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How to buy Coca-Cola stock
Learn how to buy Coca-Cola stock in 5 easy steps.
The Coca-Cola Company is a multinational beverage company that is best known for its Coca-Cola carbonated beverage. Coca Cola also has a wide variety of other beverage lines, such as Minute Maid, Zico Coconut Water, Honest Tea and the Mexican sparkling water brand Topo Chico. Founded in 1892 by pharmacist John Stith Pemberton, Coca-Cola is now one of the world's largest companies.
How to buy Coca-Cola stock
- Choose a stock trading platform. Use our comparison table or choose from our Top Picks below.
- Open an account. Provide your personal information and sign up.
- Fund your account. Deposit funds unto your account by linking your banking information or transfer funds from another trading account.
- Search for the stock name – KO. Search for the stock by name or ticker symbol.
- Buy the stock. Place your order. It's that simple.
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How has coronavirus impacted Coca-Cola's share price?
Since the stock market crash in March caused by coronavirus, Coca-Cola's share price has had significant positive movement.
Its last close price was $62.04, which is 3.08% up on its pre-crash value of $60.13 and 71.05% up on the lowest point reached during the March crash when the shares fell as low as $36.27.
If you had bought $1,000 worth of Coca-Cola shares at the start of February 2020, those shares would have been worth $641.15 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth $1.00.
Coca-Cola stock price (NYSE: KO)Use our graph to track the performance of KO stocks over time.
Coca-Cola shares at a glance
|52-week range||$53.23 - $65.27|
|50-day moving average||$60.15|
|200-day moving average||$61.03|
|Wall St. target price||$68.35|
|Dividend yield||$1.76 (3%)|
|Earnings per share (TTM)||$2.19|
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Is it a good time to buy Coca-Cola stock?
The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.
This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.
Coca-Cola price performance over time
Historical closes compared with the close of $62.04 from 2023-03-31
|1 week (2023-03-24)||1.87%|
|1 month (2023-03-01)||5.40%|
|3 months (2022-12-30)||-2.47%|
|6 months (2022-09-30)||10.75%|
|1 year (2022-03-28)||N/A|
|2 years (2021-04-01)||18.15%|
|3 years (2020-04-01)||56.96%|
|5 years (2018-03-29)||67.28%|
Is Coca-Cola stock undervalued or overvalued?
Valuing Coca-Cola stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of Coca-Cola's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.
Coca-Cola's P/E ratio
Coca-Cola's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 28x. In other words, Coca-Cola shares trade at around 28x recent earnings.
That's comparable to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29).
However, Coca-Cola's P/E ratio is best considered in relation to those of others within the beverages-non-alcoholic industry or those of similar companies.
- PepsiCo (PEP.US): 27.95
- Dr Pepper Snapple Group (DPS.US): 20.17
- Monster Beverage (MNST.US): 47.29
Coca-Cola's PEG ratio
Coca-Cola's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 3.6006. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.
The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Coca-Cola's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.
However, it's sensible to consider Coca-Cola's PEG ratio in relation to those of similar companies.
- PepsiCo (PEP.US): 3.10
- Dr Pepper Snapple Group (DPS.US): 2.23
- Monster Beverage (MNST.US): 3.40
Coca-Cola's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $13.5 billion.
The EBITDA is a measure of a Coca-Cola's overall financial performance and is widely used to measure a its profitability.
To put Coca-Cola's EBITDA into context you can compare it against that of similar companies.
- PepsiCo (PEP.US): USD$14.9 billion
- Dr Pepper Snapple Group (DPS.US): USD$1.6 billion
- Monster Beverage (MNST.US): USD$1.6 billion
|Revenue TTM||$43 billion|
|Operating margin TTM||28.49%|
|Gross profit TTM||$25 billion|
|Return on assets TTM||8.18%|
|Return on equity TTM||37.77%|
|Market capitalisation||$265.7 billion|
TTM: trailing 12 months
Coca-Cola share dividends
Dividend payout ratio: 71.77% of net profits
Recently Coca-Cola has paid out, on average, around 71.77% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 3% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), Coca-Cola shareholders could enjoy a 3% return on their shares, in the form of dividend payments. In Coca-Cola's case, that would currently equate to about $1.76 per share.
Coca-Cola's payout ratio would broadly be considered high, and as such this stock could appeal to those looking to generate an income. Bear in mind however that companies should normally also look to re-invest a decent amount of net profits to ensure future growth.
Coca-Cola's most recent dividend payout was on 2 April 2023. The latest dividend was paid out to all shareholders who bought their shares by 15 March 2023 (the "ex-dividend date").
Coca-Cola's dividend payout ratio is perhaps best considered in relation to those of similar companies.
- PepsiCo (PEP.US): 67.75%
- Dr Pepper Snapple Group (DPS.US): 0.00% (does not pay dividend)
- Monster Beverage (MNST.US): 0.00% (does not pay dividend)
Have Coca-Cola's shares ever split?
Coca-Cola's shares were split on a 2:1 basis on 12 August 2012. So if you had owned 1 share the day before before the split, the next day you'd have owned 2 shares. This wouldn't directly have changed the overall worth of your Coca-Cola shares – just the quantity. However, indirectly, the new 50% lower share price could have impacted the market appetite for Coca-Cola shares which in turn could have impacted Coca-Cola's share price.
Coca-Cola share price volatility
Over the last 12 months, Coca-Cola's shares have ranged in value from as little as $53.2313 up to $65.268. A popular way to gauge a stock's volatility is its "beta".
Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Coca-Cola's is 0.5395. This would suggest that Coca-Cola's shares are less volatile than average (for this exchange).
To put Coca-Cola's beta into context you can compare it against those of similar companies.
- PepsiCo (PEP.US): 0.5419
- Monster Beverage (MNST.US): 0.8685
The Coca-Cola Company, a beverage company, manufactures, markets, and sells various nonalcoholic beverages worldwide. The company provides sparkling soft drinks, sparkling flavors; water, sports, coffee, and tea; juice, value-added dairy, and plant-based beverages; and other beverages. It also offers beverage concentrates and syrups, as well as fountain syrups to fountain retailers, such as restaurants and convenience stores. The company sells its products under the Coca-Cola, Diet Coke/Coca-Cola Light, Coca-Cola Zero Sugar, Diet Coke, Cherry Coke, Fanta Orange, Fanta Zero Orange, Fanta Zero Sugar, Fanta Apple, Sprite, Sprite Zero Sugar, Simply Orange, Simply Apple, Simply Grapefruit, Fresca, Schweppes, Thums Up, Aquarius, Ayataka, BODYARMOR, Ciel, Costa, Dasani, dogadan, FUZE TEA, Georgia, glacéau smartwater, glacéau vitaminwater, Gold Peak, Ice Dew, I LOHAS, Powerade, Topo Chico, AdeS, Del Valle, fairlife, innocent, Minute Maid, and Minute Maid Pulpy brands. It operates through a network of independent bottling partners, distributors, wholesalers, and retailers, as well as through bottling and distribution operators. The company was founded in 1886 and is headquartered in Atlanta, Georgia. .
Frequently asked questionsWhat percentage of Coca-Cola is owned by insiders or institutions?
Currently 0.667% of Coca-Cola shares are held by insiders and 72.071% by institutions. How many people work for Coca-Cola?
Latest data suggests 82,500 work at Coca-Cola. When does the fiscal year end for Coca-Cola?
Coca-Cola's fiscal year ends in December. Where is Coca-Cola based?
Coca-Cola's address is: One Coca-Cola Plaza, Atlanta, GA, United States, 30313 What is Coca-Cola's ISIN number?
Coca-Cola's international securities identification number is: US1912161007 What is Coca-Cola's CUSIP number?
Coca-Cola's Committee on Uniform Securities Identification Procedures number is: 191216100
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