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How to buy Diageo stock
Learn how to easily invest in Diageo stock.
Diageo plc is a beverages-wineries & distilleries business based in the US. Diageo shares (DEO) are listed on the NYSE and all prices are listed in US Dollars. Diageo employs 27,783 staff and has a trailing 12-month revenue of around 0.00.
How to buy shares in Diageo
- Compare share trading platforms. Use our comparison table to help you find a platform that fits you.
- Open your brokerage account. Complete an application with your details.
- Confirm your payment details. Fund your account.
- Research the stock. Find the stock by name or ticker symbol – DEO – and research it before deciding if it's a good investment for you.
- Purchase now or later. Buy your desired number of shares with a market order or use a limit order to delay your purchase until the stock reaches a desired price.
- Check in on your investment. Optimize your portfolio by tracking your stock.
Diageo stock price (NYSE: DEO)Use our graph to track the performance of DEO stocks over time.
Diageo shares at a glance
|Latest market close||$204.60|
|52-week range||$150.31 - $223.14|
|50-day moving average||$210.13|
|200-day moving average||$196.04|
|Wall St. target price||$227.94|
|Dividend yield||$0.726 (1.92%)|
|Earnings per share (TTM)||$6.20|
Buy Diageo shares from these brokeragesCompare special offers, low fees and a wide range of types of investments among top trading platforms.
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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.
Is it a good time to buy Diageo stock?
The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.
This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.
Diageo price performance over time
|1 week (2022-01-13)||-1.42%|
|1 month (2021-12-20)||-3.36%|
|3 months (2021-10-20)||1.47%|
|6 months (2021-07-20)||8.63%|
|1 year (2021-01-20)||27.45%|
|2 years (2020-01-17)||19.86%|
|3 years (2019-01-18)||43.94%|
|5 years (2017-01-20)||90.61%|
Is Diageo stock undervalued or overvalued?
Valuing Diageo stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Diageo's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.
Diageo's P/E ratio
Diageo's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 34x. In other words, Diageo shares trade at around 34x recent earnings.
That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.
Diageo's PEG ratio
Diageo's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 3.4512. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.
The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Diageo's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.
Diageo's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $4.1 billion.
The EBITDA is a measure of a Diageo's overall financial performance and is widely used to measure a its profitability.
|Revenue TTM||$12.7 billion|
|Operating margin TTM||29.46%|
|Gross profit TTM||$7.7 billion|
|Return on assets TTM||7.19%|
|Return on equity TTM||3892.02%|
|Market capitalisation||$118.1 billion|
TTM: trailing 12 months
Diageo share dividends
Dividend payout ratio: 6.32% of net profits
Recently Diageo has paid out, on average, around 6.32% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 1.92% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Diageo shareholders could enjoy a 1.92% return on their shares, in the form of dividend payments. In Diageo's case, that would currently equate to about $0.726 per share.
While Diageo's payout ratio might seem low, this can signify that Diageo is investing more in its future growth.
Diageo's most recent dividend payout was on 12 October 2021. The latest dividend was paid out to all shareholders who bought their shares by 25 August 2021 (the "ex-dividend date").
Have Diageo's shares ever split?
Diageo's shares were split on a 2:1 basis on 27 October 1991. So if you had owned 1 share the day before before the split, the next day you'd have owned 2 shares. This wouldn't directly have changed the overall worth of your Diageo shares – just the quantity. However, indirectly, the new 50% lower share price could have impacted the market appetite for Diageo shares which in turn could have impacted Diageo's share price.
Diageo share price volatility
Over the last 12 months, Diageo's shares have ranged in value from as little as $150.3057 up to $223.14. A popular way to gauge a stock's volatility is its "beta".
Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Diageo's is 0.4024. This would suggest that Diageo's shares are less volatile than average (for this exchange).
Diageo plc, together with its subsidiaries, produces, markets, and sells alcoholic beverages worldwide. The company offers scotch, whisky, gin, vodka, rum, ready to drink products, Irish cream liqueur, raki, liqueur, wine, tequila, Canadian whisky, American whiskey, cachaca, and brandy, as well as beer, including cider and non-alcoholic products. It provides its products primarily under the Johnnie Walker, Smirnoff, Captain Morgan, Baileys, Tanqueray, and Guinness brands. The company has operations in North America, Europe, Turkey, Africa, Latin America, the Caribbean, the Asia Pacific, and internationally. The company was incorporated in 1886 and is headquartered in London, the United Kingdom. .
Diageo in the news
Hoese & Co LLP Buys Ecolab Inc, AerCap Holdings NV, UnitedHealth Group Inc, Sells Manulife ...
Boston Beer (SAM) Down Above 10% on Slashed 2021 Earnings View
17 Capital Partners, Llc Buys Crown Castle International Corp, Constellation Brands Inc, SPDR ...
Frequently asked questionsWhat percentage of Diageo is owned by insiders or institutions?
Currently 0.005% of Diageo shares are held by insiders and 9.467% by institutions. How many people work for Diageo?
Latest data suggests 27,783 work at Diageo. When does the fiscal year end for Diageo?
Diageo's fiscal year ends in June. Where is Diageo based?
Diageo's address is: Lakeside Drive, London, United Kingdom, NW10 7HQ What is Diageo's ISIN number?
Diageo's international securities identification number is: US25243Q2057 What is Diageo's CUSIP number?
Diageo's Committee on Uniform Securities Identification Procedures number is: 25243Q205
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