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How to buy Google shares | $101.42

Invest in Google by buying Alphabet Co. shares in just a few minutes.

You’re probably familiar with Google, it pretty much powers our entire lives — whether we’re looking up directions to the airport, wondering how many miles per hour tortoises travel*, or finding out exactly how you can invest in major technology companies. If you’re wondering if you can buy shares in Google, you can — sort of.

You can’t invest in Google specifically, but you can invest in its parent company, Alphabet. Alphabet also owns Fitbit, Waze, Nest and YouTube, among many others so you’d be investing in all of these brands in one fell swoop.

*If you’re wondering, it’s about 0.13 to 0.3 mph.

Can I buy Google shares?

While you can't invest directly in Google, you can buy Alphabet Co. shares, which is the company that owns Google. Alphabet Co. is listed on the NASDAQ with stock code GOOGL.US the current share price is $101.42 (25 minute delay).

Google is owned by Alphabet Co. (GOOGL) a leading Interactive Media & Services business based in the USA. It opened the day at $100.59, after a previous close of $101.43. During the day the price has varied from a low of $100.59 to a high of $102.9254. The latest price was $101.42 (25 minute delay). Google (GOOGL) is listed on the NASDAQ and employs 174014 staff. All prices are listed in US Dollar.

How to buy shares in Google

  1. Choose a share-dealing platform. If you’re a beginner, our table below can help you choose.
  2. Open your account. You’ll need your ID, bank details and national insurance number.
  3. Confirm your payment details. You’ll need to fund your account with a bank transfer, debit card or credit card.
  4. Search the platform for stock code: GOOGL in this case.
  5. Research Google (Alphabet Co. ) shares. The platform should provide the latest information available.
  6. Buy your Google (Alphabet Co. ) shares. It's that simple.

Information last updated 2022-10-04.
Open$100.59Previous close$101.43
High$102.9254Change$-0.01
Low$100.59Change %-0.0099%
Close$101.42Timestamp2022-10-06
Volume21704725GMT offset0
IndustryInternet Content & InformationCurrency symbol$
CodeGOOGLCountry nameUSA
TypeCommon StockCountry ISOUS
NameAlphabet Inc Class AISINUS02079K3059
ExchangeNASDAQCUSIP02079K305
Currency codeUSDSectorCommunication Services
Currency nameUS DollarFull-time employees174014

Google (Alphabet Co. ) share price

Use our graph to track the performance of GOOGL stocks over time.
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Why invest in Google?

Google is one of the largest companies in the world — it’s the go-to search engine for most people, and one of the few brands with a name used as a verb, such as “I just Googled how to buy Google shares and it turns out it’s super easy.”

Alphabet has seen some great growth over the years. It went public on the NASDAQ in August 2004 at $54.16 per share (about £40). Today, shares are up by more than 5,000%.

An overview of Alphabet Co. the parent company of Google

Alphabet Inc. provides various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment offers products and services, including ads, Android, Chrome, hardware, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in the Google Play store; and Fitbit wearable devices, Google Nest home products, Pixel phones, and other devices, as well as in the provision of YouTube non-advertising services. The Google Cloud segment offers infrastructure, platform, and other services; Google Workspace that include cloud-based collaboration tools for enterprises, such as Gmail, Docs, Drive, Calendar, and Meet; and other services for enterprise customers. The Other Bets segment sells health technology and internet services. The company was founded in 1998 and is headquartered in Mountain View, California.

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