How to buy Amazon (AMZN) shares in the UK

Learn how to easily invest in Amazon shares.

Amazon is an American E-commerce company, best known for its online shopping services and speedy delivery. Amazon started as a bookstore in a garage, but as of June 2022, the company had a net worth of $1108.15 billion. Inc (AMZN) is a publicly traded internet retail business based in the US. It opened the day at $120.77 after a previous close of $120.95. During the day the price has varied from a low of $119.52 to a high of $121.53. The latest price was $119.705 (25 minute delay). Amazon is listed on the NASDAQ and employs 1,523,000 staff. All prices are listed in US Dollars.

How to buy shares in Amazon

  1. Choose a platform. If you're a beginner, our share-dealing table below can help you choose.
  2. Open your account. You'll need your ID, bank details and national insurance number.
  3. Confirm your payment details. You'll need to fund your account with a bank transfer, debit card or credit card.
  4. Search the platform for stock code: AMZN in this case.
  5. Research Amazon shares. The platform should provide the latest information available.
  6. Buy your Amazon shares. It's that simple.
The whole process can take as little as 15 minutes. You'll need a smartphone or computer, an internet connection, your passport or driving licence and a means of payment.

Fees for buying 5x Amazon shares with popular platforms

Both exchange rates and share prices fluctuate in real time, so the costs presented here should be considered as a guide only. They do not incorporate stamp duty. Always refer to the platform itself for availability and pricing – which may differ from our information.

Platform Platform fee Min. initial deposit Trading fee estimate
eToro Free Stocks logo £0 $10 £2.67
£537.03 total
Capital at risk
IG Share Dealing logo £0 £250 £11.64
£546.01 total
Capital at risk
Fineco logo £0 No minimum £5.34
£539.71 total
Capital at risk
Hargreaves Lansdown Fund and Share Account logo £0 £1 £17.29
£551.66 total
Capital at risk
Degiro Share Dealing logo £0 £0.01 £0.53
£534.90 total
Capital at risk
interactive investor Trading Account logo £9.99 per month No minimum £16.01
£550.37 total
Capital at risk
Stake logo £0 £50 £2.67
£537.03 total
Capital at risk
Halifax Share Dealing Account logo £36 per year £20 £16.18
£550.54 total
Capital at risk

Full comparison of share dealing platforms

Amazon share price (NASDAQ:AMZN)

Use our graph to track the performance of AMZN stocks over time.

Amazon price performance over time

Historical closes compared with the last close of $119.705

1 week (2022-09-29) 4.27%
1 month (2022-09-06) -5.08%
3 months (2022-07-06) 4.70%
6 months (2022-04-06) -24.60%
1 year (2021-10-04) -24.94%
2 years (2020-10-06) -22.77%
3 years (2019-10-04) 37.62%
5 years (2017-10-06) 141.93%

Is it a good time to buy Amazon stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

We do not make any representations or warranty on the accuracy or completeness of the information that is provided on this page.

eToro Free Stocks

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Other fees apply. Capital at risk

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

Is Amazon under- or over-valued?

Valuing a stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of overall performance. However, analysts commonly use some key metrics to help gauge value.

P/E ratio

Amazon's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 106x. In other words, Amazon shares trade at around 106x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

However, Amazon's P/E ratio is best considered in relation to those of others within the internet retail industry or those of similar companies.

PEG ratio

Amazon's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 4.4998. Higher PEG ratios such as this can be interpreted as meaning the shares offer worse value given the current rate of growth.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Amazon's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

However, it's sensible to consider Amazon's PEG ratio in relation to those of similar companies.


Amazon's EBITDA (earnings before interest, taxes, depreciation and amortisation) is a whopping $52.6 billion (£47 billion).

The EBITDA is a measure of a Amazon's overall financial performance and is widely used to measure a its profitability.

To put that into context you can compare it against similar companies.

Environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Amazon.

Total ESG risk score

Amazon's total ESG risk: 33.42

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Amazon's overall score of 33.42 (as at 01/01/2019) is nothing to write home about – landing it in it in the 52nd percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like Amazon is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

To gain some more context, you can compare Amazon's total ESG risk score against those of similar companies.

Environmental score

Amazon's environmental score: 10.63/100

Amazon's environmental score of 10.63 puts it squarely in the 7th percentile of companies rated in the same sector. This could suggest that Amazon is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.

Social score

Amazon's social score: 18.52/100

Amazon's social score of 18.52 puts it squarely in the 7th percentile of companies rated in the same sector. This could suggest that Amazon is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.

Governance score

Amazon's governance score: 12.78/100

Amazon's governance score puts it squarely in the 7th percentile of companies rated in the same sector. That could suggest that Amazon is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.

Controversy score

Amazon's controversy score: 3/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. A high-profile company, Amazon scored a 3 out of 5 for controversy – a middle-of-the-table result reflecting that Amazon hasn't always managed to keep its nose clean.

Wondering how that compares? Below are the controversy scores of similar companies.

Environmental, social, and governance (ESG) summary Inc was last rated for ESG on: 2019-01-01.

Total ESG score 33.42
Total ESG percentile 52.16
Environmental score 10.63
Environmental score percentile 7
Social score 18.52
Social score percentile 7
Governance score 12.78
Governance score percentile 7
Level of controversy 3

Amazon shares at a glance

Information last updated 2022-10-06.
Previous close$120.95
Change %-1.0294%
Information last updated 2022-10-04.
52-week range$101.26 - $188.1072
50-day moving average$129.5726
200-day moving average$137.034
Wall St. target price$170.84
PE ratio106.3119
Dividend yield$0 (0%)
Earnings per share (TTM)$1.09

Amazon share dividends

We're not expecting Amazon to pay a dividend over the next 12 months. However, you can browse other dividend-paying shares in our guide.

You may also wish to consider:

Share price volatility

Over the last 12 months, Amazon's shares have ranged in value from as little as $101.26 up to $188.1072. A popular way to gauge a stock's volatility is its "beta".

AMZN.US volatility(beta: 1.33)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while Amazon's is 1.3332. This would suggest that Amazon's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

To put Amazon's beta into context you can compare it against those of similar companies.

Amazon overview, Inc. is an American multinational technology and e-commerce company based in Seattle, Washington. It's one of the “Big Four” tech companies alongside Google, Apple and Facebook, and one of the most valuable and well-known companies in the world.

Initially founded as Cadabra, Inc. by Jeff Bezos in Bellevue, Washington in 1994, Amazon went public in May 1997. As one of the world’s largest companies, it's also a component of the NASDAQ-100, S&P 100 and S&P 500 stock indices.

As well as being an online-retail giant, Amazon has produced hardware that's become a staple in UK homes – from the ubiquitous Fire Stick to the Echo ("Alexa!") to the Kindle. It's also popular with businesses, thanks to its cloud computing service, AWS, and its data warehouse service, Redshift (amongst others).

In 2005 Amazon launched its "Prime" subscription service, which offers free delivery on purchases made through Amazon plus access to streamed TV and music. Since 2015 the company has held an annual "Prime Day" on which Prime subscribers can access a number of exclusive discounts.

Frequently asked questions

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

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4 Responses

  1. Default Gravatar
    MatthewFebruary 1, 2019

    If I invest £600 what would I get in return?


    • Avatarfinder Customer Care
      JeniFebruary 3, 2019Staff

      Hi Matthew,

      Thank you for getting in touch with finder.

      The return basically depends on your chosen provider. In addition, the value of investments can fall as well as rise, and you may get back less than you invested.

      I hope this helps.

      Thank you and have a wonderful day!


  2. Default Gravatar
    DianeSeptember 26, 2018

    Can i invest £120000 into an Amazon fixed income bonds for a 3 year term.
    If so what are the figures please

    • Avatarfinder Customer Care
      JoshuaOctober 2, 2018Staff

      Hi Diane,

      Thanks for getting in touch with finder. I hope all is well with you. :)

      Technically, the answer to your question is yes. You can invest that amount of money into Amazon Fixed income bonds. However, when it comes to term year, it depends on the terms and conditions of your transaction. We currently don’t have the specific details to this type of income bonds. For this reason, it would be a good idea to directly get in touch with Amazon or someone who is an expert in this field.

      I hope this helps. Should you have further questions, please don’t hesitate to reach us out again.

      Have a wonderful day!


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