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How to buy e-l-fBeauty stock | $25.19

Own e-l-fBeauty stock in just a few minutes.

Fact checked

e.l.f. Beauty, Inc is a household & personal products business based in the US. e-l-fBeauty shares (ELF) are listed on the NYSE and all prices are listed in US Dollars. e-l-fBeauty employs 209 staff and has a trailing 12-month revenue of around USD$292.3 million.

How to buy shares in e-l-fBeauty

  1. Compare share trading platforms. If you're a beginner, look for a platform with low commissions, expert ratings and investment tools to track your portfolio. Narrow down top brands with our comparison table.
  2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and bank information. Fund your account with a bank transfer, credit card or debit card.
  3. Search for e-l-fBeauty. Find the stock by name or ticker symbol: ELF. Research its history to confirm it's a solid investment against your financial goals.
  4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until e-l-fBeauty reaches your desired price. To spread out your purchase, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
  5. Decide on how many to buy. At last close price of USD$25.19, weigh your budget against a diversified portfolio that can minimize risk through the market's ups and downs. You may be able to buy a fractional share of e-l-fBeauty, depending on your broker.
  6. Check in on your investment. Congratulations, you own a part of e-l-fBeauty. Optimize your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

e-l-fBeauty share price

Use our graph to track the performance of ELF stocks over time.

e-l-fBeauty shares at a glance

Information last updated 2020-12-26.
Latest market closeUSD$25.19
52-week rangeUSD$7.58 - USD$23.7
50-day moving average USD$21.8491
200-day moving average USD$19.8476
Wall St. target priceUSD$23.89
PE ratio 122.8421
Dividend yield N/A (0%)
Earnings per share (TTM) USD$0.19

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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

Is it a good time to buy e-l-fBeauty stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

e-l-fBeauty price performance over time

Historical closes compared with the close of $25.19 from 2020-12-31

1 week (2021-01-07) 6.11%
1 month (2020-12-16) 16.62%
3 months (2020-10-16) 19.84%
6 months (2020-07-16) 29.31%
1 year (2020-01-16) 70.78%
2 years (2019-01-16) 210.22%
3 years (2018-01-16) 29.11%
5 years (2016-01-13) N/A

Is e-l-fBeauty under- or over-valued?

Valuing e-l-fBeauty stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of e-l-fBeauty's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

e-l-fBeauty's P/E ratio

e-l-fBeauty's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 123x. In other words, e-l-fBeauty shares trade at around 123x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

e-l-fBeauty's PEG ratio

e-l-fBeauty's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.03. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into e-l-fBeauty's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

e-l-fBeauty's EBITDA

e-l-fBeauty's EBITDA (earnings before interest, taxes, depreciation and amortisation) is USD$37.2 million.

The EBITDA is a measure of a e-l-fBeauty's overall financial performance and is widely used to measure a its profitability.

e-l-fBeauty financials

Revenue TTM USD$292.3 million
Operating margin TTM 6.47%
Gross profit TTM USD$181.1 million
Return on assets TTM 2.6%
Return on equity TTM 3.96%
Profit margin 3.29%
Book value $4.996
Market capitalisation USD$1.2 billion

TTM: trailing 12 months

Shorting e-l-fBeauty shares

There are currently 2.5 million e-l-fBeauty shares held short by investors – that's known as e-l-fBeauty's "short interest". This figure is 7.9% down from 2.7 million last month.

There are a few different ways that this level of interest in shorting e-l-fBeauty shares can be evaluated.

e-l-fBeauty's "short interest ratio" (SIR)

e-l-fBeauty's "short interest ratio" (SIR) is the quantity of e-l-fBeauty shares currently shorted divided by the average quantity of e-l-fBeauty shares traded daily (recently around 467530.66666667). e-l-fBeauty's SIR currently stands at 5.25. In other words for every 100,000 e-l-fBeauty shares traded daily on the market, roughly 5250 shares are currently held short.

However e-l-fBeauty's short interest can also be evaluated against the total number of e-l-fBeauty shares, or, against the total number of tradable e-l-fBeauty shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case e-l-fBeauty's short interest could be expressed as 0.05% of the outstanding shares (for every 100,000 e-l-fBeauty shares in existence, roughly 50 shares are currently held short) or 0.0544% of the tradable shares (for every 100,000 tradable e-l-fBeauty shares, roughly 54 shares are currently held short).

A SIR below 10% would generally be considered to indicate a fairly optimistic outlook for the share price, with fewer people currently willing to bet against e-l-fBeauty.

Find out more about how you can short e-l-fBeauty stock.

e-l-fBeauty share dividends

We're not expecting e-l-fBeauty to pay a dividend over the next 12 months.

e-l-fBeauty share price volatility

Over the last 12 months, e-l-fBeauty's shares have ranged in value from as little as $7.58 up to $23.7. A popular way to gauge a stock's volatility is its "beta".

ELF.US volatility(beta: 2.39)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while e-l-fBeauty's is 2.3892. This would suggest that e-l-fBeauty's shares are significantly more volatile than the average for this exchange and represent a higher risk.

e-l-fBeauty overview

e.l.f. Beauty, Inc., through its subsidiaries, provides cosmetic and skin care products under the e.l.f. and W3LL PEOPLE brand names worldwide. The company offers eye, lip, face, and skin care products, as well as kits and tools. It sells its products through national and international retailers and direct-to-consumer channels, which include e-commerce platforms in the United States; and internationally primarily through distributors. The company was formerly known as J.A. Cosmetics Holdings, Inc. and changed its name to e.l.f. Beauty, Inc. in April 2016. e.l.f. Beauty, Inc. was founded in 2004 and is based in Oakland, California.

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