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How to buy Nu Skin Enterprises stock | $51.74

Own Nu Skin Enterprises stock in just a few minutes.


Fact checked

Nu Skin Enterprises, Inc is a household & personal products business based in the US. Nu Skin Enterprises shares (NUS) are listed on the NYSE and all prices are listed in US Dollars. Nu Skin Enterprises employs 4,900 staff and has a trailing 12-month revenue of around USD$2.4 billion.

How to buy shares in Nu Skin Enterprises

  1. Compare share trading platforms. If you're a beginner, look for a platform with low commissions, expert ratings and investment tools to track your portfolio. Narrow down top brands with our comparison table.
  2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and bank information. Fund your account with a bank transfer, credit card or debit card.
  3. Search for Nu Skin Enterprises. Find the stock by name or ticker symbol: NUS. Research its history to confirm it's a solid investment against your financial goals.
  4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until Nu Skin Enterprises reaches your desired price. To spread out your purchase, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
  5. Decide on how many to buy. At last close price of USD$51.74, weigh your budget against a diversified portfolio that can minimize risk through the market's ups and downs. You may be able to buy a fractional share of Nu Skin Enterprises, depending on your broker.
  6. Check in on your investment. Congratulations, you own a part of Nu Skin Enterprises. Optimize your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

Nu Skin Enterprises share price

Use our graph to track the performance of NUS stocks over time.

Nu Skin Enterprises shares at a glance

Information last updated 2020-11-30.
Latest market closeUSD$51.74
52-week rangeUSD$12.0048 - USD$56.0239
50-day moving average USD$52.3335
200-day moving average USD$46.6007
Wall St. target priceUSD$63.29
PE ratio 17.5264
Dividend yield USD$1.5 (2.86%)
Earnings per share (TTM) USD$2.939

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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

Is it a good time to buy Nu Skin Enterprises stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Nu Skin Enterprises price performance over time

Historical closes compared with the close of $51.74 from 2020-12-09

1 week (2021-01-08) -7.92%
1 month (2020-12-16) 51.74
3 months (2020-10-16) -4.47%
6 months (2020-07-16) 12.26%
1 year (2020-01-16) 21.71%
2 years (2019-01-16) -16.05%
3 years (2018-01-16) 68.35
5 years (2016-01-15) 62.50%

Is Nu Skin Enterprises under- or over-valued?

Valuing Nu Skin Enterprises stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Nu Skin Enterprises's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Nu Skin Enterprises's P/E ratio

Nu Skin Enterprises's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 18x. In other words, Nu Skin Enterprises shares trade at around 18x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

Nu Skin Enterprises's PEG ratio

Nu Skin Enterprises's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.35. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Nu Skin Enterprises's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

Nu Skin Enterprises's EBITDA

Nu Skin Enterprises's EBITDA (earnings before interest, taxes, depreciation and amortisation) is USD$297.5 million.

The EBITDA is a measure of a Nu Skin Enterprises's overall financial performance and is widely used to measure a its profitability.

Nu Skin Enterprises financials

Revenue TTM USD$2.4 billion
Operating margin TTM 9.25%
Gross profit TTM USD$1.8 billion
Return on assets TTM 7.86%
Return on equity TTM 18.89%
Profit margin 6.54%
Book value $16.193
Market capitalisation USD$2.6 billion

TTM: trailing 12 months

Shorting Nu Skin Enterprises shares

There are currently 846,750 Nu Skin Enterprises shares held short by investors – that's known as Nu Skin Enterprises's "short interest". This figure is 39.1% down from 1.4 million last month.

There are a few different ways that this level of interest in shorting Nu Skin Enterprises shares can be evaluated.

Nu Skin Enterprises's "short interest ratio" (SIR)

Nu Skin Enterprises's "short interest ratio" (SIR) is the quantity of Nu Skin Enterprises shares currently shorted divided by the average quantity of Nu Skin Enterprises shares traded daily (recently around 368152.17391304). Nu Skin Enterprises's SIR currently stands at 2.3. In other words for every 100,000 Nu Skin Enterprises shares traded daily on the market, roughly 2300 shares are currently held short.

However Nu Skin Enterprises's short interest can also be evaluated against the total number of Nu Skin Enterprises shares, or, against the total number of tradable Nu Skin Enterprises shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Nu Skin Enterprises's short interest could be expressed as 0.02% of the outstanding shares (for every 100,000 Nu Skin Enterprises shares in existence, roughly 20 shares are currently held short) or 0.0225% of the tradable shares (for every 100,000 tradable Nu Skin Enterprises shares, roughly 23 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Nu Skin Enterprises.

Find out more about how you can short Nu Skin Enterprises stock.

Nu Skin Enterprises share dividends


Dividend payout ratio: 50.51% of net profits

Recently Nu Skin Enterprises has paid out, on average, around 50.51% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 2.86% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Nu Skin Enterprises shareholders could enjoy a 2.86% return on their shares, in the form of dividend payments. In Nu Skin Enterprises's case, that would currently equate to about $1.5 per share.

Nu Skin Enterprises's payout ratio would broadly be considered high, and as such this stock could appeal to those looking to generate an income. Bear in mind however that companies should normally also look to re-invest a decent amount of net profits to ensure future growth.

Nu Skin Enterprises's most recent dividend payout was on 9 December 2020. The latest dividend was paid out to all shareholders who bought their shares by 25 November 2020 (the "ex-dividend date").

Nu Skin Enterprises share price volatility

Over the last 12 months, Nu Skin Enterprises's shares have ranged in value from as little as $12.0048 up to $56.0239. A popular way to gauge a stock's volatility is its "beta".

NUS.US volatility(beta: 1.44)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Nu Skin Enterprises's is 1.4408. This would suggest that Nu Skin Enterprises's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

Nu Skin Enterprises overview

Nu Skin Enterprises, Inc. develops and distributes personal care and wellness products worldwide. It provides skin care systems, including ageLOC Me customized skin care and ageLOC Spa systems, and ageLOC LumiSpa skin treatment and cleansing devices; and Epoch products comprising botanical ingredients derived from renewable sources, as well as a range of other cosmetic and personal care products. The company also offers ageLOC Youth nutritional supplements, ageLOC TR90 weight management and body shaping systems, and LifePak nutritional supplements, as well as other anti-aging nutritional solutions and weight management products. In addition, it is involved in the research and product development of skin care products and nutritional supplements. Further, the company operates retail stores and service centers in Mainland China. It sells its products under the Nu Skin, Pharmanex, and ageLOC brands. The company promotes and sells its products directly, as well as through distributors and Website. Nu Skin Enterprises, Inc. was founded in 1984 and is headquartered in Provo, Utah.

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