Sites like American Apparel | Find stores similar to American Apparel in the UK

The best alternative sites to American Apparel for online shopping

If you like shopping at American Apparel then you’ll love Missguided!


Shop the hottest styles for every occasion at Missguided!

  • Up to 50% off in the sale
  • 1 year delivery £9.99
  • 30% off dresses!
Alternative sites to American Apparel

1. boohoo
Looking for affordable fashion? boohoo is the answer.

boohoo offers the latest trends and party outfits for sociable twenty somethings. Get celebrity inspired looks with an affordable price tag from boohoo.

  • Petite, Plus and Tall ranges available
  • 10% student discount through Unidays

Go to boohoo website View discount codes for boohoo

Choose from hundreds of different brands with ASOS.

ASOS is a huge online retailer in terms of merchandise. With over 850 brands to choose from, you're sure to find what you're looking for at ASOS.

  • Students get 10% off
  • All items are sourced ethically

Go to ASOS website View discount codes for ASOS

Discover a design-led menswear, womenswear and accessories range from REISS.

Original and directional design with a strong focus on quality and detail.

  • Free returns on all orders.
  • Clearpay payments available.
  • Same-day and Next-day delivery options.

Go to REISS website View discount codes for REISS

4. Urban Outfitters
Urban Outfitters has made its name in trend-focussed fashion, accessories, and homewares for men and women.

Urban Outfitters is a powerhouse in the retail clothing industry. Their fashion is hip and their brands are big names. So, what are you waiting for?

  • 10% student discount through Unidays
  • Free delivery on orders over £30

Go to Urban Outfitters website View discount codes for Urban Outfitters

5. Karen Millen
Shop the latest womens fashions at Karen Millen.

Karen Millen offers high quality designer womens fashion for all tastes.

  • Free delivery with Karen Millen GOLD membership
  • Free returns

Go to Karen Millen website View discount codes for Karen Millen

6. Coast
Discover women's occasionwear and wardrobe essentials available at Coast.

Designed to make you feel incredible wherever life takes you, you’ll love everything in the new-in edit.

  • Free Standard Delivery with Coast VIP
  • Free UK Returns

Go to Coast website View discount codes for Coast

7. Missguided
Missguided offers trend focussed, fast fashion for young women across the UK.

Not only is Missguided an affordable option, it stays ahead of the trends offering the latest style essentials as soon as they come into fashion.

  • Unlimited next day delivery £9.99/year
  • Free delivery on orders over £60

Go to Missguided website View discount codes for Missguided

8. Boden
Discover timeless and elegant British fashion with thousands of styles available at Boden.

Boden is a popular British clothing retailer serving on market since 1991. If you're looking for well-made clothes for men, women and children, this is a right place to shop at.

  • Free delivery on orders over £30
  • 365 day quality guarantee

Go to Boden website View discount codes for Boden

9. New Look
New Look offers a great range of stylish fashion essentials at an affordable price tag.

New Look offers a great range of clothing lines for women, including dresses, shoes, accessorise, swimwear and more.

  • Free click and collect delivery
  • 10% Student Discount

Go to New Look website View discount codes for New Look

10. Little Mistress
Get the classy look with fashion from Little Mistress.

Little Mistress is a small but growing retailer offering a range of womenswear products including dresses, shoes, accessorise and more. An ideal retailer for office wear.

  • 20% off your first order
  • Students get a 15% discount

Go to Little Mistress website View discount codes for Little Mistress

Shop Misspap for fashion inspired by catwalk trends, celebrities and street style

At Misspap tomorrows fashion is available for you today. Stop by and find a huge range of clothing, shoes and accessories that will make you shine no matter the occasion.

  • Students get up to 60% off + £7.99 VIP delivery
  • Free returns on all orders

Go to MISSPAP website View discount codes for MISSPAP

12. Roman Originals
Discover a range of fabulous clothing from Roman Originals.

Roman Originals has everything your heart desires, with a wide variety of colours and sizes from 10 - 20.

  • New collections added daily
  • Free delivery on orders over £20
  • 20% off everything with Student Beans

Go to Roman Originals website View discount codes for Roman Originals

13. Simply Be
British retailer Simply Be offers a great range of stlyes to suit all figures.

Specialising in offering women's fashion in sizes 12-32, Simply Be offers a great range of stylish, on trend clothes to suit different body types.

  • Curve and Plus size clothes from £5
  • Free click & collect on spends over £40

Go to Simply Be website View discount codes for Simply Be

14. Nasty Gal
Fresh from L.A. Nasty Gal offers vintage in a modern, trend setting style.

The brand offers women's fashion for an affordable price with vintage styles and female empowerment inspiring their designs.

Best for: Festival clothing and partywear.

  • Up to 45% student discount
  • Free UK returns

Go to Nasty Gal website View discount codes for Nasty Gal

For a range of all the latest brands, shop Very.

Take your pick from Monsoon, Nike, adidas and Ralph Lauren, as well as Very's own collection.

  • Free returns
  • Range of brands
  • Standard delivery £3.99

Go to website View discount codes for

Today’s fashion Coupon Codes & Sales

Get it cheaper! Use a coupon code to save money off your buy, or take advantage of an epic sale. Hurry – these never last long!

Code New!

New customer: 15% off site wide on orders over £20

Verified Yesterday
New to ASOS? Welcome! Use this ASOS discount code to get 15% off everything in your first order. T&Cs apply.
Code exclusive

Exclusive: Extra 15% off

Verified Yesterday Expires 31 Dec 2021
Use this exclusive boohoo discount code offer to score an extra 15% off dresses and tops! Use this boohoo promo code now. T&Cs apply.

Sale! Up to 80% off absolutely everything

Verified Yesterday
Shop great holiday looks in the Biggest Ever ASOS Sale! Save up to a massive 80% off absolutely everything! Don't miss out. T&Cs apply.
Code Summer!

Up to 70% off 1,500 bits

Verified Yesterday
Want to score a bargain on shoes, dresses, knitwear and other accessories at ASOS? Then use this offer before it ends! T&Cs apply.
Code Beauty!

Up to 30% off Face + Body brands

Verified Yesterday
Take care of your skin between the seasons or give your makeup an extra touch. Shop skincare beauty products at ASOS now and save up to 30% off! T&Cs apply.
Code Sneakers!

Up to 50% off Street Styles

Verified Yesterday
Shop at ASOS now to save up to 50% off Sneaker Brands from big brands like adidas, Nike, Under Armour, Puma, Vans and more! T&Cs apply.
Deal Topshop!

Up to 30% off Topshop and more!

Verified Yesterday
Topshop is a part of the ASOS family! Shop now and find sweatshirts, joggers and T-shirts, or make a statement with dresses, chic tops and heeled boots for any occasion. T&Cs apply.

Up to 50% off summer styles!

Verified Yesterday
It's sale time at ASOS! For a limited time only score up to a huge 50% off summer items! Happy shopping. T&Cs apply.
Code Students!

Special! 10% Student Discount

Verified Yesterday
Calling all students! ASOS wants to help you out with an extra special discount! For a limited time only enjoy 10% off your order. T&Cs apply.

Free next day delivery for a whole year for £9.95

Verified Yesterday
Enjoy free, unlimited next day delivery from ASOS for a one-off payment of just £9.95. Start shopping now! T&Cs apply.
Deal Activewear!

Raise your game with ASOS activewear!

Verified Yesterday
Find your new gym staples at ASOS. Explore bold, printed pieces, or browse the range of super-soft leggings and seamless sports bras, ideal for days off. T&Cs apply.
Code Top deal!

Summer Sale! 1000's of styles at 50% or more!

Verified Yesterday
Time to upgrade your wardrobe! Shop boohoo now and and enjoy this amazing offer of at least 50% off everything. T&Cs apply.
Code Student!

Extra 10% off Student Discount

Verified Yesterday
Calling all students! Make boohoo's student-friendly prices even friendlier with this extra 10% off code. T&Cs apply. 

FREE unlimited next-day delivery for a year for £7.99

Verified Yesterday
Love boohoo? Us too! Treat yourself to boohoo Premier for a one-off fee of £6.99 (just 67p per month!) and enjoy FREE next day delivery for an entire year. T&Cs apply.
Code Free!

FREE £5 voucher! Share the boohoo love

Verified Yesterday
Enjoy a FREE boohoo reward voucher worth £5 when you share your love of boohoo with your besties. (They'll get 30% for their first order too!) T&Cs apply.
Deal Huge!

Get up to 80% off everything in the MG sale

Verified Yesterday
Hit the new now: get up to 80% off in the Missguided sale. Shop now and knock some money off your order today! T&Cs apply.
Code Students!

Extra 25% student discount at Missguided!

Verified Yesterday
Hey students! Register at StudentBeans and get youer discount code to enjoy an extra 25% student discount! T&Cs apply.

Free next day delivery for a whole year just £5.99!

Verified Yesterday
Treat yourself to a whole year of hassle-free next day delivery! Pay just £5.99 and get all your MG orders delivered next day for free. T&Cs apply.
Deal Sale!

Enjoy up to 70% off in the sale

Verified 2 days ago Expires 25 Jul 2021
Accessorize sale is here! Shop up to 70% off sale items for a limited time only. T&Cs apply.

10% off full price with free delivery and returns over £30

Expires 3 Aug 2021
Looking to stock up your summer wardrobe? Shop now and enjoy 10% off everything with free delivery on your entire order. T&Cs apply.
Code New customers!

20% off for new customers!

Get a welcoming 20% off treat from Little Mistress! Enter this voucher code at the checkout to score your discount! What are you waiting for? T&Cs apply.

20% off with newsletter signups!

Sign up to Little Mistress' newsletter and enjoy 20% off your next order! T&Cs apply.

30% off your next order when you recycle your clothes

Recycle your unwanted Little Mistress clothes with Norwood and get a 30% discount off your next order! T&Cs apply.

Stay cool with ASOS sunglasses from £4

Verified Yesterday
Update your summer accessory wardrobe with ASOS sunglasses from just £4. T&Cs apply.

£8 dresses for every occasion!

Verified Yesterday
Whether you're off to a wedding, christening, birthday party of just the back garden, ASOS has the dress for you. T&Cs apply.
Deal Maternity!

Stay in style with ASOS Maternity clothing!

Verified Yesterday
Don't worry about your pregnancy style! Browse ASOS Maternity to discover everything from expandable maternity jeans to bump-flattering maternity swimwear. T&Cs apply.

Shop Huda Beauty makeup from just £14

Verified Yesterday
Get the latest Huda Beauty makeup and bundle it in with your next fashion order for a whole new look! Find everything from richly pigmented lipsticks and eyeshadows for bold colour foundations! T&Cs apply.

Shop yoga and pilates gear from £14

Verified Yesterday
Breathe easy in ASOS' fab range of yoga and pilates clothing and accessories. T&Cs apply.

Cosy Jumpers & Cardigans from £8

Verified Yesterday
Beat the cold weather with ASOS edit of cardigans and jumpers. There’s something for everyone, so get comfortable now. T&Cs apply.

Birthday babe? Get 10% off ASOS on your birthday!

Verified Yesterday
Did somebody say Birthday? Celebrate with a 10% discount on your next ASOS order! T&Cs apply.

Feeling bold? Shop Colorista Hair Makeup from £5.55

Verified Yesterday
Change your style with this vibrant hair makeup from Colorista at ASOS! T&Cs apply.
Deal Pay later!

Shop with Klarna at ASOS to buy now and pay later

Verified Yesterday
Try before you buy when you choose the 'Pay later' option with Klarna at the ASOS checkout! T&Cs apply.

Best buys for men: All under £20!

Verified Yesterday
Get the latest mens fashions when you browse ASOS' best buys for men with prices starting at just £20! T&Cs apply.

Women: ASOS' best buys for under £20

Verified Yesterday
Browse hundreds of items from dresses, jeans, skirts and shoes all under £20 with ASOS best buys! T&Cs apply.

Women's Sale: Activewear from £4.60

Verified Yesterday
It's never too late to get into shape! Especially when ASOS activewear starts at just £4.60. T&Cs apply.

Outlet accessories from just £3

Verified Yesterday
Accessories can make or break your outfit, shop ASOS' huge outlet range with prices from just £3. T&Cs apply.

Shop 900+ independent brands and vintage boutiques at ASOS marketplace

Verified Yesterday
Browse unique fashions from more than 900 independent retailers on ASOS Marketplace! T&Cs apply.
Deal New in!

Emily Shak x boohoo poolside edit is here!

Verified Yesterday Expires 31 Aug 2021
Shop dreamy summer styles in new-season colourways, trending prints, and statement details. Discover the full collection, and have a summer soiree in the Emily Shak collection. T&Cs apply.

Summer sandals: save up to 60% off

Verified Yesterday Expires 31 Aug 2021
On the hunt for a new pair of sandals? From summer lace-up sandals to trending chunky sandals for summer evenings, find your next pair of sandals right here. T&Cs apply.
Deal Pastels!

Trend alert: Pastel edit at boohoo

Verified Yesterday
Shop the pastel edit from boohoo and enjoy big discounts across all the top lines. T&Cs apply.

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