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How to buy The Coca-Cola Company stock | 50.03

Own The Coca-Cola Company stock in just a few minutes.

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The Coca-Cola Company is a beverages—non-alcoholic business based in the US. The Coca-Cola Company shares (KO) are listed on the NYSE and all prices are listed in US Dollars. The Coca-Cola Company employs 86,200 staff and has a trailing 12-month revenue of around USD$33.5 billion.

How to buy shares in The Coca-Cola Company

  1. Compare share trading platforms. If you're a beginner, look for a platform with low commissions, expert ratings and investment tools to track your portfolio. Narrow down top brands with our comparison table.
  2. Open and fund your brokerage account. Complete an application with your personal and financial details, like your ID and bank information. Fund your account with a bank transfer, credit card or debit card.
  3. Search for The Coca-Cola Company. Find the stock by name or ticker symbol: KO. Research its history to confirm it's a solid investment against your financial goals.
  4. Purchase now or later. Buy today with a market order or use a limit order to delay your purchase until The Coca-Cola Company reaches your desired price. To spread out your purchase, look into dollar-cost averaging, which smooths out buying at consistent intervals and amounts.
  5. Decide on how many to buy. At last close price of USD$50.03, weigh your budget against a diversified portfolio that can minimize risk through the market's ups and downs. You may be able to buy a fractional share of The Coca-Cola Company, depending on your broker.
  6. Check in on your investment. Congratulations, you own a part of The Coca-Cola Company. Optimize your portfolio by tracking how your stock — and even the business — performs with an eye on the long term. You may be eligible for dividends and shareholder voting rights on directors and management that can affect your stock.

How has coronavirus impacted The Coca-Cola Company's share price?

Since the stock market crash in March caused by coronavirus, The Coca-Cola Company's share price has had significant negative movement.

Its last market close was USD$50.03, which is 16.80% down on its pre-crash value of USD$60.13 and 37.94% up on the lowest point reached during the March crash when the shares fell as low as USD$36.27.

If you had bought USD$1,000 worth of The Coca-Cola Company shares at the start of February 2020, those shares would have been worth USD$641.15 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth USD$854.01.

The Coca-Cola Company share price

Use our graph to track the performance of KO stocks over time.

The Coca-Cola Company shares at a glance

Information last updated 2020-11-17.
Latest market close USD$50.03
52-week range USD$35.6548 - USD$58.5963
50-day moving average USD$50.2217
200-day moving average USD$47.9647
Wall St. target price USD$56.4
PE ratio 27.6943
Dividend yield USD$1.64 (3.05%)
Earnings per share (TTM) USD$1.93

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The value of any investment can go up or down depending on news, trends and market conditions. We are not investment advisers, so do your own due diligence to understand the risks before you invest.

Is it a good time to buy The Coca-Cola Company stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

This chart is not advice or a guarantee of success. Rather, it gauges the real-time recommendations of three popular technical indicators: moving averages, oscillators and pivots. Finder is not responsible for how your stock performs.

The Coca-Cola Company price performance over time

Historical closes compared with the close of $50.03 from 2020-10-16

1 week (2020-11-17) -6.80%
1 month (2020-10-23) -0.97%
3 months (2020-08-24) 4.29%
6 months (2020-05-22) 11.10%
1 year (2019-11-22) -5.66%
2 years (2018-11-23) 2.06%
3 years (2017-11-24) 9.05%
5 years (2015-11-24) 15.38%

Is The Coca-Cola Company under- or over-valued?

Valuing The Coca-Cola Company stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of The Coca-Cola Company's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

The Coca-Cola Company's P/E ratio

The Coca-Cola Company's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 28x. In other words, The Coca-Cola Company shares trade at around 28x recent earnings.

That's comparable to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29).

However, The Coca-Cola Company's P/E ratio is best considered in relation to those of others within the beverages—non-alcoholic industry or those of similar companies.

The Coca-Cola Company's PEG ratio

The Coca-Cola Company's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 4.6285. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into The Coca-Cola Company's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

However, it's sensible to consider The Coca-Cola Company's PEG ratio in relation to those of similar companies.

The Coca-Cola Company's EBITDA

The Coca-Cola Company's EBITDA (earnings before interest, taxes, depreciation and amortisation) is USD$11.3 billion.

The EBITDA is a measure of a The Coca-Cola Company's overall financial performance and is widely used to measure a its profitability.

To put The Coca-Cola Company's EBITDA into context you can compare it against that of similar companies.

The Coca-Cola Company financials

Revenue TTM USD$33.5 billion
Operating margin TTM 29.3%
Gross profit TTM USD$22.6 billion
Return on assets TTM 6.64%
Return on equity TTM 40.78%
Profit margin 24.9%
Book value $4.33
Market capitalisation USD$229.1 billion

TTM: trailing 12 months

Shorting The Coca-Cola Company shares

There are currently 24.2 million The Coca-Cola Company shares held short by investors – that's known as The Coca-Cola Company's "short interest". This figure is 24.3% up from 19.4 million last month.

There are a few different ways that this level of interest in shorting The Coca-Cola Company shares can be evaluated.

The Coca-Cola Company's "short interest ratio" (SIR)

The Coca-Cola Company's "short interest ratio" (SIR) is the quantity of The Coca-Cola Company shares currently shorted divided by the average quantity of The Coca-Cola Company shares traded daily (recently around 13.4 million). The Coca-Cola Company's SIR currently stands at 1.8. In other words for every 100,000 The Coca-Cola Company shares traded daily on the market, roughly 1800 shares are currently held short.

To gain some more context, you can compare The Coca-Cola Company's short interest ratio against those of similar companies.

However The Coca-Cola Company's short interest can also be evaluated against the total number of The Coca-Cola Company shares, or, against the total number of tradable The Coca-Cola Company shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case The Coca-Cola Company's short interest could be expressed as 0.01% of the outstanding shares (for every 100,000 The Coca-Cola Company shares in existence, roughly 10 shares are currently held short) or 0.0057% of the tradable shares (for every 100,000 tradable The Coca-Cola Company shares, roughly 6 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against The Coca-Cola Company.

Find out more about how you can short The Coca-Cola Company stock.

The Coca-Cola Company's environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like The Coca-Cola Company.

When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.

The Coca-Cola Company's total ESG risk score

Total ESG risk: 21.08

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and The Coca-Cola Company's overall score of 21.08 (as at 01/01/2019) is pretty good – landing it in it in the 37th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like The Coca-Cola Company is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

To gain some more context, you can compare The Coca-Cola Company's total ESG risk score against those of similar companies.

The Coca-Cola Company's environmental score

Environmental score: 8.2/100

The Coca-Cola Company's social score

Social score: 10.31/100

The Coca-Cola Company's governance score

Governance score: 1.57/100

The Coca-Cola Company's controversy score

Controversy score: 3/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. The Coca-Cola Company scored a 3 out of 5 for controversy – a middle-of-the-table result reflecting that The Coca-Cola Company hasn't always managed to keep its nose clean.

Wondering how that compares? Below are the controversy scores of similar companies.

Environmental, social, and governance (ESG) summary

The Coca-Cola Company was last rated for ESG on: 2019-01-01.

Total ESG score 21.08
Total ESG percentile 37.48
Environmental score 8.2
Social score 10.31
Governance score 1.57
Level of controversy 3

The Coca-Cola Company share dividends

85%

Dividend payout ratio: 85.42% of net profits

Recently The Coca-Cola Company has paid out, on average, around 85.42% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 3.05% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), The Coca-Cola Company shareholders could enjoy a 3.05% return on their shares, in the form of dividend payments. In The Coca-Cola Company's case, that would currently equate to about $1.64 per share.

The Coca-Cola Company's payout ratio would broadly be considered high, and as such this stock could appeal to those looking to generate an income. Bear in mind however that companies should normally also look to re-invest a decent amount of net profits to ensure future growth.

The Coca-Cola Company's most recent dividend payout was on 15 December 2020. The latest dividend was paid out to all shareholders who bought their shares by 30 November 2020 (the "ex-dividend date").

The Coca-Cola Company's dividend payout ratio is perhaps best considered in relation to those of similar companies.

Have The Coca-Cola Company's shares ever split?

The Coca-Cola Company's shares were split on a 2:1 basis on 13 August 2012. So if you had owned 1 share the day before before the split, the next day you'd have owned 2 shares. This wouldn't directly have changed the overall worth of your The Coca-Cola Company shares – just the quantity. However, indirectly, the new 50% lower share price could have impacted the market appetite for The Coca-Cola Company shares which in turn could have impacted The Coca-Cola Company's share price.

The Coca-Cola Company share price volatility

Over the last 12 months, The Coca-Cola Company's shares have ranged in value from as little as $35.6548 up to $58.5963. A popular way to gauge a stock's volatility is its "beta".

KO.US volatility(beta: 0.55)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while The Coca-Cola Company's is 0.5536. This would suggest that The Coca-Cola Company's shares are less volatile than average (for this exchange).

To put The Coca-Cola Company's beta into context you can compare it against those of similar companies.

The Coca-Cola Company overview

The Coca-Cola Company, a beverage company, manufactures, markets, and sells various nonalcoholic beverages worldwide. The company provides sparkling soft drinks; water, enhanced water, and sports drinks; juice, dairy, and plant?based beverages; tea and coffee; and energy drinks. It also offers beverage concentrates and syrups, as well as fountain syrups to fountain retailers, such as restaurants and convenience stores. The company sells its products under the Coca-Cola, Diet Coke/Coca-Cola Light, Coca-Cola Zero Sugar, Fanta, Fresca, Schweppes, Sprite, Thums Up, Aquarius, Ciel, Dasani, glacéau smartwater, glacéau vitaminwater, Ice Dew, I LOHAS, Powerade, Topo Chico, AdeS, Del Valle, fairlife, innocent, Minute Maid, Minute Maid Pulpy, Simply, ZICO, Ayataka, Costa, dogadan, FUZE TEA, Georgia, Gold Peak, HONEST TEA, and Kochakaden brands. It operates through a network of company-owned or controlled bottling and distribution operators, as well as through independent bottling partners, distributors, wholesalers, and retailers. The company was founded in 1886 and is headquartered in Atlanta, Georgia.

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