From Alexa+, through driverless cars to launching in Ireland (and launching satellites), Amazon's been having a busy 2025! Here's how to add some AMZN stocks to your basket.
Seattle's Amazon (NASDAQ: AMZN) dominates e-commerce and cloud computing, with AWS providing the backbone for over 30% of the internet, driving the company’s profitability. Bezos is no longer at the helm, but Amazon has gone from strength to strength.
It has been growing and expanding into more areas like artificial intelligence (AI), streaming services, and logistics. If you’re thinking about buying Amazon shares, remember that past performance doesn’t dictate future results and although Amazon stock has been on a monumental tear for decades, regulatory scrutiny and rising costs could impact future margins.
How to buy shares in Amazon
Open a brokerage account.Choose from our top broker picks or compare brokers in depth. To trade US shares you'll need to complete a W8-BEN form – typically part of the sign-up process.
Fund your account.Add money to your account via bank transfer or debit card.
Search the platform by ticker symbol.AMZN in this case.
Choose an order type.Place a market order (or limit order, if you want to try to hold out for a specific price) with your preferred number of shares or investment amount.
Submit the order.It's that simple.
The whole process can take as little as 15 minutes. You'll need a smartphone or computer, an internet connection, your passport or driving licence and a means of payment.
We analysed all popular share dealing platforms in the UK using 35 data points and combined this with our expert insight from using the apps. The platforms we've selected as best for each category offer stand-out features or a unique combination of elements for a specific aspect of investing. If we show a "Promoted for" pick, it's been chosen from among our partners and is based on factors that include special features or offers, and the commission we receive. Keep in mind that our picks may not always be the best for you – it's important to compare for yourself. More details in our full methodology.
Latest updates for Amazon
November 19, 2025: Nvidia dished up Wall-St-expectation-beating numbers on Wednesday, quelling fears of an AI bubble on the verge of bursting. Sales were up a whopping 62% YoY to $57b, against earlier hopes of $55b. Shares in tech stocks including Amazon, Meta, Microsoft and Google were bolstered by the news.
Amazon stock chart
Use our annotated Amazon stock chart to see performance history. Tap or hover over the dots to read key updates.
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All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.
So how big is Amazon?
Rather um, big. In fact, this is how Amazon's market cap ($2.4 trillion) compares to the GDP of countries.
Countries with a smaller GDP than Amazon's market cap
Countries whose GDPs combined match Amazon's market cap
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The gauge below shows real-time ratings that are based on 26 popular indicators such as moving averages, for specific time periods. It's not a recommendation but is simply technical analysis that can form part of your research.
Finder might not agree with the analysis and we take no responsibility. We also give no representations or warranty on the accuracy or completeness of the information provided on this page.
Historical closes compared with the last close of $234.69
Valuing a stock is incredibly difficult, let alone a "Magnificent 7" stock, and any metric has to be viewed as part of a bigger picture of overall performance. However, analysts commonly use some key metrics to help gauge value. Check out the Amazon P/E ratio, PEG ratio and EBITDA.
Amazon's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 31x. In other words, Amazon's shares trade at around 31x recent earnings.
That's relatively high compared to, say, the trailing 12-month P/E ratio for the United States stock markets on average as of March 2025 (25.37). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.
However, Amazon's P/E ratio is best considered in relation to those of others within the industry or those of similar companies.
Amazon's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 2.0252. A PEG ratio over 1 can be interpreted as meaning shares are overvalued at the current rate of growth, or may anticipate an acceleration in growth.
The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Amazon's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.
However, it's sensible to consider Amazon's PEG ratio in relation to those of similar companies.
Amazon (AMZN) is only available on the NASDAQ stock exchange in the US (NASDAQ: AMZN). It is also a component of many leading stock market indices, including the NASDAQ-100, S&P 100 and S&P 500. In the UK, Amazon shares can be bought using a broker or trading platform that offers access to the NASDAQ.
According to investing sites like IG and the Motley Fool, now may be a good time to buy shares in Amazon, as the company is likely to prosper during the coronavirus pandemic. Like most stocks, the price of Amazon shares has experienced significant volatility over recent weeks. However, the Amazon share price has fared much better than most during the current crisis, as demand for online shopping has risen in light of social distancing measures. Those looking to invest in Amazon shares need to consider how well-positioned the company is to deal with the coronavirus pandemic in both the short- and long-term.
There are currently 500.89m Amazon shares outstanding, which is the total number of all Amazon stock currently held by all its shareholders. However, the total amount of Amazon floating stock is 425.27m, which is the number of shares held by non-insiders or controlling investors, and which is therefore free to be traded on the stock exchange.
Jeff Bezos still owns more than 54m Amazon shares, despite already selling over $7 billion in 2020. This means he still owns at least 10% of all Amazon stock. He has said he plans to sell around $1 billion of Amazon stock each year to find his space exploration company Blue Origin.
MacKenzie Bezos received around 19.7 million Amazon shares when she divorced Amazon CEO Jeff Bezos in 2019. According to an SEC filing, she sold around 200,000 Amazon shares (worth around $400m) in early 2020, leaving her with around 19.5m Amazon shares.
We're not expecting Amazon to pay a dividend over the next 12 months. However, you can browse other dividend-paying shares in our guide or even consider a dividend ETF.
Amazon's address is: 410 Terry Avenue North, Seattle, WA, United States, 98109-5210
Amazon's shares were split on a 20:1 basis on 5 June 2022. So if you had owned 1 share the day before before the split, the next day you'd have owned 20 shares. This wouldn't directly have changed the overall worth of your Amazon shares – just the quantity. However, indirectly, the new 95% lower share price could have impacted the market appetite for Amazon shares which in turn could have impacted Amazon's share price.
It's as easy to sell Amazon as it is to buy! Here's how to sell Amazon shares that you already own.
Open your investment app. If you've got one with desktop access, you can log in online
Go to your portfolio. This should be in the main menu
Find your shares. You may be able to search your portfolio
Choose how many you'd like to sell. You'll be able to review the price and see how much you'll receive
Sell your Amazon shares. Your investment platform will let you know when your shares are sold
Most dealing providers will let you use your debit card to top up your account and buy shares. The main ways are with a debit card, bank transfer or with Apple/Google Pay.
The easiest way to get hold of some Amazon shares is to sign up for a share trading app and place a market order or basic order. This type of order tells the platform that you're interested, so it'll try to execute it as quickly as it can. It could take some time for the order to go through, especially if there's a lot of volatility in Amazon shares.
Yes. When you investing in a US stock, you need to complete a W8-BEN form to minimise your tax liability. Whether these are automatically handled for you depends on your broker, so it would be a good idea to check with them directly.
George is a deputy editor at Finder. He has previously written for The Motley Fool UK, Nasdaq, Freetrade, Investing in the Web, MoneyMagpie, Online Mortgage Advisor, Wealth, and Compare Forex Brokers.
He's focused on making personal finance and investing engaging for everyone. To do this he draws from previous work and his Level 4 Diploma for Financial Advisers (DipFA), sharing what he’s learnt. When he’s not geeking out about money, you’ll find him playing sports and staying active.
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