it in the 21st percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like Prudential Financial is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

Prudential Financial's environmental score

Environmental score: 0.62/100

Prudential Financial's environmental score of 0.62 puts it squarely in the 1st percentile of companies rated in the same sector. This could suggest that Prudential Financial is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.

Prudential Financial's social score

Social score: 11.32/100

Prudential Financial's social score of 11.32 puts it squarely in the 1st percentile of companies rated in the same sector. This could suggest that Prudential Financial is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.

Prudential Financial's governance score

Governance score: 7.64/100

Prudential Financial's governance score puts it squarely in the 1st percentile of companies rated in the same sector. That could suggest that Prudential Financial is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.

Prudential Financial's controversy score

Controversy score: 2/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. Prudential Financial scored a 2 out of 5 for controversy – the second-highest score possible, reflecting that Prudential Financial has, for the most part, managed to keep its nose clean.

Environmental, social, and governance (ESG) summary

Prudential Financial, Inc was last rated for ESG on: 2019-01-01.

Total ESG score	17.58
Total ESG percentile	21.14
Environmental score	0.62
Environmental score percentile	1
Social score	11.32
Social score percentile	1
Governance score	7.64
Governance score percentile	1
Level of controversy	2

Prudential Financial share price volatility

Over the last 12 months, Prudential Financial's shares have ranged in value from as little as $36.204 up to $87.19. A popular way to gauge a stock's volatility is its "beta".

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Prudential Financial's is 1.6718. This would suggest that Prudential Financial's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

Prudential Financial overview

Prudential Financial, Inc., through its subsidiaries, provides insurance, investment management, and other financial products and services. It operates through eight segments: PGIM, Retirement, Group Insurance, Individual Annuities, Individual Life, Assurance IQ, International Businesses, and Closed Block. The company offers asset management public and private fixed income, public equity and real estate, commercial mortgage origination and servicing, and mutual funds and other retail services to institutional, private, and sub-advisory clients, as well as to insurance company separate accounts, government sponsored entities, and the general account. It provides a range of retirement investment, and income products and services to retirement plan sponsors in the public, private, and not-for-profit sectors; and group life, long-term and short-term group disability, and group corporate-, bank-, and trust-owned life insurance in the United States, primarily to institutional clients for use in connection with employee plans and affinity groups. The company develops and distributes individual variable and fixed annuity products, principally to the mass affluent and affluent markets; and individual variable, term, and universal life insurance products to the mass middle, mass affluent, and affluent markets in the United States. It also offers individual life insurance, retirement, and related products to the mass affluent and affluent markets in Japan, Korea, and other foreign countries, as well as middle income and mass affluent markets. In addition, the company provides third-party life, health, Medicare, and property and casualty products to retail shoppers through its digital and independent agent channels. It offers its products and services to individual and institutional customers through its proprietary and third-party distribution networks. The company was founded in 1875 and is headquartered in Newark, New Jersey.

Frequently asked questions

• What percentage of Prudential Financial is owned by insiders or institutions?

  Currently 0.2% of Prudential Financial shares are held by insiders and 57.524% by institutions.

• When does the fiscal year end for Prudential Financial?

  Prudential Financial's fiscal year ends in December.

• Where is Prudential Financial based?

  Prudential Financial's address is: 751 Broad Street, Newark, NJ, United States, 07102

• What is Prudential Financial's ISIN number?

  Prudential Financial's international securities identification number is: US7443201022

• What is Prudential Financial's CUSIP number?

  Prudential Financial's Committee on Uniform Securities Identification Procedures number is: 744320102