How to buy Google shares

Get a stake in the company that's made it its mission to organise the world's information.

You're probably familiar with Google, it pretty much powers our entire lives — whether we're looking up directions to the airport, wondering how many miles per hour tortoises travel*, or finding out exactly how you can invest in major technology companies. If you're wondering if you can buy shares in Google, you can — sort of.

You can't invest in Google specifically, but you can invest in its parent company, Alphabet. Alphabet also owns Fitbit, Waze, Nest and YouTube, among many others so you'd be investing in all of these brands in one fell swoop.

*If you're wondering, it's about 0.13 to 0.3 mph.

How to buy shares in Google (Alphabet)

  1. Open a brokerage account. Choose from our top broker picks or compare brokers in depth. To trade US shares you'll need to complete a W8-BEN form – typically part of the sign-up process.
  2. Fund your account. Add money to your account via bank transfer or debit card.
  3. Search the platform by ticker symbol. GOOGL in this case.
  4. Choose an order type. Place a market order (or limit order, if you want to try to hold out for a specific price) with your preferred number of shares or investment amount.
  5. Submit the order. It's that simple.

The whole process can take as little as 15 minutes. You'll need a smartphone or computer, an internet connection, your passport or driving licence and a means of payment.

Our top picks for where to buy Google (Alphabet) shares

Best for 0% commission stocks

Finder Award
eToro logo

Capital at risk. Fees apply. T&Cs apply

Copy picks from top traders
  • Commission-free trades
  • Fractional shares
  • Free to open an account

Best for active investing

IG logo

Capital at risk. T&Cs apply

Get up to £300 in free shares
  • Commission-free trades
  • 11,000+ stocks & ETFs
  • Advanced trading tools

Best for trading tools

Finder Award
CMC Markets logo

Capital at risk. T&Cs apply

Up to 3.3% AER on uninvested cash
  • Commission-free trades
  • 16,000+ stocks and ETFs
  • Fractional shares

Google (Alphabet) stock chart

Use our annotated Google (Alphabet) stock chart to see performance history. Tap or hover over the dots to read key updates.

Share dealing platform comparison

Table: sorted by promoted deals first
5 of 8 results
Finder Score Min. initial deposit Price per trade Frequent trader rate Platform fees
$50
£0
N/A
£0
Go to Site

Capital at risk

More info
Compare product selection
£0
£0
N/A
£0
Free share: Get 5 free Vanguard ETF shares when you deposit at least £50 to a new XTB account and purchase at least one stock or ETF within 7 days. Capital at risk. T&Cs apply.
Go to Site

Capital at risk

More info
Compare product selection
£1
£0
N/A
£0
Go to Site

Capital at risk

More info
Compare product selection
IG logo
IG
Free Trades
£0
£0
N/A
£0
Free share: Get up to £300 in free shares when you invest at least £300 in your first 30 days then maintain your investments for 3 months. Use code WELCOME300. Capital at risk. T&Cs apply.
Go to Site

Capital at risk

More info
Compare product selection
Robinhood logo
Robinhood
Free Trades
£0
£0
N/A
£0
Free share: Get a free share worth up to $175 when you join. Capital at risk. T&Cs apply.
Go to Site

Capital at risk

More info
Compare product selection
loading
Showing 5 of 8 results

Finder Score for trading platforms

To make comparing even easier we came up with the Finder Score. Costs, features, ease and range of investments across 30+ platforms are all weighted and scaled to produce a score out of 10. The higher the score the better the platform – simple.

Read the full methodology
These providers cover a wide range of stocks, but we can't guarantee they'll all offer this stock.

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.


So how big is Google?

Rather um, big. In fact, this is how Google's market cap ($3.5 trillion) compares to the GDP of countries.

Countries with a smaller GDP than Google's market cap

Countries whose GDPs combined match Google's market cap

Is it a good time to buy Google (Alphabet) stock?

Review technicals and fundamentals to help you determine if now's a good time for you to invest.

Technical analysis

View Google (Alphabet)'s price performance, share price volatility, historical data and technicals.

The gauge below shows real-time ratings that are based on 26 popular indicators such as moving averages, for specific time periods. It's not a recommendation but is simply technical analysis that can form part of your research.

Finder might not agree with the analysis and we take no responsibility. We also give no representations or warranty on the accuracy or completeness of the information provided on this page.

Historical closes compared with the last close of $359.51

1 week (2026-11-01) -0.67%
1 month (2026-10-08) -2.66%
3 months (2026-08-08) 6.99%
6 months (2026-05-08) 8.94%
1 year (2025-11-08) 97.53%
2 years (2024-11-08) 92.74%
3 years (2023-11-08) 186.64%
5 years (2021-11-08) 183.15%
Promoted
eToro
Invest in Google (Alphabet) shares
Finder AwardFree Trades
  • Over 5,500+ stocks from 20 exchanges
  • Free to open an account
  • Commission-free trading

Frequently asked questions

More guides on Finder

Go to site