How to buy Sturm Ruger-and-Company stock | $65.07

Sturm, Ruger & Company, Inc is an aerospace & defense business based in the US. Sturm Ruger-and-Company shares (RGR) are listed on the NYSE and all prices are listed in US Dollars. Sturm Ruger-and-Company employs 1,609 staff and has a trailing 12-month revenue of around USD$504.7 million.

How to buy shares in Sturm Ruger-and-Company

1. Compare share trading platforms. If you're a beginner, look for a platform with low commissions, expert ratings and investment tools to track your portfolio. Narrow down top brands with our comparison table.
2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and bank information. Fund your account with a bank transfer, credit card or debit card.
3. Search for Sturm Ruger-and-Company. Find the stock by name or ticker symbol: RGR. Research its history to confirm it's a solid investment against your financial goals.
4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until Sturm Ruger-and-Company reaches your desired price. To spread out your purchase, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
5. Decide on how many to buy. At last close price of USD$65.07, weigh your budget against a diversified portfolio that can minimize risk through the market's ups and downs. You may be able to buy a fractional share of Sturm Ruger-and-Company, depending on your broker.
6. Check in on your investment. Congratulations, you own a part of Sturm Ruger-and-Company. Optimize your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

Sturm Ruger-and-Company share price

Use our graph to track the performance of RGR stocks over time.

Sturm Ruger-and-Company shares at a glance

• Key figures

Information last updated 2020-12-29.

Latest market close	USD$65.07
52-week range	USD$35.544 - USD$84.3825
50-day moving average	USD$63.5715
200-day moving average	USD$69.3845
Wall St. target price	USD$81
PE ratio	17.152
Dividend yield	USD$1.51 (2.27%)
Earnings per share (TTM)	USD$3.743

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Is it a good time to buy Sturm Ruger-and-Company stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Technical Analysis of Sturm, Ruger & Company, Inc by TradingView

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

Sturm Ruger-and-Company price performance over time

Historical closes compared with the close of $65.07 from 2020-12-31

1 week (2021-01-08)	-8.51%
1 month (2020-12-16)	-0.09%
3 months (2020-10-16)	-2.19%
6 months (2020-07-16)	-17.26%

1 year (2020-01-16)	26.20%
2 years (2019-01-16)	16.59%
3 years (2018-01-16)	20.72%
5 years (2016-01-15)	22.17%

Is Sturm Ruger-and-Company under- or over-valued?

Valuing Sturm Ruger-and-Company stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Sturm Ruger-and-Company's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

Sturm Ruger-and-Company's P/E ratio

Sturm Ruger-and-Company's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 17x. In other words, Sturm Ruger-and-Company shares trade at around 17x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

Sturm Ruger-and-Company's EBITDA

Sturm Ruger-and-Company's EBITDA (earnings before interest, taxes, depreciation and amortisation) is USD$115.5 million.

The EBITDA is a measure of a Sturm Ruger-and-Company's overall financial performance and is widely used to measure a its profitability.

Sturm Ruger-and-Company financials

Revenue TTM	USD$504.7 million
Operating margin TTM	17.23%
Gross profit TTM	USD$99.5 million
Return on assets TTM	17.01%
Return on equity TTM	25.78%
Profit margin	13.25%
Book value	$13.791
Market capitalisation	USD$1.1 billion

TTM: trailing 12 months

Shorting Sturm Ruger-and-Company shares

There are currently 1.1 million Sturm Ruger-and-Company shares held short by investors – that's known as Sturm Ruger-and-Company's "short interest". This figure is 31.1% down from 1.6 million last month.

There are a few different ways that this level of interest in shorting Sturm Ruger-and-Company shares can be evaluated.

Sturm Ruger-and-Company's "short interest ratio" (SIR)

Sturm Ruger-and-Company's "short interest ratio" (SIR) is the quantity of Sturm Ruger-and-Company shares currently shorted divided by the average quantity of Sturm Ruger-and-Company shares traded daily (recently around 321079.82708934). Sturm Ruger-and-Company's SIR currently stands at 3.47. In other words for every 100,000 Sturm Ruger-and-Company shares traded daily on the market, roughly 3470 shares are currently held short.

However Sturm Ruger-and-Company's short interest can also be evaluated against the total number of Sturm Ruger-and-Company shares, or, against the total number of tradable Sturm Ruger-and-Company shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Sturm Ruger-and-Company's short interest could be expressed as 0.06% of the outstanding shares (for every 100,000 Sturm Ruger-and-Company shares in existence, roughly 60 shares are currently held short) or 0.0804% of the tradable shares (for every 100,000 tradable Sturm Ruger-and-Company shares, roughly 80 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Sturm Ruger-and-Company.

Find out more about how you can short Sturm Ruger-and-Company stock.

Sturm Ruger-and-Company share dividends

Dividend payout ratio: 172.2% of net profits

Recently Sturm Ruger-and-Company has paid out, on average, around 172.2% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 2.27% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Sturm Ruger-and-Company shareholders could enjoy a 2.27% return on their shares, in the form of dividend payments. In Sturm Ruger-and-Company's case, that would currently equate to about $1.51 per share.

Sturm Ruger-and-Company's payout ratio would broadly be considered high, and as such this stock could appeal to those looking to generate an income. Bear in mind however that companies should normally also look to re-invest a decent amount of net profits to ensure future growth.

Sturm Ruger-and-Company's most recent dividend payout was on 27 November 2020. The latest dividend was paid out to all shareholders who bought their shares by 12 November 2020 (the "ex-dividend date").

Have Sturm Ruger-and-Company's shares ever split?

Sturm Ruger-and-Company's shares were split on a 2:1 basis on 17 September 1996. So if you had owned 1 share the day before before the split, the next day you'd have owned 2 shares. This wouldn't directly have changed the overall worth of your Sturm Ruger-and-Company shares – just the quantity. However, indirectly, the new 50% lower share price could have impacted the market appetite for Sturm Ruger-and-Company shares which in turn could have impacted Sturm Ruger-and-Company's share price.

Sturm Ruger-and-Company share price volatility

Over the last 12 months, Sturm Ruger-and-Company's shares have ranged in value from as little as $35.544 up to $84.3825. A popular way to gauge a stock's volatility is its "beta".

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Sturm Ruger-and-Company's is 0.2777. This would suggest that Sturm Ruger-and-Company's shares are less volatile than average (for this exchange).

Sturm Ruger-and-Company overview

Sturm, Ruger & Company, Inc., together with its subsidiaries, designs, manufactures, and sells firearms under the Ruger name and trademark in the United States. It operates in two segments, Firearms and Castings. The company provides single-shot, autoloading, bolt-action, and sporting rifles; rimfire and centerfire autoloading pistols; single-action and double-action revolvers; and firearms accessories and replacement parts. The company also manufactures and sells steel investment castings and metal injection molding (MIM) parts. It sells its firearm products through independent wholesale distributors principally to the commercial sporting market; and castings and MIM parts directly or through manufacturers' representatives. The company also exports its firearm products through a network of commercial distributors and directly to foreign customers comprising primarily of law enforcement agencies and foreign governments. Sturm, Ruger & Company, Inc. was founded in 1949 and is based in Southport, Connecticut.

Frequently asked questions

• What percentage of Sturm Ruger-and-Company is owned by insiders or institutions?

  Currently 3.745% of Sturm Ruger-and-Company shares are held by insiders and 82.59% by institutions.

• How many people work for Sturm Ruger-and-Company?

  Latest data suggests 1,609 work at Sturm Ruger-and-Company.

• When does the fiscal year end for Sturm Ruger-and-Company?

  Sturm Ruger-and-Company's fiscal year ends in December.

• Where is Sturm Ruger-and-Company based?

  Sturm Ruger-and-Company's address is: 1 Lacey Place, Southport, CT, United States, 06890

• What is Sturm Ruger-and-Company's ISIN number?

  Sturm Ruger-and-Company's international securities identification number is: US8641591081

• What is Sturm Ruger-and-Company's CUSIP number?

  Sturm Ruger-and-Company's Committee on Uniform Securities Identification Procedures number is: 864159108