How to buy Roku (ROKU) shares in the UK

Learn how to easily invest in Roku shares.

Roku Inc
NASDAQ: ROKU - USD
ENTERTAINMENT
$324.10
+ $1.01 ( + 0.31%)

Roku Inc (ROKU) is a leading entertainment business based in the US. In the week up to 8 September Roku shares plunged 9.09% to a closing position of $334.64. However, over the last 12 months, Roku's share price has risen by a staggering 122.49% from $160.47. Roku is listed on the NASDAQ and employs 1,925 staff. All prices are listed in US Dollars.

How to buy shares in Roku

  1. Choose a platform. If you're a beginner, our share-dealing table below can help you choose.
  2. Open your account. You'll need your ID, bank details and national insurance number.
  3. Confirm your payment details. You'll need to fund your account with a bank transfer, debit card or credit card.
  4. Search the platform for stock code: ROKU in this case.
  5. Research Roku shares. The platform should provide the latest information available.
  6. Buy your Roku shares. It's that simple.
The whole process can take as little as 15 minutes.

How has coronavirus impacted Roku's share price?

Since the stock market crash that started in February 2020, Roku's share price has had significant positive movement.

Its last market close was $324.1, which is 63.17% up on its pre-crash value of $119.38 and 456.68% up on the lowest point reached during the March 2020 crash when the shares fell as low as $58.22.

If you had bought $1,000 worth of Roku shares at the start of February 2020, those shares would have been worth $701.37 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth $2,540.94.

Roku share price (NASDAQ:ROKU)

Use our graph to track the performance of ROKU stocks over time.

Roku shares at a glance

Information last updated 2021-08-27.
Open$355.16
High$359.94
Low$352.86
Close$357.03
Previous close$352
Change$5.03
Change %1.429%
Volume2,263,834
Information last updated 2021-09-17.
52-week range$163.54 - $490.761
50-day moving average$361.1444
200-day moving average$365.5298
Wall St. target price$470.67
PE ratio188.2114
Dividend yieldN/A (0%)
Earnings per share (TTM)$1.722
Promoted
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Invest in Roku shares with 0% commission

Other fees apply. Your capital is at risk.

  • Unlimited trades, with no dealing charges or management fees
  • Pay no stamp duty on UK shares (saving 0.5%)
  • Create an account today in a few minutes
Capital at risk

Fees for buying 5x Roku shares with popular platforms

Both exchange rates and share prices fluctuate in real time, so the costs presented here should be considered as a guide only. They do not incorporate stamp duty. Always refer to the platform itself for availability and pricing – which may differ from our information.

Platform Platform fee Min. initial deposit Trading fee estimate
Freetrade logo £0 No minimum £5.85
£1,305.98 total
Capital at risk
eToro Free Stocks logo £0 $50 £6.50
£1,306.63 total
Capital at risk
Degiro Share Dealing logo £0 £0.01 £1.74
£1,301.87 total
Capital at risk
Stake logo £0 £50 £6.52
£1,306.64 total
Capital at risk
Hargreaves Lansdown Fund and Share Account logo £0 £1 £24.97
£1,325.09 total
Capital at risk
interactive investor Trading Account logo £9.99 per month No minimum £27.51
£1,327.63 total
Capital at risk
Fineco logo £0 No minimum £13.00
£1,313.13 total
Capital at risk
Halifax Share Dealing Account logo £36 per year £20 £25.77
£1,325.89 total
Capital at risk

Full comparison of share dealing platforms

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

Is it a good time to buy Roku stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Roku price performance over time

Historical closes compared with the last close of $357.03

1 week (2021-09-09) 5.49%
1 month (2021-08-19) 3.98%
3 months (2021-06-18) -3.09%
6 months (2021-03-19) 2.74%
1 year (2020-09-18) 122.49%
2 years (2019-09-19) 166.92%
3 years (2018-09-19) 405.64%

Is Roku under- or over-valued?

Valuing a stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of overall performance. However, analysts commonly use some key metrics to help gauge value.

P/E ratio

Roku's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 188x. In other words, Roku shares trade at around 188x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

EBITDA

Roku's EBITDA (earnings before interest, taxes, depreciation and amortisation) is $299.2 million (£0.0 million).

The EBITDA is a measure of a Roku's overall financial performance and is widely used to measure a its profitability.

Financials

Revenue TTM $2.3 billion
Operating margin TTM 9.57%
Gross profit TTM $808.2 million
Return on assets TTM 5.06%
Return on equity TTM 12.86%
Profit margin 9.91%
Book value $19.213
Market capitalisation $43.3 billion

TTM: trailing 12 months

How to short and sell Roku shares

  1. Create a CFD or spread betting account.
  2. Search for the stock code. E.g. "ROKU.US"
  3. Choose your position size.
  4. Select "sell" rather than "buy".
  5. Confirm your position and keep tabs on it. You may wish to set limits on your position.

There are currently 3.3 million Roku shares held short by investors – that's known as the "short interest". This figure is 5.1% down from 3.5 million last month.

There are a few different ways that this level of interest in shorting Roku shares can be evaluated.

Short interest ratio (SIR)

Roku's "short interest ratio" (SIR) is the quantity of Roku shares currently shorted divided by the average quantity of Roku shares traded daily (recently around 3.9 million). Roku's SIR currently stands at 0.84. In other words for every 100,000 Roku shares traded daily on the market, roughly 840 shares are currently held short.

However Roku's short interest can also be evaluated against the total number of Roku shares, or, against the total number of tradable Roku shares (the shares that aren't held by "insiders" or major long-term shareholders – also known as the "float"). In this case Roku's short interest could be expressed as 0.02% of the outstanding shares (for every 100,000 Roku shares in existence, roughly 20 shares are currently held short) or 0.0286% of the tradable shares (for every 100,000 tradable Roku shares, roughly 29 shares are currently held short).

Such a low SIR usually points to an optimistic outlook for the share price, with fewer people currently willing to bet against Roku.

Find out more about how you can short Roku stock.

Roku share dividends

We're not expecting Roku to pay a dividend over the next 12 months. Typically it's companies that have been around for longer that pay dividends (Roku had its IPO on 28 September 2017). However, you can browse other dividend-paying shares in our guide.

Share price volatility

Over the last 12 months, Roku's shares have ranged in value from as little as $163.54 up to $490.761. A popular way to gauge a stock's volatility is its "beta".

ROKU.US volatility(beta: 1.72)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NASDAQ average) beta is 1, while Roku's is 1.7192. This would suggest that Roku's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

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