How to buy General Mills shares

General Mills shares have fallen 2.37% from their previous closing price ($66.68). Learn how to easily invest in General Mills shares in the UK.

General Mills Inc (GIS) is a publicly traded packaged foods business based in the US which employs around 34,000 staff. General Mills is listed on the NYSE and traded in US dollars. Its current price of $66.68 is 5.1% down on its price a month ago ($70.23).

How to buy shares in General Mills

  1. Open a brokerage account. Choose from our top broker picks or compare brokers in depth. Then, complete an application.
  2. Fund your account. Add money to your account via bank transfer, debit card or credit card.
  3. Search the platform by ticker symbol. GIS in this case.
  4. Choose an order type. Place a market order or limit order with your preferred number of shares or dollar amount.
  5. Submit the order. It's that simple.
The whole process can take as little as 15 minutes. You'll need a smartphone or computer, an internet connection, your passport or driving licence and a means of payment.

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Fees calculator for buying General Mills shares with popular apps

Both exchange rates and share prices fluctuate in real time, so the costs estimated here should be considered as a guide only. They don't factor in spreads, which can be hard to pin down. Always refer to the platform itself for availability and pricing.

Quantity of shares

12
Platform Finder score Account fee Min. initial deposit Trade cost Link
eToro Free Stocks logo
4.26 ★★★★★
£0 $100 £636.98
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Saxo Share Dealing Account logo
3.75 ★★★★★
0.12% per year £0 £629.28
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XTB logo
4.36 ★★★★★
£0 £0 £630.70
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Hargreaves Lansdown Fund and Share Account logo
4.2 ★★★★★
£0 £1 £645.79
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CMC Invest share dealing account logo
4.4 ★★★★★
£0 £0 £630.70
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These providers cover a wide range of stocks, but we can't guarantee they'll all offer this stock.

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

Alternative ways to invest in General Mills

Buying shares in just one company is generally considered a riskier bet than investing in a range of investments - AKA a "diversified portfolio". Experts generally recommend holding a mix of investments in specific assets and funds. Funds are ready-made portfolios of multiple companies' shares (potentially including General Mills), and the idea is that drops in the value of one constituent company's share price might be offset by rises in others.

General Mills is a major part of the NYSE, so it's included in many global funds and investment trusts, as well as tracker-style exchange traded funds (ETFs).

FundIcon5-year performance (to May 2024)Link to invest
Invesco S&P 500 (SPXP)Invesco icon102.77%Invest with XTBCapital at risk
Xtrackers S&P 500 Swap (XSPX)DWS Xtrackers icon102.19%Invest with XTBCapital at risk
Vanguard S&P 500 (VUSA)Vanguard icon100.35%Invest with XTBCapital at risk
iShares Core S&P 500 (CSP1)iShares icon100.34%Invest with XTBCapital at risk
SPDR S&P 500 ETF (SPX5)SPDR icon100.01%Invest with XTBCapital at risk
HSBC S&P 500 (HSPX)HSBC icon101.10%Invest with XTBCapital at risk

Is it a good time to buy General Mills stock?

Review technicals and fundamentals to help you determine if now's a good time for you to invest.

Technical analysis

View General Mills's price performance, share price volatility, historical data and technicals.

Use our graph to track the performance of GIS stock over time.

Share price volatility

Over the last 12 months, General Mills's shares have ranged in value from as little as $59.2755 up to $82.8967. A popular way to gauge a stock's volatility is its "beta".

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while General Mills's is 0.14. This would suggest that General Mills's shares are less volatile than average (for this exchange).

Historical closes compared with the last close of $66.68

1 week (2024-05-21)-5.22%
1 month (2024-04-28)-5.05%
3 months (2024-02-28)3.90%
6 months (2023-11-28)6.53%
1 year (2023-05-25)-20.79%
2 years (2022-05-24)-3.73%
3 years (2021-05-27)6.08%
5 years (2019-05-28)38.20%

The gauge below shows real-time ratings that are based on 26 popular indicators such as moving averages, for specific time periods. It's not a recommendation but is simply technical analysis that can form part of your research.

Finder might not agree with the analysis and we take no responsibility. We also give no representations or warranty on the accuracy or completeness of the information provided on this page.

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All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

Is General Mills under- or over-valued?

Valuing a stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of overall performance. However, analysts commonly use some key metrics to help gauge value. Check out the General Mills P/E ratio, PEG ratio and EBITDA.

General Mills's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 16x. In other words, General Mills's shares trade at around 16x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the United States stock markets on average as of November 09, 2023 (20.44). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

However, General Mills's P/E ratio is best considered in relation to those of others within the industry or those of similar companies.

General Mills's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 1.9845. A PEG ratio over 1 can be interpreted as meaning shares are overvalued at the current rate of growth, or may anticipate an acceleration in growth.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into General Mills's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

However, it's sensible to consider General Mills's PEG ratio in relation to those of similar companies.

General Mills's EBITDA (earnings before interest, taxes, depreciation and amortisation) is a whopping $4.3 billion (£3.4 billion).

The EBITDA is a measure of General Mills's overall financial performance and is widely used to measure a its profitability.

To put that into context you can compare it against similar companies.

Frequently asked questions

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

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