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How to buy ASOS stock | $37.4155

Learn how to easily invest in ASOS stock.

ASOS Plc is an internet retail business based in the US. ASOS shares (ASOMY) are listed on the PINK and all prices are listed in US Dollars.

How to buy shares in ASOS

  1. Compare share trading platforms.Use our comparison table to help you find a platform that fits you.
  2. Open your brokerage account. Complete an application with your details.
  3. Confirm your payment details. Fund your account.
  4. Research the stock. Find the stock by name or ticker symbol – ASOMY – and research it before deciding if it's a good investment for you.
  5. Purchase now or later. Buy your desired number of shares with a market order or use a limit order to delay your purchase until the stock reaches a desired price.
  6. Check in on your investment. Optimize your portfolio by tracking your stock.

ASOS stock price (PINK: ASOMY)

Use our graph to track the performance of ASOMY stocks over time.

ASOS shares at a glance

Information last updated 2021-10-16.
Latest market close$37.42
52-week range$31.29 - $81.65
50-day moving average $42.81
200-day moving average $60.18
Wall St. target priceN/A
PE ratio 19.1574
Dividend yield N/A (0%)
Earnings per share (TTM) $1.72

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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

ASOS price performance over time

Historical closes compared with the close of $37.4155 from 2021-10-21

1 week (2021-10-15) 13.90%
1 month (2021-09-23) -18.47%
3 months (2021-07-23) -30.09%
6 months (2021-04-23) -49.45%
1 year (2020-10-22) -38.97%
2 years (2019-10-22) -16.22%
3 years (2018-10-22) 77.4325
5 years (2016-10-19) 64.356

Is ASOS under- or over-valued?

Valuing ASOS stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of ASOS's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

ASOS's P/E ratio

ASOS's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 19x. In other words, ASOS shares trade at around 19x recent earnings.

ASOS's PEG ratio

ASOS's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 0.7848. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into ASOS's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.


ASOS's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $253.2 million.

The EBITDA is a measure of a ASOS's overall financial performance and is widely used to measure a its profitability.

ASOS financials

Revenue TTM $3.9 billion
Operating margin TTM 4.91%
Gross profit TTM $1.8 billion
Return on assets TTM 4.93%
Return on equity TTM 13.92%
Profit margin 3.28%
Book value $10.38
Market capitalisation $3.3 billion

TTM: trailing 12 months

ASOS share dividends

We're not expecting ASOS to pay a dividend over the next 12 months.

ASOS share price volatility

Over the last 12 months, ASOS's shares have ranged in value from as little as $31.29 up to $81.65. A popular way to gauge a stock's volatility is its "beta".

Beta is a measure of a share's volatility in relation to the market. The market (PINK average) beta is 1, while ASOS's is 2.7119. This would suggest that ASOS's shares are significantly more volatile than the average for this exchange and represent a higher risk.

ASOS overview

ASOS Plc operates as an online fashion retailer in the United Kingdom, the United States, Australia, France, Germany, Spain, Italy, Sweden, the Netherlands, Denmark, Poland, and Russia. It offers womenswear and menswear products. The company sells approximately 85,000 products under the ASOS Design, ASOS Edition, ASOS 4505, and Collusion brands, a well as other global and local third-party brands products primarily through its website, asos. com, as well as through social media platforms. It is also involved in marketing staff employment and payment processing businesses. The company was founded in 2000 and is headquartered in London, the United Kingdom. .

Frequently asked questions

What percentage of ASOS is owned by institutions?
Currently 0.005% of ASOS shares are held by institutions.
When does the fiscal year end for ASOS?
ASOS's fiscal year ends in August.
Where is ASOS based?
ASOS's address is: Greater London House, London, United Kingdom, NW1 7FB
What is ASOS's ISIN number?
ASOS's international securities identification number is: US00212V1052
What is ASOS's CUSIP number?
ASOS's Committee on Uniform Securities Identification Procedures number is: 00212V105

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