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How to buy Guild Esports stock when it goes public

Here's everything we know so far about the Guild Esports IPO.

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Guild Esports stock is not yet available to purchase on any exchange. But it's expected to go public soon. Here's what we know — and how to buy in when it launches.

What we know about the Guild Esports IPO

Guild Esports has announced that it's planning an IPO on the London Stock Exchange (LSE). But there's no news yet about how much the stock will cost when it goes public. And no date has been set for when the stock will be publicly available.

While esports is a growing industry, it's still relatively new, and Guild will be one of the first major brands to launch on the LSE. To invest from the US, you'll need an account with an international brokerage, like Interactive Brokers or Schwab Global.

If you don't want to invest internationally, you can also invest in US-based esports companies, like Blizzard and EA. To invest in companies listed on US stock exchanges, you can use an international brokerage account or a domestic brokerage account, like Robinhood or Webull.

How to buy shares in Guild Esports when it goes public

Once Guild Esports goes public, you'll need a brokerage account to invest. Consider opening a brokerage account today so you're ready as soon as the stock hits the market.

  1. Compare share trading platforms. If you're a beginner, look for a platform with low commissions, expert ratings and investment tools to track your portfolio. Narrow down top brands with our comparison table.
  2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and bank information. Fund your account with a bank transfer, credit card or debit card.
  3. Search for Guild Esports. Find the stock by name or ticker symbol. Research its history to confirm it's a solid investment against your financial goals.
  4. Purchase now or later. Buy immediately with a market order or use a limit order to delay your purchase until Guild Esports reaches your desired price. To spread out your purchase, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
  5. Decide on how many to buy. Weigh your budget against a diversified portfolio that can minimize risk through the market's ups and downs. You may be able to buy a fractional share of Guild Esports, depending on your broker.
  6. Check in on your investment. Congratulations, you own a part of Guild Esports. Optimize your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

How do similar companies perform?

It's impossible to predict how any stock will perform — and IPOs can be particularly volatile. But evaluating the performance of companies like Guild Esports can be useful in determining how the market is performing and whether now is a good time to invest in this industry. Select a company to learn more about what they do and how their stock performs, including market capitalization, the price-to-earnings (P/E) ratio, price/earnings-to-growth (PEG) ratio and dividend yield. While this list includes a selection of the most well-known and popular stocks, it doesn't include every stock available.

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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

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