How to buy Gap (GPS) shares in the UK

Learn how to easily invest in Gap shares.

The Gap Inc (GPS) is a leading apparel retail business based in the US. In the week up to 23 January Gap shares plunged 13.19% to a closing position of $15.86. Over the last 12 months, Gap's share price has fallen by 24.97% from $22.59. Gap is listed on the NYSE and employs 117,000 staff. All prices are listed in US Dollars.

How to buy shares in Gap

  1. Choose a platform. If you're a beginner, our share-dealing table below can help you choose.
  2. Open your account. You'll need your ID, bank details and national insurance number.
  3. Confirm your payment details. You'll need to fund your account with a bank transfer, debit card or credit card.
  4. Search the platform for stock code: GPS in this case.
  5. Research Gap shares. The platform should provide the latest information available.
  6. Buy your Gap shares. It's that simple.
The whole process can take as little as 15 minutes.

How has coronavirus impacted Gap's share price?

Since the stock market crash that started in February 2020, Gap's share price has had significant negative movement.

Its last market close was $15.86, which is 7.03% down on its pre-crash value of $17.06 and 162.58% up on the lowest point reached during the March 2020 crash when the shares fell as low as $6.04.

If you had bought $1,000 worth of Gap shares at the start of February 2020, those shares would have been worth $359.91 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth $908.94.

Gap share price (NYSE:GPS)

Use our graph to track the performance of GPS stocks over time.

Gap shares at a glance

Information last updated 2021-12-10.
Previous close$17.19
Change %-1.3962%
Information last updated 2022-01-17.
52-week range$15.7317 - $37.0632
50-day moving average$19.3942
200-day moving average$26.6965
Wall St. target price$23.29
PE ratio13.8831
Dividend yield$0.24 (2.63%)
Earnings per share (TTM)$1.316
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Invest in Gap shares with 0% commission

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Fees for buying 50x Gap shares with popular platforms

Both exchange rates and share prices fluctuate in real time, so the costs presented here should be considered as a guide only. They do not incorporate stamp duty. Always refer to the platform itself for availability and pricing – which may differ from our information.

Platform Platform fee Min. initial deposit Trading fee estimate
eToro Free Stocks logo £0 $10 £3.15
£633.52 total
Capital at risk
Degiro Share Dealing logo £0 £0.01 £1.58
£631.95 total
Capital at risk
Stake logo £0 £50 £3.15
£633.52 total
Capital at risk
IG Share Dealing logo £0 £250 £10.63
£641.00 total
Capital at risk
Hargreaves Lansdown Fund and Share Account logo £0 £1 £18.25
£648.62 total
Capital at risk
interactive investor Trading Account logo £9.99 per month No minimum £17.45
£647.82 total
Capital at risk
Fineco logo £0 No minimum £6.30
£636.67 total
Capital at risk
Halifax Share Dealing Account logo £36 per year £20 £17.38
£647.75 total
Capital at risk

Full comparison of share dealing platforms

All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.

Is it a good time to buy Gap stock?

The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.

Is Gap under- or over-valued?

Valuing a stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of overall performance. However, analysts commonly use some key metrics to help gauge value.

P/E ratio

Gap's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 14x. In other words, Gap shares trade at around 14x recent earnings.

That's relatively low compared to, say, the trailing 12-month P/E ratio for the NASDAQ 100 at the end of 2019 (27.29). The low P/E ratio could mean that investors are pessimistic about the outlook for the shares or simply that they're under-valued.

However, Gap's P/E ratio is best considered in relation to those of others within the apparel retail industry or those of similar companies.

PEG ratio

Gap's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 4.1492. Higher PEG ratios such as this can be interpreted as meaning the shares offer worse value given the current rate of growth.

The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into Gap's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.

However, it's sensible to consider Gap's PEG ratio in relation to those of similar companies.


Gap's EBITDA (earnings before interest, taxes, depreciation and amortisation) is a whopping $1.3 billion (£990 million).

The EBITDA is a measure of a Gap's overall financial performance and is widely used to measure a its profitability.

To put that into context you can compare it against similar companies.


Revenue TTM $16.6 billion
Operating margin TTM 5.03%
Gross profit TTM $6.1 billion
Return on assets TTM 3.84%
Return on equity TTM 1488.95%
Profit margin 3.05%
Book value $7.452
Market capitalisation $6.8 billion

TTM: trailing 12 months

Environmental, social and governance track record

Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like Gap.

Total ESG risk score

Gap's total ESG risk: 10.38

Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and Gap's overall score of 10.38 (as at 12/31/2018) is excellent – landing it in it in the 4th percentile of companies rated in the same sector.

ESG scores are increasingly used to estimate the level of risk a company like Gap is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).

To gain some more context, you can compare Gap's total ESG risk score against those of similar companies.

Environmental score

Gap's environmental score: 1.61/100

Gap's environmental score of 1.61 puts it squarely in the 1st percentile of companies rated in the same sector. This could suggest that Gap is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.

Social score

Gap's social score: 3.58/100

Gap's social score of 3.58 puts it squarely in the 1st percentile of companies rated in the same sector. This could suggest that Gap is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.

Governance score

Gap's governance score: 2.19/100

Gap's governance score puts it squarely in the 1st percentile of companies rated in the same sector. That could suggest that Gap is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.

Controversy score

Gap's controversy score: 3/5

ESG scores also evaluate any incidences of controversy that a company has been involved in. A high-profile company, Gap scored a 3 out of 5 for controversy – a middle-of-the-table result reflecting that Gap hasn't always managed to keep its nose clean.

Wondering how that compares? Below are the controversy scores of similar companies.

Environmental, social, and governance (ESG) summary

The Gap Inc was last rated for ESG on: 2019-01-01.

Total ESG score 10.38
Total ESG percentile 3.96
Environmental score 1.61
Environmental score percentile 1
Social score 3.58
Social score percentile 1
Governance score 2.19
Governance score percentile 1
Level of controversy 3

Gap share dividends


Dividend yield: 2.63% of stock value


Forward annual dividend yield: 2.63% of stock value


Dividend payout ratio: 34.83% of net profits

Gap has recently paid out dividends equivalent to 2.63% of its share value annually.

Gap has paid out, on average, around 34.83% of recent net profits as dividends. That has enabled analysts to estimate a "forward annual dividend yield" of 2.63% of the current stock value. This means that over a year, based on recent payouts (which are sadly no guarantee of future payouts), shareholders could enjoy a 2.63% return on their shares, in the form of dividend payments. In Gap's case, that would currently equate to about $0.24 per share.

While Gap's payout ratio might seem fairly standard, it's worth remembering that it may be investing much of the rest of its net profits in future growth.

Gap's most recent dividend payout was on 25 January 2022. The latest dividend was paid out to all shareholders who bought their shares by 3 January 2022 (the "ex-dividend date").

Gap's dividend yield is perhaps best considered in relation to those of similar companies.

Have Gap's shares ever split?

Gap's shares were split on a 3:2 basis on 21 June 1999. So if you had owned 2 shares the day before before the split, the next day you'd have owned 3 shares. This wouldn't directly have changed the overall worth of your Gap shares – just the quantity. However, indirectly, the new 33.3% lower share price could have impacted the market appetite for Gap shares which in turn could have impacted Gap's share price.

Share price volatility

Over the last 12 months, Gap's shares have ranged in value from as little as $15.7317 up to $37.0632. A popular way to gauge a stock's volatility is its "beta".

GPS.US volatility(beta: 1.74)Avg. volatility(beta: 1.00)LowHigh

Beta is a measure of a share's volatility in relation to the market. The market (NYSE average) beta is 1, while Gap's is 1.743. This would suggest that Gap's shares are more volatile than the average for this exchange and represent, relatively-speaking, a higher risk (but potentially also market-beating returns).

To put Gap's beta into context you can compare it against those of similar companies.

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