How to buy JD Sports shares | 811.2p

Own JD Sports shares in just a few minutes. Share price changes are updated daily.

Fact checked

JD Sports Fashion plc (JD) is a leading specialty retail business based in the UK. It opened the day at 835p after a previous close of 841.6p. During the day the price has varied from a low of 806.4p to a high of 838.8p. The latest price was 811.2p (25 minute delay). JD Sports is listed on the London Stock Exchange (LSE) and employs 56,685 staff. All prices are listed in pence sterling.

How to buy shares in JD Sports

  1. Choose a platform. If you're a beginner, our share-dealing table below can help you choose.
  2. Open your account. You'll need your ID, bank details and national insurance number.
  3. Confirm your payment details. You'll need to fund your account with a bank transfer, debit card or credit card.
  4. Search the platform for stock code: JD in this case.
  5. Research JD Sports shares. The platform should provide the latest information available.
  6. Buy your JD Sports shares. It's that simple.
The whole process can take as little as 15 minutes.

How has Coronavirus impacted JD Sports's share price?

Since the stock market crash in March caused by coronavirus, JD Sports's share price has had significant negative movement.

Its last market close was 799.6p, which is 9.01% down on its pre-crash value of 878.8p and 191.08% up on the lowest point reached during the March crash when the shares fell as low as 274.7p.

If you had bought £1,000 worth of JD Sports shares at the start of February 2020, those shares would have been worth £436.74 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth £959.92.

JD Sports share price

Use our graph to track the performance of JD stocks over time.

JD Sports shares at a glance

Information last updated 2020-12-18.
Open835p
High838.8p
Low806.4p
Close811.2p
Previous close841.6p
Change -30.4p
Change % -3.612%
Volume 2,259,842
Information last updated 2020-12-27.
52-week range274.7p - 890p
50-day moving average 800.3941p
200-day moving average 730.5549p
Wall St. target price505.71p
PE ratio 43.518
Dividend yield 0.02p (0.35%)
Earnings per share (TTM) 19.5p
Promoted
eToro Free Stocks

Invest in JD Sports shares with 0% commission

Other fees may apply. Your capital is at risk.

  • Unlimited trades, with no dealing charges or management fees
  • If your trades get copied you can earn extra money
  • Create an account today in a few minutes

Share dealing platform comparison

Table: sorted by promoted deals first
Data indicated here is updated regularly
Name Product Price per trade Frequent trader rate Platform fees Brand description
Fineco
£2.95
£2.95
Zero platform fee
Your first 100 trades are free with Fineco, T&Cs apply.
Fineco Bank is good for share traders and investors looking for a complete platform and wide offer. Capital at risk.
eToro Free Stocks
0% commission, no markup, no ticket fee, no management fee
N/A
Withdrawal fee & GDP to USD deposit conversion
Capital at risk. 0% commission but other fees may apply.
IG
0% commission on US shares, and £3 on UK shares
From £5
£0 - £24 per quarter
IG is good for experienced traders, and offers learning resources for beginners, all with wide access to shares, ETFs and funds. Capital at risk.
Hargreaves Lansdown Fund and Share Account
£11.95
£5.95
No fees
Hargreaves Lansdown is the UK's number one platform for private investors, with the depth of features you'd expect from an established platform. Capital at risk.
Degiro Share Dealing
£1.75 + 0.022% (max £5.00)
£1.75 + 0.022% (max £5.00)
Portfolio transfer fees (in & out)
Degiro is widely seen as one of the best low-cost share brokers, for people who are looking to trade regularly. Capital at risk.
Interactive Investor
From £7.99 on the Investor Service Plan
From £7.99 on the Investor Service Plan
No transfer fees or exit fees. £9.99 a month on the Investor Service Plan
Open an ISA, Trading Account or SIPP you will get £100 of free trades to buy or sell any investment (new customers only).
Interactive Investor offers everything most investors need. Its flat fees makes it pricey for small portfolios, but cheap for big ones. Capital at risk.
loading

Compare up to 4 providers

Data indicated here is updated regularly
Name Product Minimum deposit Maximum annual fee Price per trade Brand description
Interactive Investor stocks and shares ISA
Any lump sum or £25 a month
£119.88
£7.99
Interactive Investor offers everything most investors need. Its flat fees makes it pricey for small portfolios, but cheap for big ones. Capital at risk.
Moneyfarm stocks and shares ISA
£1500
0.75%
£0
Moneyfarm helps you meet your investment goals with fully-managed portfolios designed around you. Capital at risk.
Hargreaves Lansdown stocks and shares ISA
£100
0.45%
£11.95
Hargreaves Lansdown is the UK's biggest wealth manager. It's got everything you'll need, from beginners to experienced investors. Capital at risk.
Nutmeg stocks and shares ISA
£100
0.75%
£0
Nutmeg offers three types of portfolios. Choose the one that goes with your investment style. Capital at risk.
Saxo Markets stocks and shares ISA
No minimum deposit requirement
0.12%
£8.00
Saxo Markets offers a wide access to a range of stocks, ETFs and funds. Capital at risk.
AJ Bell stocks and shares ISA
£500
0.25%
£9.95
AJ Bell is a good all-rounder for people who to choose between shares, funds, ISAs and pensions. Capital at risk.
Fidelity stocks and shares ISA
£1000 or a regular savings plan from £50
0.35%
£10.00
Fidelity is another good all-rounder, offering a good package at a decent price. Not suited for trading shares. Capital at risk.
Legal & General stocks and shares ISA
Legal & General stocks and shares ISA
£100 or £20 a month
0.61%
N/A
Legal & General is a big financial services company which offers insurance, lifetime mortgage, pensions and stocks and shares ISAs. Capital at risk.
loading

Compare up to 4 providers

Data indicated here is updated regularly
Name Product Minimum investment Choose from Annual fee Brand description
Interactive Investor Pension
Any lump sum or £25 a month
Over 3,000 funds
£10/month
interactive investor is a flat-fee platform, which makes it cost effective for larger portfolios. Capital at risk.
Moneyfarm Pension
£1,500 (initial investment)
7 funds
0.35%-0.75%
Moneyfarm has pensions that are matched against your risk appetite, goals and planned retirement date. Capital at risk.
AJ Bell Pension
£1,000
Over 2,000 funds
0.05-0.25%
AJ Bell has two different pension options, a self managed pension and one that is managed for you. Capital at risk.
PensionBee Pension
No minimum
7 funds
0.5% - 0.95%
Pension Bee is a newbie in the pension market. It helps consolidate your pension plans into one place. Capital at risk.
Hargreaves Lansdown Pension
£100 or £25 a month
2,500 funds
0-0.45%
Hargreaves Lansdown is the UK's biggest wealth manager. It's got three different retirement options. Capital at risk.
Saxo Markets Pension
Saxo Markets Pension
£10
Over 11,000 funds
No annual fee
Saxo Markets gives flexibility and control over your investment strategy. Capital at risk.
Penfold
Penfold
No minimum
4 portfolios
0.75-0.88%
Moneybox Pension
£1
3 funds
0.15% - 0.45% charged monthly
Manage your money with an easy-to-use Moneybox app. Capital at risk.
loading

Compare up to 4 providers

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

Is it a good time to buy JD Sports stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

JD Sports price performance over time

Historical closes compared with the last close of 811.2p

1 week (2021-01-15) -2.24%
1 month (2020-12-22) -0.29%
3 months (2020-10-22) 0.95%
6 months (2020-07-22) 27.75%
1 year (2020-01-22) -5.12%
2 years (2019-01-22) 83.74%
3 years (2018-01-22) 118.71%
5 years (2016-01-22) 269.74%

Is JD Sports under- or over-valued?

Valuing JD Sports stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of JD Sports's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.

JD Sports's P/E ratio

JD Sports's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 44x. In other words, JD Sports shares trade at around 44x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the FTSE 250 at the end of September 2019 (19.71). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.

However, JD Sports's P/E ratio is best considered in relation to those of others within the specialty retail industry or those of similar companies.

JD Sports's EBITDA

JD Sports's EBITDA (earnings before interest, taxes, depreciation and amortisation) is £582.6 million.

The EBITDA is a measure of a JD Sports's overall financial performance and is widely used to measure a its profitability.

To put JD Sports's EBITDA into context you can compare it against that of similar companies.

JD Sports financials

Revenue TTM £5.9 billion
Operating margin TTM 7.08%
Gross profit TTM £2.9 billion
Return on assets TTM 5.53%
Return on equity TTM 14%
Profit margin 3.19%
Book value 1.313p
Market capitalisation £8.3 billion

TTM: trailing 12 months

JD Sports share dividends

1%

Dividend payout ratio: 1.44% of net profits

Recently JD Sports has paid out, on average, around 1.44% of net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 0.35% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), JD Sports shareholders could enjoy a 0.35% return on their shares, in the form of dividend payments. In JD Sports's case, that would currently equate to about 0.02p per share.

While JD Sports's payout ratio might seem low, this can signify that JD Sports is investing more in its future growth.

The latest dividend was paid out to all shareholders who bought their shares by 28 November 2019 (the "ex-dividend date").

JD Sports's dividend payout ratio is perhaps best considered in relation to those of similar companies.

Have JD Sports's shares ever split?

JD Sports's shares were split on a 5:1 basis on 28 November 2016. So if you had owned 1 share the day before before the split, the next day you'd have owned 5 shares. This wouldn't directly have changed the overall worth of your JD Sports shares – just the quantity. However, indirectly, the new 80% lower share price could have impacted the market appetite for JD Sports shares which in turn could have impacted JD Sports's share price.

JD Sports share price volatility

Over the last 12 months, JD Sports's shares have ranged in value from as little as 274.7p up to 890p. A popular way to gauge a stock's volatility is its "beta".

JD.LSE volatility(beta: 1.36)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (LSE average) beta is 1, while JD Sports's is 1.3576. This would suggest that JD Sports's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

To put JD Sports's beta into context you can compare it against those of similar companies.

Win £500 to get your trading started

Subscribe to trending stock alerts for a chance to win

By submitting, you agree to the Finder Privacy and Cookies Policy and Terms of Use

JD Sports overview

JD Sports Fashion plc engages in the retail of branded sports fashionwear, outdoor clothing, footwear, accessories and equipment for kids, women, and men. It operates through Sports Fashion and Outdoor segments. The company also retails leisure goods, as well as distributes sports apparel and accessories, footwear and apparel, and rugby apparel and accessories. It offers products under the JD, Size?, Footpatrol, Sprinter, Sport Zone, Perry Sport and Aktiesport, Finish Line, JD Gyms, Tessuti, Scotts, Mainline, Blacks, Millets, GO Outdoors, and Tiso brands. The company also operates online business. In addition, it licenses fashion brands and operates fitness centers; and offers management consultancy services. The company operates 2,488 stores. It has operations in the United Kingdom, Australia, Austria, Belgium, Canada, Denmark, Dubai, Finland, France, Germany, Hong Kong, India, Italy, Malaysia, the Netherlands, New Zealand, Portugal, Republic of Ireland, Singapore, South Korea, Spain and the Canary Islands, Sweden, Thailand, and the United States. The company was founded in 1981 and is headquartered in Bury, the United Kingdom. JD Sports Fashion plc is a subsidiary of Pentland Group Limited.

Frequently asked questions

More guides on Finder

  • How to buy JD Sports shares

    Learn more about Transportation and Logistics Systems’ recent performance and where you can invest in Transportation and Logistics Systems shares. We also run through some helpful rules of thumb for any investor.

  • How to buy Charlie’s Holdings shares

    Learn more about Charlie’s Holdings’ recent performance and where you can invest in Charlie’s Holdings shares. We also run through some helpful rules of thumb for any investor.

  • How to buy Lemonade shares | $50.05

    Learn more about Lemonade’s recent performance and where you can invest in Lemonade shares. We also run through some helpful rules of thumb for any investor.

  • How to buy Unity Software shares | $111.51

    Learn more about Unity Software’s recent performance and where you can invest in Unity Software shares. We also run through some helpful rules of thumb for any investor

  • How to buy FuelCell Energy shares | $3.745

    Learn more about FuelCell Energy’s recent performance and where you can invest in FuelCell Energy shares. We also run through some helpful rules of thumb for any investor.

  • How to buy JD Sports shares | $0.1275

    Learn more about CloudCommerce’s recent performance and where you can invest in CloudCommerce shares. We also run through some helpful rules of thumb for any investor

  • How to buy Zomedica Pharmaceuticals shares | $0.93

    Ever wondered how to buy shares in Zomedica Pharmaceuticals? We explain how and compare a range of providers that can give you access to many brands, including Zomedica Pharmaceuticals.

  • How to buy YRC Worldwide shares | $4.66

    Ever wondered how to buy shares in YRC Worldwide? We explain how and compare a range of providers that can give you access to many brands, including YRC Worldwide.

  • How to buy Xeros Technology Group shares | 220p

    Ever wondered how to buy shares in Xeros Technology Group? We explain how and compare a range of providers that can give you access to many brands, including Xeros Technology Group.

  • How to buy Xpediator shares | 33.5p

    Ever wondered how to buy shares in Xpediator? We explain how and compare a range of providers that can give you access to many brands, including Xpediator.

Ask an Expert

You are about to post a question on finder.com:

  • Do not enter personal information (eg. surname, phone number, bank details) as your question will be made public
  • finder.com is a financial comparison and information service, not a bank or product provider
  • We cannot provide you with personal advice or recommendations
  • Your answer might already be waiting – check previous questions below to see if yours has already been asked

Finder.com provides guides and information on a range of products and services. Because our content is not financial advice, we suggest talking with a professional before you make any decision.

By submitting your comment or question, you agree to our Privacy and Cookies Policy and Terms of Use.

Questions and responses on finder.com are not provided, paid for or otherwise endorsed by any bank or brand. These banks and brands are not responsible for ensuring that comments are answered or accurate.
Go to site