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How to buy Instacart stock when it goes public

Here's everything we know so far about the Instacart IPO.

Updated . What changed?

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There's speculation that Instacart may be planning an IPO soon. The company raised $200 million in October, fueling IPO rumors. And with the passing of Proposition 22 in California, Instacart will be allowed to classify their workers as contractors instead of employees, which removes a major blocker for the company.

Reports have suggested that an IPO could happen as early as 2021, but nothing is set in stone yet.

Latest updates

Thursday, November 12: Instacart taps Goldman Sachs to lead its IPO.

Thursday, November 5: Proposition 22 in California is passed, allowing gig economy companies — Instacart included — to classify their workers as contractors instead of employees.

What we know about the Instacart IPO

Instacart plans to go public with a $30 billion valuation and Goldman Sachs helming the deal, according to Reuters. But Instacart has yet to file a viewable Form S-1 with the US Securities and Exchange Commission, so little more is known about the grocery delivery service’s pending IPO.

There’s no news yet about how much the stock will cost when it goes public. It’s expected to launch in 2021. We’ll update this page with information as it becomes available.

How to buy shares in Instacart when it goes public

Once Instacart goes public, you'll need a brokerage account to invest. Consider opening a brokerage account today so you're ready as soon as the stock hits the market.

  1. Compare share trading platforms. If you're a beginner, look for a platform with low commissions, expert ratings and investment tools to track your portfolio. Narrow down top brands with our comparison table.
  2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and bank information. Fund your account with a bank transfer, credit card or debit card.
  3. Search for Instacart. Find the stock by name or ticker symbol. Research its history to confirm it's a solid investment against your financial goals.
  4. Purchase now or later. Buy immediately with a market order or use a limit order to delay your purchase until Instacart reaches your desired price. To spread out your purchase, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
  5. Decide on how many to buy. Weigh your budget against a diversified portfolio that can minimize risk through the market's ups and downs. You may be able to buy a fractional share of Instacart, depending on your broker.
  6. Check in on your investment. Congratulations, you own a part of Instacart. Optimize your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

How do similar companies perform?

It's impossible to predict how any stock will perform — and IPOs can be particularly volatile. But evaluating the performance of companies like Instacart can be useful in determining how the market is performing and whether now is a good time to invest in this industry. Select a company to learn more about what they do and how their stock performs, including market capitalization, the price-to-earnings (P/E) ratio, price/earnings-to-growth (PEG) ratio and dividend yield. While this list includes a selection of the most well-known and popular stocks, it doesn't include every stock available.

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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

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