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How to buy Columbia Sportswear Company stock

Own Columbia Sportswear Company stock in just a few minutes.


Fact checked

Columbia Sportswear Company is an apparel manufacturing business based in the US. Columbia Sportswear Company shares (COLM) are listed on the NASDAQ and all prices are listed in US Dollars. Columbia Sportswear Company employs 8,900 staff and has a trailing 12-month revenue of around USD$2.7 billion.

How to buy shares in Columbia Sportswear Company

  1. Compare share trading platforms. If you're a beginner, look for a platform with low commissions, expert ratings and investment tools to track your portfolio. Narrow down top brands with our comparison table.
  2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and bank information. Fund your account with a bank transfer, credit card or debit card.
  3. Search for Columbia Sportswear Company. Find the stock by name or ticker symbol: COLM. Research its history to confirm it's a solid investment against your financial goals.
  4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until Columbia Sportswear Company reaches your desired price. To spread out your purchase, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
  5. Decide on how many to buy. Weigh your budget against a diversified portfolio that can minimize risk through the market's ups and downs. You may be able to buy a fractional share of Columbia Sportswear Company, depending on your broker.
  6. Check in on your investment. Congratulations, you own a part of Columbia Sportswear Company. Optimize your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

Columbia Sportswear Company share price

Use our graph to track the performance of COLM stocks over time.

Columbia Sportswear Company shares at a glance

Information last updated 2020-10-19.
52-week range USD$51.82 - USD$102.05
50-day moving average USD$90.2859
200-day moving average USD$79.262
Wall St. target price USD$91.64
PE ratio 35.282
Dividend yield USD$1.04 (1.47%)
Earnings per share (TTM) USD$2.72

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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

Is it a good time to buy Columbia Sportswear Company stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Is Columbia Sportswear Company under- or over-valued?

Valuing Columbia Sportswear Company stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Columbia Sportswear Company's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Columbia Sportswear Company's P/E ratio

Columbia Sportswear Company's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 35x. In other words, Columbia Sportswear Company shares trade at around 35x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

Columbia Sportswear Company's PEG ratio

Columbia Sportswear Company's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.66. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Columbia Sportswear Company's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

Columbia Sportswear Company's EBITDA

Columbia Sportswear Company's EBITDA (earnings before interest, taxes, depreciation and amortisation) is USD$289.6 million.

The EBITDA is a measure of a Columbia Sportswear Company's overall financial performance and is widely used to measure a its profitability.

Columbia Sportswear Company financials

Revenue TTM USD$2.7 billion
Operating margin TTM 7.95%
Gross profit TTM USD$1.5 billion
Return on assets TTM 5.17%
Return on equity TTM 11.05%
Profit margin 6.66%
Book value $24.987
Market capitalisation USD$6.1 billion

TTM: trailing 12 months

Shorting Columbia Sportswear Company shares

There are currently 1.5 million Columbia Sportswear Company shares held short by investors – that's known as Columbia Sportswear Company's "short interest". This figure is 3.5% up from 1.4 million last month.

There are a few different ways that this level of interest in shorting Columbia Sportswear Company shares can be evaluated.

Columbia Sportswear Company's "short interest ratio" (SIR)

Columbia Sportswear Company's "short interest ratio" (SIR) is the quantity of Columbia Sportswear Company shares currently shorted divided by the average quantity of Columbia Sportswear Company shares traded daily (recently around 349538.55140187). Columbia Sportswear Company's SIR currently stands at 4.28. In other words for every 100,000 Columbia Sportswear Company shares traded daily on the market, roughly 4280 shares are currently held short.

However Columbia Sportswear Company's short interest can also be evaluated against the total number of Columbia Sportswear Company shares, or, against the total number of tradable Columbia Sportswear Company shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Columbia Sportswear Company's short interest could be expressed as 0.02% of the outstanding shares (for every 100,000 Columbia Sportswear Company shares in existence, roughly 20 shares are currently held short) or 0.0521% of the tradable shares (for every 100,000 tradable Columbia Sportswear Company shares, roughly 52 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Columbia Sportswear Company.

Find out more about how you can short Columbia Sportswear Company stock.

Columbia Sportswear Company share dividends


Dividend payout ratio: 18.38% of net profits

Recently Columbia Sportswear Company has paid out, on average, around 18.38% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 1.47% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Columbia Sportswear Company shareholders could enjoy a 1.47% return on their shares, in the form of dividend payments. In Columbia Sportswear Company's case, that would currently equate to about $1.04 per share.

While Columbia Sportswear Company's payout ratio might seem low, this can signify that Columbia Sportswear Company is investing more in its future growth.

Columbia Sportswear Company's most recent dividend payout was on 23 March 2020. The latest dividend was paid out to all shareholders who bought their shares by 9 March 2020 (the "ex-dividend date").

Have Columbia Sportswear Company's shares ever split?

Columbia Sportswear Company's shares were split on a 2:1 basis on 29 September 2014. So if you had owned 1 share the day before before the split, the next day you'd have owned 2 shares. This wouldn't directly have changed the overall worth of your Columbia Sportswear Company shares – just the quantity. However, indirectly, the new 50% lower share price could have impacted the market appetite for Columbia Sportswear Company shares which in turn could have impacted Columbia Sportswear Company's share price.

Columbia Sportswear Company share price volatility

Over the last 12 months, Columbia Sportswear Company's shares have ranged in value from as little as $51.82 up to $102.05. A popular way to gauge a stock's volatility is its "beta".

COLM.US volatility(beta: 0.57)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while Columbia Sportswear Company's is 0.5687. This would suggest that Columbia Sportswear Company's shares are less volatile than average (for this exchange).

Columbia Sportswear Company overview

Columbia Sportswear Company, together with its subsidiaries, designs, sources, markets, and distributes outdoor, active, and everyday lifestyle apparel, footwear, accessories, and equipment in the United States, Latin America, the Asia Pacific, Europe, the Middle East, Africa, and Canada. The company provides apparel, accessories, and equipment that are used in various activities, such as skiing, snowboarding, hiking, climbing, mountaineering, camping, hunting, fishing, trail running, water sports, yoga, golf, and adventure travel. It also offers footwear products that include lightweight hiking boots, trail running shoes, rugged cold weather boots for activities on snow and ice, sandals and shoes for use in water activities, and function-first fashion footwear and casual shoes for everyday use. The company sells its products under the Columbia, Mountain Hard Wear, SOREL, and prAna brand names through the company owned network of branded and outlet retail stores, brand-specific e-commerce sites, and concession-based arrangements with third-parties at branded outlet and shop-in-shop retail locations, as well as through independently operated specialty outdoor and sporting goods stores, sporting goods chains, department store chains, Internet retailers, and international distributors. As of December 31, 2019, it operated 143 retail stores. The company was founded in 1938 and is headquartered in Portland, Oregon.

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