How to buy Joules Group (JOUL) shares

Learn how to easily invest in Joules Group shares.

Joules Group Plc (JOUL) is a leading apparel retail business based in the UK. In the week up to 17 January Joules Group shares surged 8.27% to a closing position of 144p. Over the last 12 months, Joules Group's share price has risen by an impressive 65.71% from 157.5p. Joules Group is listed on the London Stock Exchange (LSE) and employs 1,690 staff. All prices are listed in pence sterling.

How to buy shares in Joules Group

  1. Choose a platform. If you're a beginner, our share-dealing table below can help you choose.
  2. Open your account. You'll need your ID, bank details and national insurance number.
  3. Confirm your payment details. You'll need to fund your account with a bank transfer, debit card or credit card.
  4. Search the platform for stock code: JOUL in this case.
  5. Research Joules Group shares. The platform should provide the latest information available.
  6. Buy your Joules Group shares. It's that simple.
The whole process can take as little as 15 minutes.

How has coronavirus impacted Joules Group's share price?

Since the stock market crash that started in February 2020, Joules Group's share price has had significant negative movement.

Its last market close was 134.5p, which is 16.20% down on its pre-crash value of 160.5p and 310.06% up on the lowest point reached during the March 2020 crash when the shares fell as low as 32.8p.

If you had bought £1,000 worth of Joules Group shares at the start of February 2020, those shares would have been worth £319.15 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth £715.42.

Joules Group share price (LSE:JOUL)

Use our graph to track the performance of JOUL stocks over time.

Joules Group shares at a glance

Information last updated 2021-07-09.
Previous close252p
Change %3.5714%
Information last updated 2022-01-18.
52-week range119.72p - 310p
50-day moving average168.015p
200-day moving average227.3687p
Wall St. target price333p
PE ratio173.9
Dividend yield1.3p (0.93%)
Earnings per share (TTM)0.8p
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Invest in Joules Group shares with 0% commission

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Fees for buying 100x Joules Group shares with popular platforms

Share prices fluctuate in real time, so the costs presented here should be considered as a guide only. They do not incorporate stamp duty. Always refer to the platform itself for availability and pricing – which may differ from our information.

Platform Platform fee Min. initial deposit Trading fee estimate
eToro Free Stocks logo £0 $10 £0.00
£261.00 total
Capital at risk
Degiro Share Dealing logo £0 £0.01 £1.79
£262.79 total
Capital at risk
IG Share Dealing logo £0 £250 £8.00
£269.00 total
Capital at risk
Hargreaves Lansdown Fund and Share Account logo £0 £1 £11.95
£272.95 total
Capital at risk
interactive investor Trading Account logo £9.99 per month No minimum £7.99
£268.99 total
Capital at risk
Fineco logo £0 No minimum £0.00
£261.00 total
Capital at risk
Halifax Share Dealing Account logo £36 per year £20 £9.50
£270.50 total
Capital at risk

Full comparison of share dealing platforms

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

Is it a good time to buy Joules Group stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Is Joules Group under- or over-valued?

Valuing a stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of overall performance. However, analysts commonly use some key metrics to help gauge value.

P/E ratio

Joules Group's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 174x. In other words, Joules Group shares trade at around 174x recent earnings.

That's relatively high compared to, say, the trailing 12-month P/E ratio for the FTSE 250 at the end of September 2019 (19.71). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.


Joules Group's EBITDA (earnings before interest, taxes, depreciation and amortisation) is £3.7 million.

The EBITDA is a measure of a Joules Group's overall financial performance and is widely used to measure a its profitability.


Revenue TTM £199 million
Operating margin TTM 0.44%
Gross profit TTM £97.5 million
Return on assets TTM 0.34%
Return on equity TTM 2.05%
Profit margin 0.45%
Book value 0.398p
Market capitalisation £155.5 million

TTM: trailing 12 months

Joules Group share dividends


Dividend yield: 0.93% of stock value


Forward annual dividend yield: 2.68% of stock value

Joules Group has recently paid out dividends equivalent to 0.93% of its share value annually.

The latest dividend was paid out to all shareholders who bought their shares by 4 March 2020 (the "ex-dividend date").

Joules Group dividend history

Dividend Type Ex-dividend date Payment date
£0.0077 Interim 05/03/2020 07/04/2020
£0.0135 Final 24/10/2019 14/11/2019
£0.0075 Interim 07/03/2019 09/04/2019
£0.013 Final 25/10/2018 15/11/2018
£0.007 Interim 08/03/2018 10/04/2018
£0.012 Final 21/09/2017 19/10/2017
£0.006 Interim 09/03/2017 06/04/2017

Share price volatility

Over the last 12 months, Joules Group's shares have ranged in value from as little as 119.72p up to 310p. A popular way to gauge a stock's volatility is its "beta".

JOUL.LSE volatility(beta: 2.16)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (LSE average) beta is 1, while Joules Group's is 2.1579. This would suggest that Joules Group's shares are significantly more volatile than the average for this exchange and represent a higher risk.

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