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Advertising stocks

Ready to invest in the marketing industry? Consider these 4 stocks.

The best advertising stocks depend on your portfolio and investment goals — while volatility can be ideal for day traders, long-term investors will want to look to stocks with steadier gains over time.

How to buy advertising stocks

Sign up with an online broker or platform to invest in one of more of these advertising stocks.

  1. Compare share trading platforms. Use our comparison table to narrow down top brokers by fees and bonuses.
  2. Open and fund your brokerage account. You’ll need personal and financial details, like your contact and bank information.
  3. Search for the stock you're interested in. Find the stock by name or ticker symbol, like IPG or FLNT.
  4. Decide on how many to buy. Some brokers will allow you to purchase fractional shares, while others require you to purchase whole shares.
  5. Choose an order type. Invest in the advertising stocks now with a market order or use a limit order to delay your purchase until the stock reaches your desired price.
  6. Buy the stock. Tap or click the Buy button on your brokerage account. Once you’ve invested in the marketing industry, track how your stock performs to decide when it’s time to sell.

Take a deeper dive into advertising stocks

We round up a selection of stocks in or related to the marketing industry, weighting the list more heavily towards popular mid- and large-cap US stocks.

1. The Interpublic Group of Companies (IPG)

The Interpublic Group of Companies, Inc. provides advertising and marketing services worldwide. It operates in two segments, Integrated Agency Networks (IAN) and IPG DXTRA.

The Interpublic Group of Companies stock opened the day at $32.52 after a previous close of $31.93. The latest price was $33.08 (25 minute delay). The Interpublic Group of Companies is listed on the NYSE, has a trailing 12-month revenue of around USD8.4 billion and employs 50,200 staff.

  • Market capitalization: $13,418,055,680
  • P/E ratio: 18.1726
  • PEG ratio: 6.892

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2. Fluent (FLNT)

Fluent, Inc. provides data-driven digital marketing services primarily in the United States. The company also offers customer acquisition services by operating digital marketing campaigns, through which the company connects its advertiser clients with consumers.

Fluent stock opened the day at $2.55 after a previous close of $2.52. The latest price was $2.60 (25 minute delay). Fluent is listed on the NASDAQ, has a trailing 12-month revenue of around USD$302 million and employs 220 staff.

  • Market capitalization: $202,570,112

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3. Omnicom Group (OMC)

Omnicom Group Inc. , together with its subsidiaries, provides advertising, marketing, and corporate communications services. It provides a range of services in the areas of advertising, customer relationship management, public relations, and healthcare.

Omnicom Group stock opened the day at $79.30 after a previous close of $78.31. The latest price was $80.05 (25 minute delay). Omnicom Group is listed on the NYSE, has a trailing 12-month revenue of around USD$14 billion and employs 64,100 staff.

  • Market capitalization: $15,437,375,488
  • P/E ratio: 11.5718
  • PEG ratio: 1.1753

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4. WPP (WPP)

WPP plc, a creative transformation company, provides communications, experience, commerce, and technology services in North America, the United Kingdom, Western Continental Europe, the Asia Pacific, Latin America, Africa, the Middle East, and Central and Eastern Europe. The company operates through three segments: Global Integrated Agencies, Public Relations, and Specialist Agencies. It engages in the planning and creation of marketing and branding campaigns; design and production of advertisements across all media; and provision of media buying services, including strategy and business development, media investment, data and technology, and content.

WPP stock opened the day at $69.16 after a previous close of $69.69. The latest price was $68.13 (25 minute delay). WPP is listed on the NYSE, has a trailing 12-month revenue of around USD$12 billion and employs 99,830 staff.

  • Market capitalization: $15,650,112,512
  • PEG ratio: 1.8262

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Compare trading platforms

Compare online trading platforms by fees, asset types and bonuses to find the best for your investment in advertising stocks.
Name Product Stock trade fee Asset types Minimum deposit to open Signup bonus
Sofi Invest
$0
Stocks, ETFs, Cryptocurrency
$1
Get one free stock worth up to $1,000
Open an account
A free way to invest in stocks, ETFs and crypto.
Robinhood
$0
Stocks, Options, ETFs
$0
Free stock (chosen randomly with a value anywhere between $2.50 and $200)
Sign up using the "go to site" link
Make unlimited commission-free trades in stocks, funds, and options with Robinhood Financial.
Public
$0
Stocks, ETFs
$0
Download and sign up with Public.com; approved accounts receive a free stock slice worth up to $70, selected from 9 popular stocks.
Open an account
Commission-free trading in stocks and ETFs with a social networking twist.
Webull
$0
Stocks, Options, ETFs
$0
Get one free stock valued between $3.00 and $300 when you open an account, one more with a deposit
Open an account
Margin financing rates start at 3.99%. No monthly subscription fees for margin.
TD Ameritrade
$0
or $25 broker-assisted
Stocks, Bonds, Options, Mutual funds, ETFs, Currencies
$0
TD Ameritrade features $0 commission for online stock trades. Online options fees are $0.65/contract.
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Compare up to 4 providers

*Signup bonus information updated weekly.

The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

Bottom line

While it’s possible to turn a profit investing in advertising stocks, keep in mind that — like any investment — advertising stocks are not immune to risk. These stocks are subject to fluctuating conditions — both in the market and in the marketing industry, so carefully vet your picks before you invest. And if you’re new to investing, or if it’s been awhile since you’ve taken a critical look at your investing accounts, compare brokers to make sure you’re getting the best features in your trading account.

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