How to buy Vodafone Group (VOD) shares

Learn how to easily invest in Vodafone Group shares.

Vodafone Group Plc
+ p1.72 ( + 1.55%)

Vodafone Group Plc (VOD) is a leading telecom services business based in the UK. It opened the day at 110.52p after a previous close of 110.72p. During the day the price has varied from a low of 110.48p to a high of 112.7p. The latest price was 112.54p (25 minute delay). Vodafone Group is listed on the London Stock Exchange (LSE) and employs 105,000 staff. All prices are listed in pence sterling.

How to buy shares in Vodafone Group

  1. Choose a platform. If you're a beginner, our share-dealing table below can help you choose.
  2. Open your account. You'll need your ID, bank details and national insurance number.
  3. Confirm your payment details. You'll need to fund your account with a bank transfer, debit card or credit card.
  4. Search the platform for stock code: VOD in this case.
  5. Research Vodafone Group shares. The platform should provide the latest information available.
  6. Buy your Vodafone Group shares. It's that simple.
The whole process can take as little as 15 minutes.

How has coronavirus impacted Vodafone Group's share price?

Since the stock market crash that started in February 2020, Vodafone Group's share price has had significant negative movement.

Its last market close was 110.72p, which is 28.51% down on its pre-crash value of 154.88p and 19.37% up on the lowest point reached during the March 2020 crash when the shares fell as low as 92.756p.

If you had bought £1,000 worth of Vodafone Group shares at the start of February 2020, those shares would have been worth £730.67 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth £734.12.

Vodafone Group share price (LSE:VOD)

Use our graph to track the performance of VOD stocks over time.

Vodafone Group shares at a glance

Information last updated 2021-10-26.
Previous close110.72p
Change %1.6438%
Information last updated 2021-10-22.
52-week range100.8628p - 142.6854p
50-day moving average114.5088p
200-day moving average123.6068p
Wall St. target price1.68p
PE ratio369.4
Dividend yield9p (8.12%)
Earnings per share (TTM)0.3p
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Fees for buying 100x Vodafone Group shares with popular platforms

Share prices fluctuate in real time, so the costs presented here should be considered as a guide only. They do not incorporate stamp duty. Always refer to the platform itself for availability and pricing – which may differ from our information.

Platform Platform fee Min. initial deposit Trading fee estimate
Freetrade logo £0 No minimum £0.00
£112.54 total
Capital at risk
eToro Free Stocks logo £0 $50 £0.00
£112.54 total
Capital at risk
Fineco logo £0 No minimum £0.00
£112.54 total
Capital at risk
Degiro Share Dealing logo £0 £0.01 £1.77
£114.31 total
Capital at risk
Hargreaves Lansdown Fund and Share Account logo £0 £1 £11.95
£124.49 total
Capital at risk
interactive investor Trading Account logo £9.99 per month No minimum £7.99
£120.53 total
Capital at risk
Halifax Share Dealing Account logo £36 per year £20 £9.50
£122.04 total
Capital at risk

Full comparison of share dealing platforms

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

Is it a good time to buy Vodafone Group stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Is Vodafone Group under- or over-valued?

Valuing a stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of overall performance. However, analysts commonly use some key metrics to help gauge value.

P/E ratio

Vodafone Group's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 369x. In other words, Vodafone Group shares trade at around 369x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the FTSE 250 at the end of September 2019 (19.71). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

However, Vodafone Group's P/E ratio is best considered in relation to those of others within the telecom services industry or those of similar companies.

PEG ratio

Vodafone Group's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 0.5941. A PEG ratio below 1 can be interpreted as meaning the shares are not overvalued given the current rate of growth.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Vodafone Group's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

However, it's sensible to consider Vodafone Group's PEG ratio in relation to those of similar companies.


Vodafone Group's EBITDA (earnings before interest, taxes, depreciation and amortisation) is a whopping £12.1 billion.

The EBITDA is a measure of a Vodafone Group's overall financial performance and is widely used to measure a its profitability.

To put that into context you can compare it against similar companies.


Revenue TTM £43.8 billion
Operating margin TTM 9.33%
Gross profit TTM £13.7 billion
Return on assets TTM 1.58%
Return on equity TTM 0.89%
Profit margin 0.26%
Book value 1.977p
Market capitalisation £30.4 billion

TTM: trailing 12 months

Environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Vodafone Group.

Total ESG risk score

Vodafone Group's total ESG risk: 17.19

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Vodafone Group's overall score of 17.19 (as at 01/01/2019) is excellent – landing it in it in the 16th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like Vodafone Group is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

To gain some more context, you can compare Vodafone Group's total ESG risk score against those of similar companies.

Environmental score

Vodafone Group's environmental score: 3.86/100

Vodafone Group's environmental score of 3.86 puts it squarely in the 4th percentile of companies rated in the same sector. This could suggest that Vodafone Group is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.

Social score

Vodafone Group's social score: 8.77/100

Vodafone Group's social score of 8.77 puts it squarely in the 4th percentile of companies rated in the same sector. This could suggest that Vodafone Group is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.

Governance score

Vodafone Group's governance score: 7.56/100

Vodafone Group's governance score puts it squarely in the 4th percentile of companies rated in the same sector. That could suggest that Vodafone Group is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.

Controversy score

Vodafone Group's controversy score: 3/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. A high-profile company, Vodafone Group scored a 3 out of 5 for controversy – a middle-of-the-table result reflecting that Vodafone Group hasn't always managed to keep its nose clean.

Wondering how that compares? Below are the controversy scores of similar companies.

Environmental, social, and governance (ESG) summary

Vodafone Group Plc was last rated for ESG on: 2019-01-01.

Total ESG score 17.19
Total ESG percentile 16.25
Environmental score 3.86
Environmental score percentile 4
Social score 8.77
Social score percentile 4
Governance score 7.56
Governance score percentile 4
Level of controversy 3

Vodafone Group share dividends


Dividend yield: 8.12% of stock value


Forward annual dividend yield: 6.9% of stock value

Vodafone Group has recently paid out dividends equivalent to 8.12% of its share value annually.

Vodafone Group has paid out, on average, around 2368.42% of recent net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 6.9% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), shareholders could enjoy a 6.9% return on their shares, in the form of dividend payments. In Vodafone Group's case, that would currently equate to about 9p per share.

Vodafone Group's payout ratio would broadly be considered high, and as such this stock could appeal to those looking to generate an income. Bear in mind however that companies should normally also look to re-invest a decent amount of net profits to ensure future growth.

The latest dividend was paid out to all shareholders who bought their shares by 24 June 2021 (the "ex-dividend date").

Vodafone Group's dividend yield is perhaps best considered in relation to those of similar companies.

Have Vodafone Group's shares ever split?

Vodafone Group's shares were split on a 6:11 basis on 24 February 2014. So if you had owned 11 shares the day before before the split, the next day you'd have owned 6 shares. This wouldn't directly have changed the overall worth of your Vodafone Group shares – just the quantity. However, indirectly, the new 83.3% higher share price could have impacted the market appetite for Vodafone Group shares which in turn could have impacted Vodafone Group's share price.

Share price volatility

Over the last 12 months, Vodafone Group's shares have ranged in value from as little as 100.8628p up to 142.6854p. A popular way to gauge a stock's volatility is its "beta".

VOD.LSE volatility(beta: 0.91)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (LSE average) beta is 1, while Vodafone Group's is 0.9128. This would suggest that Vodafone Group's shares are less volatile than average (for this exchange).

To put Vodafone Group's beta into context you can compare it against those of similar companies.

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