ASOS Plc (ASC) is a leading internet retail business based in the UK. It opened the day at 4675p after a previous close of 4672p. During the day the price has varied from a low of 4524p to a high of 4704p. The latest price was 4553p (25 minute delay). ASOS is listed on the London Stock Exchange (LSE) and employs 3,824 staff. All prices are listed in pence sterling.
Since the stock market crash in March caused by coronavirus, ASOS's share price has had significant positive movement.
Its last market close was 4927p, which is 33.29% up on its pre-crash value of 3287p and 405.23% up on the lowest point reached during the March crash when the shares fell as low as 975.2p.
If you had bought £1,000 worth of ASOS shares at the start of February 2020, those shares would have been worth £350.73 at the bottom of the March crash, and if you held on to them, then as of the last market close they'd be worth £1,578.12.
|52-week range||975.2p - 5548p|
|50-day moving average||4517.853p|
|200-day moving average||4358.0283p|
|Wall St. target price||4263.19p|
|Dividend yield||N/A (0%)|
|Earnings per share (TTM)||125.6p|
All investing should be regarded as longer term. The value of your investments can go up and down, and you may get back less than you invest. Past performance is no guarantee of future results. If you’re not sure which investments are right for you, please seek out a financial adviser. Capital at risk.
The technical analysis gauge below displays real-time ratings for the timeframes you select. This is not a recommendation, however. It represents a technical analysis based on the most popular technical indicators: Moving Averages, Oscillators and Pivots. Finder might not concur and takes no responsibility.
|1 week (2021-01-08)||-12.68%|
|1 month (2020-12-16)||-1.04%|
|3 months (2020-10-16)||-3.33%|
|6 months (2020-07-16)||30.23%|
|1 year (2020-01-16)||43.85%|
|2 years (2019-01-16)||57.00%|
|3 years (2018-01-16)||-32.59%|
|5 years (2016-01-15)||54.65%|
Valuing ASOS stock is incredibly difficult, and any metric has to be viewed as part of a bigger picture of ASOS's overall performance. However, analysts commonly use some key metrics to help gauge the value of a stock.
ASOS's current share price divided by its per-share earnings (EPS) over a 12-month period gives a "trailing price/earnings ratio" of roughly 38x. In other words, ASOS shares trade at around 38x recent earnings.
That's relatively high compared to, say, the trailing 12-month P/E ratio for the FTSE 250 at the end of September 2019 (19.71). The high P/E ratio could mean that investors are optimistic about the outlook for the shares or simply that they're over-valued.
However, ASOS's P/E ratio is best considered in relation to those of others within the internet retail industry or those of similar companies.
ASOS's "price/earnings-to-growth ratio" can be calculated by dividing its P/E ratio by its growth – to give 0.7646. A low ratio can be interpreted as meaning the shares offer better value, while a higher ratio can be interpreted as meaning the shares offer worse value.
The PEG ratio provides a broader view than just the P/E ratio, as it gives more insight into ASOS's future profitability. By accounting for growth, it could also help you if you're comparing the share prices of multiple high-growth companies.
However, it's sensible to consider ASOS's PEG ratio in relation to those of similar companies.
ASOS's EBITDA (earnings before interest, taxes, depreciation and amortisation) is £183.5 million.
The EBITDA is a measure of a ASOS's overall financial performance and is widely used to measure a its profitability.
To put ASOS's EBITDA into context you can compare it against that of similar companies.
|Revenue TTM||£3.3 billion|
|Operating margin TTM||4.63%|
|Gross profit TTM||£1.5 billion|
|Return on assets TTM||5.84%|
|Return on equity TTM||17.93%|
|Market capitalisation||£4.8 billion|
TTM: trailing 12 months
Environmental, social and governance (known as ESG) criteria are a set of three factors used to measure the sustainability and social impact of companies like ASOS.
When it comes to ESG scores, lower is better, and lower scores are generally associated with lower risk for would-be investors.
Total ESG risk: 23.86
Socially conscious investors use ESG scores to screen how an investment aligns with their worldview, and ASOS's overall score of 23.86 (as at 01/01/2019) is pretty good – landing it in it in the 29th percentile of companies rated in the same sector.
ESG scores are increasingly used to estimate the level of risk a company like ASOS is exposed to within the areas of "environmental" (carbon footprint, resource use etc.), "social" (health and safety, human rights etc.), and "governance" (anti-corruption, tax transparency etc.).
To gain some more context, you can compare ASOS's total ESG risk score against those of similar companies.
Environmental score: 6/100
ASOS's environmental score of 6 puts it squarely in the 6th percentile of companies rated in the same sector. This could suggest that ASOS is a leader in its sector terms of its environmental impact, and exposed to a lower level of risk.
Social score: 6/100
ASOS's social score of 6 puts it squarely in the 6th percentile of companies rated in the same sector. This could suggest that ASOS is a leader in its sector when it comes to taking good care of its workforce and the communities it impacts.
Governance score: 6/100
ASOS's governance score puts it squarely in the 6th percentile of companies rated in the same sector. That could suggest that ASOS is a leader in its sector when it comes to responsible management and strategy, and exposed to a lower level of risk.
Controversy score: 2/5
ESG scores also evaluate any incidences of controversy that a company has been involved in. A high-profile company, ASOS scored a 2 out of 5 for controversy – the second-highest score possible, reflecting that ASOS has, for the most part, managed to keep its nose clean.
Wondering how that compares? Below are the controversy scores of similar companies.
|Total ESG score||23.86|
|Total ESG percentile||29.06|
|Environmental score percentile||6|
|Social score percentile||6|
|Governance score percentile||6|
|Level of controversy||2|
We're not expecting ASOS to pay a dividend over the next 12 months. However, you can browse other dividend-paying shares in our guide.
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Over the last 12 months, ASOS's shares have ranged in value from as little as 975.2p up to 5548p. A popular way to gauge a stock's volatility is its "beta".
Beta is a measure of a share's volatility in relation to the market. The market (LSE average) beta is 1, while ASOS's is 2.5705. This would suggest that ASOS's shares are significantly more volatile than the average for this exchange and represent a higher risk.
To put ASOS's beta into context you can compare it against those of similar companies.
ASOS Plc operates as an online fashion retailer in the United Kingdom, the United States, Australia, France, Germany, Spain, Italy, Sweden, the Netherlands, Denmark, Poland, and Russia. It offers womenswear and menswear products. The company sells approximately 85,000 products under the ASOS Design, ASOS Edition, ASOS 4505, and Collusion brands, a well as other global and local third-party brands products primarily through its website, asos.com, as well as through social media platforms. It is also involved in marketing staff employment and payment processing businesses. The company was founded in 2000 and is headquartered in London, the United Kingdom.
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