How to buy Google shares | $181.79

Invest in Google by buying Alphabet Co. shares in just a few minutes.

You’re probably familiar with Google, it pretty much powers our entire lives — whether we’re looking up directions to the airport, wondering how many miles per hour tortoises travel*, or finding out exactly how you can invest in major technology companies. If you’re wondering if you can buy shares in Google, you can — sort of.

You can’t invest in Google specifically, but you can invest in its parent company, Alphabet. Alphabet also owns Fitbit, Waze, Nest and YouTube, among many others so you’d be investing in all of these brands in one fell swoop.

*If you’re wondering, it’s about 0.13 to 0.3 mph.

Can I buy Google shares?

While you can't invest directly in Google, you can buy Alphabet Co. shares, which is the company that owns Google. Alphabet Co. is listed on the NASDAQ with stock code GOOGL.US the current share price is $181.79 (25 minute delay).

Google is owned by Alphabet Co. (GOOGL) a leading Interactive Media & Services business based in the USA. It opened the day at $182.05, after a previous close of $181.67. During the day the price has varied from a low of $181.54 to a high of $183.61. The latest price was $181.79 (25 minute delay). Google (GOOGL) is listed on the NASDAQ and employs 180895 staff. All prices are listed in US Dollar.

How to buy shares in Google

  1. Choose a share-dealing platform. If you’re a beginner, our table below can help you choose.
  2. Open your account. You’ll need your ID, bank details and national insurance number.
  3. Confirm your payment details. You’ll need to fund your account with a bank transfer, debit card or credit card.
  4. Search the platform for stock code: GOOGL in this case.
  5. Research Google (Alphabet Co. ) shares. The platform should provide the latest information available.
  6. Buy your Google (Alphabet Co. ) shares. It's that simple.

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Information last updated 2024-07-19.
Open$182.05Previous close$181.67
High$183.61Change$0.12
Low$181.54Change %0.0661%
Close$181.79Timestamp2024-07-23
Volume31345990GMT offset0
IndustryInternet Content & InformationCurrency symbol$
CodeGOOGLCountry nameUSA
TypeCommon StockCountry ISOUS
NameAlphabet Inc Class AISINUS02079K3059
ExchangeNASDAQCUSIP38259P706
Currency codeUSDSectorCommunication Services
Currency nameUS DollarFull-time employees180895

Google (Alphabet Co. ) share price

Use our graph to track the performance of GOOGL stocks over time.
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All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

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Name Product Finder Score Min. initial deposit Price per trade Frequent trader rate Platform fees Offer Link
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CMC Invest share dealing account
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Hargreaves Lansdown Fund and Share Account
4.2
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£1
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Why invest in Google?

Google is one of the largest companies in the world — it’s the go-to search engine for most people, and one of the few brands with a name used as a verb, such as “I just Googled how to buy Google shares and it turns out it’s super easy.”

Alphabet has seen some great growth over the years. It went public on the NASDAQ in August 2004 at $54.16 per share (about £40). Today, shares are up by more than 5,000%.

An overview of Alphabet Co. the parent company of Google

Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play and YouTube; and devices, as well as in the provision of YouTube consumer subscription services. The Google Cloud segment offers infrastructure, cybersecurity, databases, analytics, AI, and other services; Google Workspace that include cloud-based communication and collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells healthcare-related and internet services. The company was incorporated in 1998 and is headquartered in Mountain View, California.

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Zoe was a senior writer at Finder specialising in investment and banking, and during this time, she joined the Women in FinTech Powerlist 2022. She is currently a senior money writer at Be Clever With Your Cash. Zoe has a BA in English literature and a Diploma for Financial Advisers. She has several years of experience in writing about all things personal finance. Zoe has a particular love for spreadsheets, having also worked as a management accountant. In her spare time, you’ll find Zoe skating at her local ice rink. See full bio

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