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Orangetheory Fitness franchise financing options

Compare costs, fees and where to get financing for a Orangetheory Fitness.

Overall costs for Orangetheory Fitness run anywhere from $574,900 to $1,750,550. See how the costs break down and what funding options might be right for your new venture into the franchise foray.

Estimated initial costs

Our cost estimates are accurate as of 2021 from Franchise Direct and include opening fees and expenses only. The location you choose for your Orangetheory Fitness franchise may result in higher or lower fees.

Franchise fees

Orangetheory Fitness franchise fees total around $59,950, which is more than the $37,000 average for the 200 largest franchises.
Franchise Cost
Initial fee $59,950 to $59,950
Estimated total $59,950 to $59,950

Equipment fees

Equipment fees total $253,700 for Orangetheory Fitness. This costs more than the $180,023 average for the top 200 franchises.
Equipment Cost
Reception desk, retail display wall and all interior logo signage $11,600 to $14,000
Fitness equipment, including installation and OT Beat startup system $122,000 to $190,000
Fitness equipment maintenance $900 to $2,400
AED and first aid equipment and training $1,000 to $5,000
Exterior signage $5,000 to $7,000
Technology system $60,000 to $88,500
Estimated total $200,500 to $306,900

Real estate fees

Real estate will set you back $797,375 for Orangetheory Fitness, which is more expensive than the average of $788,376 for the top 200 franchises.
Real estate Cost
Deposit for leasehold $8,750 to $206,000
Three months' rent $16,000 to $114,000
Leaseholds improvements and construction costs $250,000 to $1,000,000
Estimated total $274,750 to $1,320,000

Training fees

Orangetheory Fitness initial training costs total $5,450, which comes in under the nationwide average of $9,788.
Training Cost
Travel and living expenses during training for all attendees $1,200 to $4,800
Presales coordinator program $0 to $4,900
Estimated total $1,200 to $9,700

Inventory costs

Initial inventory for Orangetheory Fitness shakes out to $5,000. This is less than the nationwide average of $53,119.
Inventory Cost
Initial inventory of orangetheory fitness retail merchandise $4,000 to $6,000
Estimated total $4,000 to $6,000

Marketing costs

Advertisement and marketing costs total up to $35,000 for Orangetheory Fitness, which is more than the nationwide average of $9,938.
Marketing Cost
Presale and grand opening advertising $30,000 to $40,000
Estimated total $30,000 to $40,000

Licenses and permits costs

Orangetheory Fitness initial licenses and permits will set you back $2,000. This comes out to less than $18,770 — the overall nationwide average.
Licenses and permits Cost
Business licenses and miscellaneous opening costs $1,000 to $3,000
Estimated total $1,000 to $3,000

Insurance costs

Initial insurance costs for Orangetheory Fitness run $4,250. This means you'll be paying less than the overall nationwide average of $6,311.
Insurance Cost
Insurance $3,500 to $5,000
Insurance premiums Amount of unpaid premiums, plus an administrative fee.
Estimated total $3,500 to $5,000
All costs were found using the 200 largest franchises nationwide using Franchise Direct's list of more than 300 franchises, and are accurate as of 2021.

How to finance

Since the estimated total for Orangetheory Fitness is on the more costly side, we recommend following these steps to get fully financed:
  1. Go to the Orangetheory Fitness franchising website and review its financial requirements, including cash-on-hand requirements.
  2. Reach out to Orangetheory Fitness about in-house financing for franchisees.
  3. If in-house financing isn't available, look for online loans, bank loans and SBA loans to help meet the $1,162,725 estimated opening costs.
  4. Compare lenders based on amounts, interest rates and what types of personal and business credit history they accept.
  5. Once you settle on a lender, gather all required documents, including account statements and assets.
  6. Apply for financing online or in person as required by the lender.

What types of financing is available?

You have several options when it comes to financing a Orangetheory Fitness — even if the cost is on the heavier side. What assets you have available will largely determine how much you need to borrow, and which option suits you best.
  • Online loan. A number of online business lenders offer amounts up to $1 million, with some extending up to $5 million.
  • Bank loan. Your personal credit will typically need to at least be good — 670 or higher — when it comes to getting a bank loan large enough to cover a significant portion of Orangetheory Fitness opening costs.
  • SBA loan. While your personal credit score doesn't need to be as good to qualify for an SBA loan, they usually cost more than standard term loans from banks or online lenders.
Also check if Orangetheory Fitness franchise financing is available. You may be able to get some of the costs covered for less than you would with other traditional funding options.

Compare small business lenders

You may not need financing to cover the estimated $574,900. But if you need funds for other business ventures, select the loan amount, your time in business and revenue and your personal credit score to compare a selection of lenders.
Name Product Filter Values Min. Amount Max. Amount Requirements
Biz2Credit business loans
6+ months in business; $150,000+ monthly revenue; 500+ credit score
Get only the capital you need through secure, prescreened lenders with this highly rated company offering SBA, expansion, working capital and other loans.
OnDeck short-term loans
600+ personal credit score, 1 year in business, $100,000+ annual revenue, active business checking account
A leading online business lender offering flexible financing at competitive fixed rates.
Fora Financial business loans
6+ months in business, $12,000+ monthly revenue, no open bankruptcies
Get qualified for funding in minutes for up to $500,000 without affecting your credit score. Best for companies with at least six figures in annual revenue.
Lendio business loans
Operate business in US or Canada, have a business bank account, 560+ personal credit score
Submit one simple application to potentially get offers from a network of over 300 legit business lenders.
ROK Financial business loans
Eligibility criteria 3+ months in business, $15,000+ in monthly gross sales or $180,000+ in annual sales
A connection service for all types of businesses — even startups.

Compare up to 4 providers

How Orangetheory Fitness stacks up

Compare how Orangetheory Fitness holds up against two similarly sized franchises.
Krispy Kreme Orangetheory Fitness Papa Murphy's Take 'N' Bake Pizza
Average Franchise fees $18,750 $59,950 $25,000
Average Equipment fees $825,000 $253,700 $157,400
Average Real estate fees $1,830,000 $797,375 $141,680
Average Training fees $47,500 $5,450 $9,423
Average Inventory fees $45,000 $5,000 $6,000
Average Marketing fees $35,000 $35,000 $30,000
Average Licenses and permits fees NA $2,000 NA
Average Insurance fees NA $4,250 $775
Average Admin fees NA NA $4,650
Average Personnel fees NA NA NA
Average Other fees $87,500 NA $30,635

Bottom line

Orangetheory Fitness franchise costs run a total of $1,162,725. Before you decide to become a franchisee, compare the total costs against industry averages. And to learn more about financing read our guide to franchise financing.

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