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Purple Innovation, Inc is a furnishings, fixtures & appliances business based in the US. Purple Innovation shares (PRPL) are listed on the NASDAQ and all prices are listed in US Dollars. Purple Innovation employs 850 staff and has a trailing 12-month revenue of around USD$598.9 million.
|Latest market close||USD$26.68|
|52-week range||USD$4.42 - USD$33.37|
|50-day moving average||USD$29.4983|
|200-day moving average||USD$22.3642|
|Wall St. target price||USD$34.89|
|Dividend yield||N/A (0%)|
|Earnings per share (TTM)||USD$0.055|
The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.
The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.
This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.
|1 week (2021-01-08)||-22.24%|
|1 month (2020-12-15)||-3.09%|
|3 months (2020-10-15)||-13.68%|
|6 months (2020-07-15)||38.02%|
|1 year (2020-01-15)||136.73%|
|2 years (2019-01-15)||360.00%|
|3 years (2018-01-12)||164.87%|
|5 years (2016-01-15)||179.08%|
Valuing Purple Innovation stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Purple Innovation's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.
Purple Innovation's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 539x. In other words, Purple Innovation shares trade at around 539x recent earnings.
That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.
Purple Innovation's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.4418. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.
The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Purple Innovation's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.
Purple Innovation's EBITDA (earnings before interest, taxes, depreciation and amortisation) is USD$74.7 million.
The EBITDA is a measure of a Purple Innovation's overall financial performance and is widely used to measure a its profitability.
|Revenue TTM||USD$598.9 million|
|Operating margin TTM||11.1%|
|Gross profit TTM||USD$189 million|
|Return on assets TTM||14.63%|
|Return on equity TTM||1.13%|
|Market capitalisation||USD$1.8 billion|
TTM: trailing 12 months
There are currently 3.1 million Purple Innovation shares held short by investors – that's known as Purple Innovation's "short interest". This figure is 11.9% down from 3.5 million last month.
There are a few different ways that this level of interest in shorting Purple Innovation shares can be evaluated.
Purple Innovation's "short interest ratio" (SIR) is the quantity of Purple Innovation shares currently shorted divided by the average quantity of Purple Innovation shares traded daily (recently around 1.2 million). Purple Innovation's SIR currently stands at 2.63. In other words for every 100,000 Purple Innovation shares traded daily on the market, roughly 2630 shares are currently held short.
However Purple Innovation's short interest can also be evaluated against the total number of Purple Innovation shares, or, against the total number of tradable Purple Innovation shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Purple Innovation's short interest could be expressed as 0.05% of the outstanding shares (for every 100,000 Purple Innovation shares in existence, roughly 50 shares are currently held short) or 0.0601% of the tradable shares (for every 100,000 tradable Purple Innovation shares, roughly 60 shares are currently held short).
Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Purple Innovation.
Find out more about how you can short Purple Innovation stock.
We're not expecting Purple Innovation to pay a dividend over the next 12 months.
Over the last 12 months, Purple Innovation's shares have ranged in value from as little as $4.42 up to $33.37. A popular way to gauge a stock's volatility is its "beta".
Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while Purple Innovation's is 1.7018. This would suggest that Purple Innovation's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).
Purple Innovation, Inc. designs and manufactures mattresses, pillows, and cushions. It also offers sheets, mattress protector, bed frames, seat cushions, and weighted blanket and duvets. The company markets and sells its products through direct-to-consumer online channels, retail brick-and-mortar wholesale partners, and third-party online retailers, as well as through its factory outlet and the company owned showrooms. Purple Innovation, Inc. was founded in 2010 and is headquartered in Lehi, Utah.
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